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ISS 



m 






The World Movie Problem 



Do not miss reading our interview with Will Hays 
under The Forum in this issue of 



Mr. Hays: “It is for 
the people that I 
am going to work” 




FILMPLAY: We gladly 
tender the use of our 
pages to the furtherance 
of Mr. Hays’ ambition 



Wherein he tells what he hopes to accomplish in the moving picture industry. 
The Forum henceforth will be a regular feature in Filmplay which should ren- 
der constructive service to the silent drama by reflecting the views of the people 



In This Number May Also Be Found 



Charming Mae Murray 

All women are interested in hats. 
And they surely will not go far 
wrong if Miss Murray’s suggestions 
are followed. 



Constance Binney 

A close-up analysis of this popular 
star by her sister, Faire Binney, 
writing under the department, “Stars 
by Those Who Know Them Best.” 



Madge Kennedy — Film 
Feminist 

Gladys Hall’s third article of the 
series, “The Serious Side of the Wom- 
en of the Screen,” tells about Miss 
Kennedy’s wonderful development. 



The Japanese Carpet 
of Bagdad 

The fourth article in Filmplay’s 
series, “Around the World With the 
Movies,” gives the kind of pictures 
the Japanese are interested in. 



How Polish Is Pola? 

Glendon Allvine tells about Miss Negri’s 
rise from an obscure ribbon clerk in a 
department store in Berlin. 

Studio to Dead Storage Vault 

Virginia Thatcher Morris presents the 
history of marketing films, from “infancy 
to the grave.” 

Why Photoplays Are Rejected 

Jerome Lachenbruch gives some timely 
“Dos” and “Don’ts” to amateur scenario 
writers. 

The Poetry of Doris Kenyon 

Dorothea B. Herzog writes entertainingly 
about this popular star and her verse. 



Bill Duncan’s Early Training 

His vivid recital of incidents in his child- 
hood will make interesting reading for 
both young and old. He’s also “some” 
artist. 

Edith Johnson 

The original kodak girl. Harold Howe 
tells how she just naturally drifted into 
motion pictures. 

The Norrises 

A team of literary giants that have turned 
their attention to the screen. 

Out of the West 

Newsy notes about favorite actors and 
actresses, forthcoming productions, etc. 



A Cartoon of Marion Davies by Mark Tobey 

USUAL COLORED INSERT OF POPULAR FILM PLAYERS 



V ■ 

- '- .V- 



June, 1922 



1 



The Editors Page 



the theatres being booked 



T HE tremendous number of motion picture 
theatres in the United States and their com 
venient locations in almost every neighbor- 
hood makes it difficult to realize that one of the 
greatest problems now facing picture producers is 
the finding of houses in which to show their 
products. The war has been the biggest factor 
in causing the shortage of theatres, particularly in 
Europe, for the suspension of necessary building 
during the days of strife has resulted in an 
embargo being placed on the erection of new 
theatres, they being classed as “luxuries.” 

This is especially true in England, where thea- 
tres are so scarce that the pictures which we are 
seeing today in this country will not be shown 
for at least a year 
solid with old releases until that time. 

France, too, has been so busy rebuilding her 
devastated territory that she has paid little altem 
lion to the building of motion picture theatres. 
The interest in pictures, however, has continued to 
increase, with the result that people clamor to 
get into the remodeled shops, which take the place 
of our splendid new theatres. At least 2,000 new 
theatres could be built in France with the assur- 
ance 1 hat diey would be well patronized. 

This great problem of the producers, as well 
as a discussion of the great part American-made 
pictures are playing in the development of the 
motion picture industry throughout the world, 
serves as the theme of the exceedingly interesting 
article, The Reconstruction Problem of the Mov- 
ies , by 0. R. Geyer, in this issue of Filmplvy. 
Mr. Geyer has made an exhaustive study of movie 
conditions throughout the world, and he writes 
with splendid authority on a question of vital 
importance to the future development of motion 
pictures. 

Among the greatest admirers of American-made 
films are the Japanese. American movie stars 
find that their correspondence from Japanese 
“fans” often exceeds that which comes to them 
from their fellow citizens. This month’s Film- 
play publishes an article by Philip Kerby, The 
Japanese Carpel of Bagdad , which tells of pic- 
tures and picture audiences in Japan. It is one 
of Filmplay’s series, Around the World With the 
Movies , and is the first article dealing with the 
picture situation in the East. Next month Janet 
Flanner, who has returned to Europe* writes of 
motion pictures in Rome in an entertaining article 
entitled Thumbs Down on the Roman Movies. 
At present Miss Flanner is in Vienna, and plans 
in die near future to go to Berlin, so that Film- 
play’s readers may soon expect interesting reports 
of the picture situation in those cities. Another 
early article will deal with Swedish pictures and 
the splendid theatres of Stockholm, which com- 
pare favorably with the finest of the new picture 
palaces in America. 



W tHEN Pola Negri suddenly flashed across the 
screen of this country in the title role of 
Passion , critics everywhere acclaimed her as one 
of the greatest of screen actresses. Immediately 
the public became curious about her, and many 
were the tales which were circulated. She was 
said to be a German by some and Polish by 
others. Now at last we have the true story. Pola 
Negri is a Polish patriot who, although she is 
being starred in German-made films, is devoting 
die greater part of her earnings to the cause of 
Polish freedom. Read Glendon All vine’s story 
about her in this issue of Filmplay. It will set- 
tle for once and all the questions which may have 
arisen in your mind concerning her. 

I T IS not often that .both sides of a married 
couple are successful in the same profession. 
Charles G. and Kathleen Norris are exceptions to 
the general rule. Both of them have attained 
places in the first rank of American novelists, and 
both of them are transplanting their work from 
the printed page to the silver screen. What they 
think of pictures, how ‘they work, how they have 
helped each other along die road to success is 
l old in the article, Introducing the Norrises , in 
die current issue of Filmplay. Arthur Denison, 
who writes of them, has not given them the usual 
set type of interview in which to tell their story, 
but has caught them after ■ft dinner at the home 
of a mutual friend, and they have* talked to him 
freely and without formality. 

• 

W E HAVE often told you that Filmplay is the 
different magazine of the screen. We have 
written of the people who have told us how unusual 
they consider Filmplay and its policy of accuracy 
and truth. This month we have added another 
interested reader in the person of Will Hays, 
former Postmaster-General, and now the execu- 
tive head of the Motion Picture Producers and 
Distributors of America. In a recent issue Film- 
play published an open letter to Mr. Hays calling 
his attention to the many responsibilities and 
opportunities which lay before him in his posi- 
tion. The letter interested him so much that he 
called Filmplay to his office to discuss the letLer 
and to answer it as well as he could so soon after 
undertaking his new job. What he had to say, 
what he hopes to do for pictures, aiid his promise 
to the people of America, will be found in this 
issue on the new Forum page. This page also 
carries letters from readers telling what they 
would do if they had Mr. Hays’ job: The Forum 

will be open to Filmplay’s readers for the dis- 
cussion of all questions pertaining to pictures, 
their progress and development, at all times. 



2 



Filmplay 





When are these coming ? Use the phone! 




Clfihen are 

these coining r 

Use the phone! 

BETTY COM PS ON 
“The GreenTemptation" 

See beautiful Betty Compson as the 
dance-idol of Paris ! This picture is the 
real thiag in.; Parisian night life. 

Front H“The Noose ** by Constance 
Lindsay Skinner. Scenario by Monte M. 
Katterjohn and Julia Crawford Ivers. 
Directed by William D. Taylor. 



‘VheWomcm , „ 

WhoWalked (Horn 

with 

Dorothy Dalton 

A GEORGE MELFORD PRODUCTION 

Dashing Dorothy Dalton as the mad- 
cap sportswoman of English social life ! 
Lovers galore, and then — • the terrible 
scandal, the trial, and “the woman who 
walked alone!” 

From the story, “The Cat That Walk- 
ed Alone,” by John Colton. Scenario 
by Will M. Ritchey. 



Tom Meighan play- 
TTHOM AS ing Daddy to five 
* children orphaned by 

MFIHHANa bandit’s bullet! 

’ + From the novel by Ed- 

i/l ward Peplc. Scenario by 
^ Olga Printzlau. Directed 
JfliZ by Alfred E. Green. 

Bachelor Daddy” 



WALLACE 
REID 

“OWM 
_ ttfo 
Ccmtummt 



Wallace Reid in a 
cracker - jack auto- 
mobile picture! 
Gasoline, perfume, 
pretty faces, a mile 
every minute — that’s 
the mixture in 
this great 
show ! 

By Byron Morgan. Directed by Philip 
E. Rosen. 



Take the little trouble 
to telephone the theatre 

If you can get a good show simply by 
asking a question, ask — 

“Is it a Paramount Picture today?” 

Your theatre manager will appreciate 
your interest. He is always puzzling how 
to please most of the people most of the 
time. 

When he finds that you like to know 
Where* a photoplay comes from, as well as 
its title and star, he will take care to an- 
nounce it in future. 

Paramount has finally taken the best 
film entertainment out of the stunt class 
and put it into the class of the world’s 
greatest entertainment. 

The stars, the directors, the plots, the 
sumptuous presentations, make every Para- 
mount Picture an artistic event and a per- 
sonal thrill. 

It is a real loss to let many days go by 
without seeing a Paramount Picture. 

So — make a bargain with us — if we con- 
tinue to make the better pictures, as we 
shall — Paramount, you verify the dates 
of their showing at your theatre! 

Quit paying your good money for any- 
thing short of the best ! 





FAMOUS PLAYERS LASKY CORP 


[fill 


ADOLPH ZUKOR, President 

•NEW YORK CITY” 



c When are ^ 

these coining ? <2$ 

Use the phone ! 

“Is Matrimony" „ 
a Failure ? 

hr/th 

T Roy Barnes In a certain vil- 

Lila Lee lage a group of 

T nic Wi'knn young couples sud- 

1,01s wiison denly find that their 

Walter fliers . marriages are il- 
legal. There they 
are, sweet-hearting without regular li- 
cense! Enough laughs in this tangle 
to make a mummy laugh ! 

From Leo Ditrichstein’s adaptation 
of the play by Oscar Blumenthal and 
Gustav Kadelburg. Directed by James 
Cruze. Scenario by Walter Woods. 



William de Mille’s 

PRODUCTION 

Bought id For 

Agnes Ayres and Jack Holt 

How do things work out when a 
young millionaire marries his pretty 
stenographer? This fascinating drama, 
which has thrilled thousands of audi- 
ences on the stage, shows you. 

From the play by George Broadhurst. 
Scenario by Clara Beranger. 



GEORGE FITZMAURJCE’S 

4t PRODUCTION 

the Man From Home ” 

An Italian Prince with 
makes passionate love JAMES 
to a pretty American KIRKWOOD 
girl, in an attempt to 
win her millions. “The Man from 
Home” arrives, and then the lightning 
begins to fork and play! 

From the play by Booth Tarkington 
and Harry Leon Wilson. Scenario by 
Ouida Bcrgere. 



£ Paramount Q*ictur&s 

If it’s a Paramount Picture it’s the best show in town 



l[lll!lll!lilllll[IIIIIIlllB 



CONSTR UCriVE — CO M PR EEENSIVE—INSTR UC'TIFE — C LEAN 



Business Office 
325-327 N. Capitol Ave. 
INDIANAPOLIS, INDIANA 




m 




Editorial Office 
15 East 40th Street 
NEW YORK CITY 



A MAGAZINE OF IMPORTANCE FOR EVERY AMERICAN HOME 



Vol. I — No. 12 JUNE, 192a 



Publisher s Chat 

When Filmplay made its first ap- 
pearance with the July number 1921, 
the publishers had some very clearly 
defined plans by which to steer its 
course. 

These were not of a negative char- 
acter, but positive, constructive and 
wholesome — to make 

“A Magazine of Im- 
portance for Every 
American Home” 

The developments of the year confirm 
and emphasize the need of Filmplay, 
and its field of usefulness has expanded 
many fold. 

The great Film Industry has been 
embarrassed by the escapades of two 
or three of its more prominent people, 
and its many thousand people, no bet- 
ter nor worse than those in any other 
industry, compelled to suffer chagrin, 
and have the finger of scorn pointed at 
them. But it is always darkest just 
before dawn, and the series of “blue 
Mondays,” accompanied by the throes of 
depression, are disappearing. The In- 
dustry is coming of age, and leaving its 
days of adolescence — preparing to meet 
the time of responsibility and oppor- 
tunity with a judgment tempered by 
experience. 

As Filmplay completes its first year, 
we have gone a long ways — we have 
developed ten departments or features, 
all of which are of peculiar interest. 
There has never appeared in any num- 1 
ber a suggestive illustration nor article 
containing any reference unfit for any 
American home. 

We have tabooed press agent stories, 
and sought articles of interest and im- 
portance to be written in accord with 
our policies. We are just now begin- y 
ning to approach the ideals for which 
we have so earnestly striven. This 
number is the best and July will be 
better. Many interesting and instruc- 
tive features will appear in the issues 
of 1922, and we urge our readers to be 
sure not to miss a number. 

We invite all those who are interested 
in motion pictures — and who is not.? — 
to make Filmplay their spokesman 
through “The Forum” — our new de- 
partment. We assure you that those 
having to do with the making of the 
pictures will get your message, and you 
have the opportunity of deteranining 
the standard. Write ycur opinions in 
a concise manner and send 'them to the 
EDITOR. Motion pictures arc inti- 
mately connected with the home life, 
and their important as well as possi- 
bilities depend upon the public’s wishes ; - 

therefore, as a part of this, public, you 
should do your part in the development 
of . your own entertainment of the 
future. 



In This Number 



Cover — Constance Binney — By E. Kleis Page 

Cartoon — Marion Davies — By Mark Tobey 4 

Colored Portrait Section 25-32 



Mabel Ballin Dorothy Phillips 

Hoot Gibson Mae Murray and Robert W. Frazer 

Marie Prevost Mae Murray and Creighton Hale 



Bebe Daniels Sessue Hayakawa 

Editorial 5 

My Sister % Constance — By Faire Binney 6-7 

The Reconstruction Problem of the Movies — By 0 . R. Geyer. .8-10 

How They Look Before Breakfast (Illustrations) 11 

The Japanese Carpet of Bagdad — By Philip Kerby . . .12-13 

The Poetry of Doris Kenyon — By Dorothea B. Herzog 14-15 

Rambling Impressions of California — By Alice Calhoun 16 

Seven Long Rays For Charlie (Illustrations) 17 

From Studio to Dead Storage Vault — 

By Virginia Thatcher Morris 18-19 

What’s Wrong With Your Photoplay Story? — 

By Jerome Lachenbruch .20-21 

Bill Duncan’s Early Training for the Screen. 22-23 

How Polish Is Pola ? — By Glendon Allvine 24 

A Most Familiar Face — By Harold Howe 33 

Introducing the Norrises — By Arthur Denison. . . . 34-35 

The Serious Side of the Women of the Screen — By Gladys Hall 36 

Rex Ingram Films a Famous Romance (Illustrations) 37 

What a Lucky Chap I Am — By Edward J. Burns 38 

“The Masquerader” (Illustrations) 39 

Views About Previews — By Arthur Denison 40-42 

Mae Murray’s Fashion Page 43 

The Forum 44-45 

Out of the West — By Dennis McCauley 46-47 

East Coast Activities — By Leo Leary 48 

Reelaffs 49 

Ask Dad — He Knows 50 



HAROLD HARVEY, Editor 

Published Monthly by THE MAGAZINE CORPORATION, Indianapolis, Ind., U. S. A. . 
William J. Dobyns, President; Geo. M. Cornelius, Treasurer 

Yearly Subscriptions for the United States, Porto Rico, Hawaii and the Philippines, 
$3.00 ; Canada, $3.50 ; Foreign, $4.00. Entered as second-class matter July 21, 1921, at 
the postoffice at Indianapolis, Indiana, under the act of March 3, 1879. 

Copyright 1922, by THE MAGAZINE CORPORATION, Indianapolis, Ind. 

Eastern Advertising Representatives, Wilson & Brinsley, 220 W. 42nd St., New York City 
Western Advertising Representatives, Cole & Freer, Peoples Gas Building, Chicago 



25c the copy 




Fit m pin y 




Marion Davies in “Beauty s Worth 99 

The first of a series of cartoons by Mark Tobey 





June, 1922 



5 




Pity the Poor Author 



A YEAR or so ago we chanced to be rather 
well acquainted with an internationally 
‘ known dramatist who had come to 
Hollywood from his native England to write 
original stories for the screen. He had made 
the three-thousand-mile journey in the best of 
faith. He was being paid a sum of money 
comfortably close to one hundred thousand 
dollars for a year’s work. 

When he reached that Western suburb, 
which has become the commercial Mecca of 
the world of writers, the dramatist was wined 
and dined prodigally during his first few 
days. That is Hollywood’s hospitable custom 
toward newly-arrived persons of eminence. 
Then he settled down to work. 

He wrote one story, then another, and a 
third. They were put into continuity and 
lavishly produced. Something alleging to be 
a picturization of the dramatist’s original 
synopsis resulted. But if it be true that it 
is a wise child who knows its own father, it 
was doubly true in this instance, that it was a 
wise father who knew his own child. 

After the second doubtful offspring had 
been foisted upon our friend as his legitimate 
own, he turned to us and inquired rather 
sadly if we at all understood the purpose of 
his employer. He had traveled across an 
ocean and a continent, and for no other rea- 
son, so far as he could see, than to be humili- 
ated. It would have been so much less ex- 
pensive and so much pleasanter to have been 
disillusioned in London. But he had to come 
all the way to Hollywood to learn that, al- 
though he was paid a round price for his 
ideas, he would never salute his brain chil- 
dren when, in picture dress, they made their 
unrecognizable way across the screen. 

This experience is typical, and, for our 
part, we have never been able to understand 
the psychology of it. 

It is past our comprehension why a pro- 
ducer will pay a whopping price for a good 
short story or novel from an able writer and 
then consign the adaptation of that story to 



that apotheosis of mediocrity: the average 
scenario department. 

The only explanation we can find is that 
the earnest souls who make up those depart- 
ments, being chary of their jobs, have built 
up an impressive bogey which they call 
Screen Technique. They, and they alone, are 
the chosen few who understand it. No story 
can hope to make the journey successfully 
from the fiction page to the screen unless it 
first pass through the tents of their own little 
sideshow, where, with a great deal of hocus- 
pocus, they whisper their certain charm over 
it. Judging from the pictures we have seen, 
we almost believe that, instead of whispering 
a charm, they mutter a dark curse. Certainly 
the result of their black magic is more often 
devastating than elevating. 

It is idle to deny that a definite technical 
training is necessary before one can write 
directly for the screen. But it is equally idle 
to assert that the stultifying limitations which 
the average scenario writer puts upon the pos- 
sibilities of the screen represent anything but 
the appalling limitations of that scenario writ- 
er’s intelligence. 

• Sometimes a story breaks away from these 
manufactured restrictions and accomplishes 
something which the scenario department says 
can’t be done — because they don’t know how 
to do it. It is then that you have a ToVable 
David or a Cabinet oj D odor Caliban* 

As we say, we do not understand why the 
powers that be pursue this haphazard and 
illogical way of expecting mediocrity to im- 
prove on demonstrated ability. 

Their whole procedure in this connection is 
very like the gentleman who sent his ambas- 
sadors abroad to the rarest mills of Scotland 
and England seeking the finest of woolens. 
And when these were procured and brought 
home to him, he put the bolt of priceless 
cloth under his arm and walked up three 
flights to save fifteen dollars, and gave it to 
the cheapest and dowdiest of tailors to be 
made into a suit. A. D. 



6 



F ilm play 





r HIS article on Con- 
stance Binney by her 
sister Faire, who is also well 
known in pictures , is one of 
the most charming contribu- 
tions to Filmplay’s series , 
66 Screen Stars, by Those 
Who Know Them Best ” 
Quite frankly does Faire dis- 
cuss her sister, describing 
her chief characteristics as 
well as her career and the 
intimate side of their home 
life . Read it and you will 
find the very human side of 
one of your screen favorites 
laid bare before you. 

—Editor. 



Sister Constance 

'The Charming Young Star Described by Her Sister 

Faire Binney 



W HEN I stall to talk about my sister Constance it 
seems as if I can never stop. She is the most ador- 
able sister in the world, of course, but you’d expect 
me lo say that, and I’m sure that everyone who has seen her on 
the stage or screen will agree with me. What you want to 
know and what I want lo tell you is about the Constance Bin- 
ney I know— the Constance Binney who lives in the same 
house with me — not I lie one who stars in pictures. 

First of all, Constance is a little older than I am. When 
we were small, of course, the difference in our ages was more 
noticeable than it is today, and we both had our own friends. 
Then, too, I was rather delicate as a child and 1 had lo live 
in the country with my aunt, while Constance stayed in the 
city with mother. Constance always says I am “the country 
mouse,” while she is the city girl. I love outdoor things, rid- 
ing and hiking and sports, while she goes in for l he things 
the city off ers — art, music and everything that makes for cul- 
ture. But despite the fact that we are different, now that 
we’ve grown up, we’re inseparable pals. Most people think 
we look alike, and over the telephone our voices are said lo 
be exactly alike. Naturally, we have great fun taking each 
other’s messages. 

As might be supposed, since Connie has a decided bent for 
the artistic, she isn’t so very practical. At least she says she 
isn’t, and she often wonders what she’d do if she married and 
was suddenly burdened with the cares of a home. On the 
other hand, I am practical — it is second nature for me lo 
be so. Constance doesn’t care a snap of her fingers for 



money and she is forever lending it to people, and then, when 
I hey forget lo pay her back, : lie is loo embarrassed lo ask 
for it. Just the other day l determined that she shouldn’t 
let people lake advantage of her that way. Of course, she 
insisted that sometimes I am too frank and outspoken, but 
it’s my way. 

This is what happened: A friend of ours, a charming girl 

who is really only forgetful, owed Constance seventeen dol- 
lars. I told Constance to ask her for the money and she 
hemmed and hawed and said she’d ill ink about it. Of course 
she didn’t ask. Then I look the matter in my own hands. I 
pulled out a dollar bill and gave it lo my sister. “Here’s 
that dollar I borrowed from you last week,” I announced, 
keeping my eye on our friend. She didn’t make a move. 
“Anyone else here owe you anything?” I asked. Still not a 
move. I repeated the question. Eventually the girl under- 
stood. “Why, I owe you seventeen dollars, don’t I?” she 
murmured weakly, and Constance, quite embarrassed, begged 
her not to mind. You see I'm practical and Constance isn’t, 
but she got her seventeen dollars. 

Both of us love to dance. It seems lo me we’ve always 
danced. One of my first memories is of dancing under llie 
instruction of a famous teacher whom a friend of oars occa- 
sionally had in to teach her own children. Constance always 
says that she was dancing when I was still in swaddling 
clothes. Perhaps she was. I can’t remember quite that far 
back. At any rate we danced all our childhood and Lo ex- 
press ourselves through dancing became second nature. 



Jane , 19 22 



i 



Sometimes she appeared at charity performances and she told 
me that the thrill resulting from the applause of the audience 
at that time was greater than any she has since felt on pro- 
fessional first nights. 

Mother always was a great supporter of our work and still 
is the greatest aid in the furthering of our ambitions. I'll 
tell you a secret. Constance and I believe that, through our 
work, mother is expressing a desire to do creative work which 
she has been forced to suppress. Once — and only once — did 
she break down her wall of reserve. She painted a picture. 
It was a life-size oil painting of a dog. As a child I thought 
it was the finest picture I had ever seen. So did Constance. And 
today I still think it is good work. Dear Mother! I know 
it is from her that we have 
inherited what talent we 
have and it is for her that we 
really work. I know, too, 
that although she has only 
expressed herself directly 
through that picture of the 
dog* that whenever Con- 
stance or I do anything 
worth while she feels as if 
she had accomplished it her- 
self. 

Constance never went out 
for a career. The career 
came to her. As I said, we 
have always danced, and it 
was her dancing that gave 
my sister her first engage- 
ment. But I’m anticipating. 

While I was up in the 
country growing strong Con- 
stance was sent to a very fine 
boarding school up in Con- 
necticut. It was one of 
those proper places where 
the girls are watched with 
an eagle eye and are never 
permitted to stir without a 
chaperone. When boys come 
to call they are received in 
a series of glass parlors like 
a row of the booths in which 
phonograph records are 
demonstrated — one couple to 
a showcase — and a chaperone 
at the end with her eye 
sweeping down the whole 
line. In spite of the proper 
atmosphere, dancing was tol- 
erated, and naturally dancing was the one tiling on the cur- 
riculum which interested Constance most. That interest 
brought her the bitterest moment of her life. 

Each year the girls of the school put on an elaborate May 
dance under the apple trees which surrounded the school 
buildings. Although at the time of which I speak Constance 
was a new girl, her proficiency in dancing led to her being 
chosen to lead the dance, which was to be performed for the 
entertainment of many adoring papas and mammas and broth- 
ers and sisters. On the day of the dress rehearsal — which 
was practically a performance, as there were many visitors at 
the school — Constance was more proud and excited than she 
had ever been in her life. She knew that she could dance 
better than any girl in the school and that she was sure to 
make a hit. 

The hour for the rehearsal came. The girls concealed 
themselves behind a hedge, waiting for their cue to dance out 
on the green lawn before the teachers and the guests. The 
music sounded and the dance began. Scarcely had Constance 



appeared on the scene when the principal — she who usually 
sat at the end of the string of glass parlors and kept tabs on 
the boy callers — rushed forward crying, “Slop! Stop!” The 
dancers piled up against one another as they came to a sud- 
den halt. The principal singled out my sister. “Constance,” 
she reprimanded, “you are kicking too high — much too high. 
This is a school for refined young ladies. What would your 
dear parents think?” 

Constance really didn’t know what her dear parents would 
think. She only knew that she was dancing as best she knew 
how. She felt very much hurt — little girl that she was — that 
her work had not been appreciated, but she agreed to curb 
her enthusiasm if possible and to shorten the length of her 

kicks. The rehearsal began 
again. Out onto the lawn 
rushed the lady principal, 
more furious than ever. 
From the group of girls she 
dragged poor Constance arid 
sent her to her room. Tin* 
May dance went on next dav 
without its star performer. 
My poor little sister’s heart 
was broken. That she was 
a failure she was convinced, 
and for a long time she did 
not dance at all. 

Fortunately, however, in 
her professional work she 
has never had a real failure. 
Winthrop Ames, owner of 
the Little Theatre, and pro- 
ducer of only the finest 
things in the theatre, knew 
Constance as a .child and 
when she was old enough for 
the stage came to her and 
asked her to understudy 
Margot Kelly in Pierrot the 
Prodigal , a French panto- 
mime he was staging. Inci- 
dentally, he was going to 
feature her in Lady Blue- 
beard , another charming 
pantomime, but the war in- 
tervened and he went abroad. 
His work was aiding the 
suffering people of France, 
and Constance begged hard 
lo go with his organization, 
but he refused lo take her 
because of her youth. 

About this time the musical comedy Oh Lady , Lady went 
into rehearsal and the man who was directing it sent for 
Constance to play the tiny part of a maid. In speaking of 
it she always asks, “And what is more lowly than a musical 
comedy maid?” All through rehearsals Constance tried to 
tell the director of the musical numbers what a splendid 
dancer she was and finally he told her lo bring down her 
ballet shoes and give him a chance to judge for himself. 
Every day she brought the shoes, but not until the night, of 
the dress rehearsal did she gel a chance lo put them on. 
There was a lull in the proceedings and some one suggested 
that she make good her boast that she could dance. Corral- 
ling a pianist, she started in. Sitting in the dark theatre was 
the director. When she finished her first number he shouted 
out for another. As she left ihe stage a buzz went around 
among the men interested in the production. “Shall we give 
her one or two dances?” they asked. Eventually they 
decided that she should have two numbers, and when the play 
opened in New York those two f Continued on page 52) 




Photograph by Edward Thayer Monroe 



l ain Uinney. the practical sister 




8 



F ilm play 



The Reconstruction Problem of the Movies 

A STUDY OF WORLD-WIDE CONDITIONS WHICH 
CONFRONT MOTION PICTURE PRODUCERS 

By O. R. Geyer 



B EING a motion picture magnate is not without its trou- 
bles, despite the prosperity which has fallen to the lot 
of the industry in recent years. Having outgrown its 
swaddling clothes too rapidly, the world’s fifth greatest in- 
dustry finds itself in a position somewhat analogous to that 
of the doughty Richard, whose princely bid for a mount con- 
tinues to stand as a record. This time, however, the much 
sought after mount is the motion picture theatre, or rather, 
thousands of them. The fabulous sums which have changed 
hands in the last five years in this and other countries Have 
not been sufficient to satiate the demand for high-class thea- 
tres, and the return to more normal business conditions 
throughout the world is eagerly awaited as the signal for an 
active building campaign, which will help relieve a world- 
wide shortage of high-class theatres. 

For years the exhibitor has cultivated the motion picture 
“fan” without stinting his resources. He has provided 
luxurious settings in which to project the highest form of 
motion picture art obtainable. He has spent large sums for 
orchestras in order that the mood of his patrons may be 
brought into harmony with his program. Million-dollar 
palaces for the proper presentation of high-grade motion pic- 
tures have arisen in all of the large cities of the country, 
resulting in a highly pampered and super-critical patron. 
Today, he must have his screen entertainment served up to 
him with all the luxuries and garnishments the most resource- 
ful showmen can find in the entertainment mart. 

Several years ago, when the Rivolis, Rialtos, Strands and 
Capitols were practically unknown save in the largest cen- 
ters of population, the motion picture “fan” was content to 
have his entertainment presented within the walls of any 
rectangular structure — the town hall serving in this capacity 
in the smaller communities. One taste of luxury and the 
average “fan” became a most exacting customer. To meet 
this demand there sprang up in this country an active theatre 
building boom, which left scores of fine film palaces scat- 
tered about the country before the touch of deflation had 
served to dampen the boom. 

Film enthusiasts in the Unit- 
ed States were more fortunate 
in this respect than their broth- 
ers and sisters in other coun- 
tries. In Europe, the war 
quickly put a damper upon all 
building operations in 1914, 
and when peace came late in 
1918 the countries of Western 
Europe were faced with the 
difficult problem of finding 
shelter for thousands of citizens 
and homes for overcrowded 
industries. All luxury build- 
ing — into which class theatres 
naturally fell — was banned un- 
til the housing shortage could 
be remedied. This applied es- 
pecially to France, England, 

Belgium, Italy and other na- 
tions directly affected by the 
war. In the neutral countries 
several conditions, including 



the shortage of labor, the high cost of building materials, 
served to hamper theatre building. 

Despite three years of peace there has been no general 
lifting of the embargo on theatre construction, and as a re- 
sult Europe is from six to ten years behind the times insofar 
as its motion picture theatres are concerned. Millions of 
motion picture “fans” were made during the war and in the 
months that followed, and in prosperous days they have 
overtaxed the limited seating capacity of the theatres in all 
countries. 

More normal conditions in building costs are certain to 
encourage the building of hundreds of handsome new theatres 
as soon as building restrictions are eliminated. In Great 
Britain the removal of the embargo is expected within the 
next year, and a gradual improvement in this respect is 
expected in other countries. The European motion picture 
“fan,” save in a few large cities, has been denied the lux- 
urious presentation of films in vogue in this country, and is 
certain to give instant approval to any concerted effort 
to provide better physical equipment for his screen enter- 
tainment. 

To the 15,000,000 Americans who daily visit the motion 
picture theatre must be added another 15,000,000 “fans” in 
the other countries of the world. These 30,000,000 indi- 
viduals, in normal times, must be squeezed into approxi- 
mately 25,000 motion picture houses; more than half of 
which are located in the United States. And the surface of 
potential motion picture patrons has scarcely been scratched, 
for there are hundreds of millions of people in Europe, Asia 
and Africa who have yet to enjoy the opportunity of seeing 
a motion picture show. 

It is estimated by competent sources that the motion pic- 
ture industry will have urgent need of double the number of 
theatres now screening photoplays, once economic conditions 
are stabilized and improved. The United States, with its 
15,000 theatres, is fairly well supplied, as it stands ten years 
ahead of the remainder of the world in the development of 

its theatre building program. 
But it can use and will build 
within the next few years hun- 
dreds of large houses for the 
presentation of film entertain- 
ment in the luxurious manner 
now common in the larger cit- 
ies of the country. Competent 
authorities estimate that ap- 
proximately 20,000 theatres, 
the majority of them of the 
high-class order now prevail- 
ing in the cities, will be re- 
quired to cater to the millions 
of potential fans who are being 
recruited for the industry from 
year to year. 

The reaction of this shortage 
of theatres is making itself felt 
in other departments of the mo- 
tion picture industry. While 
the war had a repressive in- 
fluence upon the development 
of the physical side of the in- 



Mr. Geyer Writes: 

“Having outgrown its swaddling clothes too rapidly , the 
world's fifth greatest industry finds itself in a position 
somewhat analogous to that of the doughty Richard , 
whose princely bid for a mount continues to stand as 
a record. This time , however, the much sought after 
mount is the motion picture theatre , or rather, thou- 
sands of them. The fabulous sums which have changed 
hands in the last five years in this and other countries 
have not been sufficient to satiate the demand for high- 
class theatres, and the return to more normal business 
conditions throughout the ivorld is eagerly awaited as 
the signal for an active building campaign which will 
relieve a world-wide shortage of theatres. To the 
15,000,000 Americans who daily visit the motion 
picture theatre must be added another 15,000,000 
fans in other countries of the world. These 30,000,000 
individuals, in normal times, must be squeezed into 
approximately 25,000 motion picture houses, more 
than half of which are in the United States. It is 
estimated that the motion picture industry will have 
urgent need of double the present number of theatres, 
once economic conditions are stabilized and improved .” 



June, 1922 



9 



dustry, as represented by its theatres, it did, on the other 
hand, serve to speed up the development of the artistic side 
of the industry. The last four years have witnessed a great 
improvement in the quality of motion pictures, and this im- 
provement has aided in developing a keener and livelier in- 
terest in motion picture entertainment on the part of the 
masses of people scattered about the world. Now the prob- 
lem of the industry is to bring about a proper balance of 
the two important departments of the industry — production 
and exhibition. Manifestly, it will be impossible for the 
former to come to a standstill to permit the latter to con- 
tinue its development. Someone must be found to bring 
about a readjustment without disturbing the progress of 
either department, and this is a matter that is engaging the 
best minds in the industry. 

The shortage of motion picture theatres is most keenly felt 
in Europe, where, outside of America, the exhibition of mo- 
lion pictures has made its greatest progress. Great Britain 
stands in urgent need of some four or five thousand high- 
class theatres, each capable of seating 1,500 and more per- 
sons. It has today approximately 2,800 theatres, or approxi- 
mately one theatre for each 15,000 population. In America 
the ratio is one theatre for each 7,000 persons. 

P LANS have been completed or projected for nearly 1,000 
new high-class motion picture theatres in the British Isles, 
but as yet there has been little chance in the strict govern- 
ment embargo on building operations, save those applying 
to homes and business structures. It is hoped that the em- 
bargo will be removed by next year, as there has been no 
theatre building in Great Britain since early in 1914. As a 
result of this condition the houses in operation during and 
after the war enjoyed unprecedented prosperity. They were 
unable to care for the millions demanding admission, and 
long queues were daily features before all first-class houses. 
Aside from denying screen entertainment to many thousands, 
this state of affairs made its influence felt along other lines. 
Great Britain is a market for films produced in all of the 
other great manufacturing centers of the world, as well as in 
its own numerous studios. As a result, exhibitors have been 
surfeited with films — four times as many as they have actual 
need of, it is estimated. Almost every high-grade film, as 
well as hundreds of films that do not enjoy this classifica- 
tion, produced in America, France, Italy and Scandinavia, 
are offered for sale in Great Britain, and Germany may soon 
enter the British market. To show even a small measure of 
these films, it was necessary for the British exhibitor to book 
his product far in advance. 

T HE average British motion picture house today is booked 
up solidly from twelve to eighteen months in advance. A 
picture released in America in June, 1922, cannot reasonably 
be shown before June, 1923, or even later. Some of the 
greatest photoplay sensations released in America in recent 
months will not be seen by the British public until the spring 
and summer of 1923. Some few exhibitors booked their 
programs two years in advance by making a selection from 
the vast run of film offered them from various sources. Con- 
tracts compel them to stick to these playing dates, and the 
insertion of another picture in this schedule at an early date 
could not be done without shelving one of the pictures con- 
tracted for at the exhibitor’s expense. 

In the wave of prosperity that followed the war the de- 
mand for theatres was so keen that prices, like those in all 
other industries, became greatly inflated. Houses built dur- 
ing the days when labor and materials were much cheaper 
brought fabulous sums, and for a time it was impossible to 
buy a better-class theatre without paying an exorbitant sum. 
As an example, a small British theatre which cost thirty thou- 
sand pounds, or approximately $150,000, before the war, was 
sold during the boom days for more than half a million dol- 



lars. Theatres which cost from $250,000 to S500.000 before 
the war could not be purchased for much less than a mil- 
lion dollars, so keen was the competition for houses in the 
larger centers of population. 

The British film industry for the most part is controlled 
by men who have made their fortunes in other lines. Cotton 
manufacturers, steel makers, coal barons, and other business 
men of wealth bought theatres as a profitable business hobby, 
and began storing up vast profits to be divided with the gov- 
ernment tax collector. One little theatre in a suburban dis- 
trict of London has been supporting nine brothers, all of 
whom have other prosperous business interests. Their days 
they devote to their respective callings and their evenings, 
with their families, are given over to the management of the 
theatre, which is a veritable gold mine despite its hydra- 
headed management. And there are many other middle-aged 
business men who found the picture theatres they purchased 
as a luxury even better money-makers than their own busi- 
ness interests. 

As regards theatres, France is even more behind the times 
than Great Britain, and for the same reasons — the war and 
building embargoes. The larger cities are far behind the 
average American city of medium size as regards high- 
class theatres. Many cities of 25,000 and more are prac- 
tically without motion picture entertainment, so great is the 
shortage of theatres. The war caught France just at the 
time she was beginning to develop the business of properly 
presenting the motion pictures she has been producing for 
so many years. Despite the fact that she was a pioneer in 
the production of motion pictures, France has not made much 
progress in the building of the high-class theatres one finds 
so often in Great Britain and America. At least 2,000 or 
3,000 new high-grade motion pictures could be set down in 
France and find ready use as soon as more normal condi- 
tions are restored. 

B ECAUSE of the great pressure of other reconstruction 
problems, France has not had much time to devote to the 
building of theatres for the entertainment of its people, and it 
will be many years before the exhibition department of the in- 
dustry catches up with the production end of the business. This 
state of affairs exisits in Belgium and for the same reason, 
while Holland, Switzerland, Spain and Portugal find them- 
selves in much the same position. These neutral countries 
were so near the war zone they were first to feel the repres- 
sive reaction brought about by the fighting in Belgium and 
France. Building materials have been almost unobtainable 
and labor has been a difficult problem. 

The number of theatres in Spain today is far below the 
number required for potential business demands in normal 
times. Outside of Madrid, Barcelona, and a few other com- 
mercial centers, Spain is almost barren of first-class theatres. 
There has been considerable agitation for early relief from 
this dearth of theatres, but outside of two or three splendid 
houses now under construction, or planned for an early start, 
little or nothing has been accomplished. Many millions of 
Spaniards have yet to become acquainted with the modern 
motion picture, which leaves a tremendous potential business 
awaiting development in that country. These same condi- 
tions apply to Spain’s next-door neighbor, Portugal, but on 
a much smaller scale. When prosperity returns, these two 
countries should join the scramble for more theatres. 

Italy is another of the great producing centers of the world 
which felt the direct hand of the war. Although its films 
enjoyed great domestic prestige and a prosperous foreign 
market before the war, the country occupies about the same 
position as France as regards the presentation and exhibition 
of films. Several hundred new theatres will be urgently re- 
quired once Italy succeeds in solving its many reconstruction 
problems. In this country, too, is a large number of po- 
tential motion picture fans who some day will have their 



10 



F ilm p lay 



first taste of screen entertainment, and succumb to its attrac- 
tiveness as other millions have done under similar circum- 
stances. 

While all of Germany was engrossed with the problems 
of war, its motion picture industry continued to make some 
progress as regards production. The screen was used largely 
for propaganda purposes and the manufacturers were per- 
mitted to continue in business in order that films might be 
produced for domestic and neutral propaganda purposes. 

After the war German interests scampered about frantically 
in search of buildings capable of being converted into mo- 
tion picture theatres. Berlin alone is said to have impro- 
vised more than 600 new theatres, so great was the demand 
for this form of amusement. Frankfort was stricken with 
the motion picture fever and it is said that practically every 
street in the city had at least one cinema before the boom 
collapsed. 

G ERMANY gives promise of being the most serious com- 
petitor of (he United Stales for the world film markets. 
Despite the present economic crisis, German studios are turn- 
ing out several hundred films a year. The bulk of this produc- 
tion is filmed with an eye for the world markets. Much atten- 
tion is being given to the elimination of purely local subjects, 
and the stories now most in demand, such as Deception , Pas- 
sion, Dr. Cali gar i , and The Golem , are those possessing an 
international appeal. Because of present trade restrictions 
many German films are being produced in the Scandinavian 
countries, or are being shipped out to world markets as Scan- 
dinavian product. London film manufacturers to some ex- 
tent profess to be alarmed over the proposed German on- 
slaught on the world motion picture markets and are giving 
much attention to speeding up and improving their own 
productions. 

The German ban on the importation of films has not been 
removed, and not until this restriction is lightened will it be 
possible for outside films to be sold in larger quantities for 
the German market. Several mammoth structures used in 
war work are being converted into modern studios by German 
concerns, -who are eager to enter into the scramble for, the 
world him trade. Hundreds of films produced during the 
war are being dumped in the South American and other film 
markets at prices which make it difficult for the American 
producer to compete with them. 

G ERMANY has approximately 3,500 film theatres — many 
of which compare most favorably with the better-class 
houses in America. The seats are roomier and more attention 
is given to the comfort and convenience of the patrons in the 
high-class theatres than is sometimes customary. in the United 
States. The aisles are roomy, the lobbies are large and com- 
modious, and high-grade orchestras are employed to dispense 
picture music. In the loges four armchairs occupy about 
the same space an average American house gyves to ten seats. 
The theatres in the larger cities have an average maximum 
seating capacity of 2,400. 

in anticipation of the early complete removal of the em- 
bargo on the importation of films, leading German concerns 
have been buying heavily in the American and European film 
markets. One concern is said to have purchased seventy-five 
American films in one deal in the hope of being permitted 
to lake them into Germany shortly. Once the embargo is 
removed American films are expected to make great inroads 
upon the domestic German market. 

Conditions in Eastern Europe and the Southeast arc 
chaotic insofar as the film industry is concerned. The 
invasion of the films, just fairly well begun in the days be- 
fore the war, was stopped completely and suddenly in August, 
1914, with the result that this section of the world is many 
years behind other portions of the globe more completely 
movieized. Disintegrated Russia, the Balkans and Asia are 



great potential fields of wealth and opportunity for the mo- 
tion picture industry. The number of motion picture thea- 
tres is so small as to be but a tiny drop in the bucket. China, 
with 400,000,000 potential movie fans, has fewer than 100 
theatres, and these are concentrated in such cities as Hong- 
kong, Peking, Shanghai and other foreign centers of popu- 
lation. 

No country in the world has more loyal motion picture 
fans than Japan. The interest of the average Jap in pic- 
tures is closely akin to that of the average American, as 
American pictures have dominated this market during the 
last eight years. Japan has approximately 2,500 theatres, 
the great majority of which are small in size and which cater 
to the poorer classes in the industrial districts. Tokyo, 
Yokohama, Osaka and Kyoto are the principal movie centers, 
Tokyo alone having more than fifty theatres giving regular 
daily performances. These houses seat from 500 to 1,800 
persons and cater to more than 15,000,000 patrons during 
the year. 

The great Japanese movie trust, which is said to be the 
highest example of trustification yet evolved in any country, 
controls and owns more than 600 theatres. Admission prices 
range from twenty-five to seventy-five cents in the larger 
theatres, with a few charging as high as $1.50, The majority 
of theatres charge very small prices, as the Japanese laborer’s 
pitifully small wages do not permit him to squander money 
recklessly on his entertainment. Admission prices paid by 
the poorer classes do not entitle them to seats, and they are 
compelled to stand throughout the show. It is doubtful 
whether any other country has so large a movie population 
which would willingly stand throughout a two-hour show. 

W HEN prosperity returns to Japan, serious attempts un- 
doubtedly will be made to lighten the grip on the indus- 
try held by the trust. Many new theatres must be built and 
several millions of dollars will be required to provide the 
proper presentation for the latest American films which have 
such a great vogue in the island empire. 

All of Asia, despite the inadequate transportation facili- 
ties and the lack of theatres, represents a vast field for 
development for the not far distant future. American pic- 
tures already have made important inroads in India, the 
Straits Settlements, Japan and other portions of the con- 
tinent, but as yet the surface has scarcely been scratched. 
Arrangements have been perfected to open Asia Minor and 
the surrounding territory as the result of a commercial treaty 
signed by Great Britain and Persia. An American company, 
operating extensively throughout the world, will open head- 
quarters for the distribution of its films at Tiflis, and will 
establish exchange centers on the American plan in the 
larger and more important commercial centers of Western 
Asia as soon as business conditions permit. Residents of 
the Euphrates valley, Bagdad, Mosul. Jerusalem, and other 
sections of this territory, have had their first taste of the 
American motion picture in the last four years, and they 
are eagerly demanding more. Bagdad, w ith 200,000 popula- 
tion, lias three theatres and is the largest movie center. India, 
with a population of 400,000,000, has fewer than 150 thea- 
tres, many of them of very small size. 

Africa also is included in the undeveloped field, toward 
which American exporters are looking with longing eyes. 
Considerable business is carried on with Egypt and South 
Africa, and it will not be many years before this business 
is greatly increased. The return of more normal business 
conditions will aid materially in the conquest of Africa 
planned by the American producers and exporters. 

Australia is another continent in which American photo- 
plays have gained the upper hand. More than ninety per 
cent of the films shown in Australasia are of American ex- 
traction, although Australian film men are struggling to 
establish a producing business of (Continued on page 54) 



June, 1922 



XI 



How They Look Before Breakfast 



FILMPLAY’S PHOTOGRAPHER MAKES SOME EARLY CALLS ON ELAINE HAMMER- 
STEIN, OWEN MOORE, EUGENE O’BRIEN, MARTHA MANSFIELD AND CONWAY TEARLE 




Left: Martha Mans- 
field brings her 
Kewpie to break- 
fast with her so that 
she will not be lone- 
ly. The expression 
on her face seems 
to indicate , how- 
ever, that Kewpie 
hasn’t much to offer 
in the way of 
breakfast table chat 



Right: Not many of us look as 
bright and cheerful as Elaine 
Hammerstein when Big Ben sud- 
denly wakes us from our slum- 
bers. Perhaps she went to bed very 
early the night before or — perhaps 
—her rising hour is not quite as 
early as her pose would indicate 



Of course, these pictures are just 
what they purport to be; true 
pictures of the intimate lives of 
the screen stars. It would be a 
pleasure if we could announce 
that the cameraman had hidden 
himself away the night before 
they were taken and had caught 
his subjects quite unaware. But 
no cameraman ever caught a'star 
unprepared to pose — not even 
before breakfast. Indeed , they 
wouldn’t be true pictures if 
the players weren’t posing 



Below: Living in the country 

means a lot of fun as well as a lot 
of work. It’s up to Conway Tearle 
to bring in a bucket of fresh 
water every morning , and here we 
see him bravely doing his duty 



Left: We are convinced that this is 
the most intimate photograph of Owen 
Moore ever taken. It is also a proof 
of the system of efficiency which he . 
has introduced into his daily life ; he 
is enjoying his early morning orange 
juice and his tub at the same time 



Right: Because he is a “ city 
feller” ’ Gene O’Brien insists 
that his newspapers be served 
as the first course of his break- 
fast and he digests them before 
he even glances at his prunes 




12 



F i l m play 




A theatre street 
in a Japanese 
town 



The posters arc 
swung litre ban- 
ners before the 
theatres 



The Japanese Carpet of Bagdad 

By Philip Kerby 



B UDDHA! Buddha! Buddha! Most worshipful 

Gotama Buddha — Overlord of Earth, Air and Sky — 
Pray, I beseech thee, let not my worthless body be 
turned into a fish in my next incarnation! Hear the suppli- 
cations of the shades of dear departed ancestors in my behalf 
— and be merciful!” 

The penitent, a youth of eighteen years, knelt alone within 
the dim recesses of the Magnificent Chioin Temple in Kyoto 
and begged for mercy, before the gleaming golden shrine. 

In order to attract Buddha’s attention he tapped on a hol- 
low gourd with a small teak mallet. The ensuing sound 
resembled the beating of a tomtom by our own North Ameri- 
can Indians. It was the first day of Thanksgiving for New Rice, 
and in order to save his soul he would beat a thousand times 
a day for a hundred days on the gourd — and then return to 
his little rice paddie secure in the knowledge that he was safe 
from becoming a fish. The faith of his ancestors handed 
down for thousands of years — written records show that the 
Emperor Jimuu ascended the throne in 660 B. C. — was good 
enough for him, and for many others of his class. 

Foreign visitors to Japan are too prone to judge the entire 
Empire from a cursory examination 
of the hurrying, bustling commerce 
in the seaports. New York is no 
more representative of the United 
States than Yokohama is of Nippon. 

To see the life of the country one 
must travel inland to Kyoto, where 
civilization has been but little af- 
fected by outside influences. It has 
been called by many the heart of the 
Empire, since here one finds all the 
wonderful ateliers of the cloisonne 
pot tery, and the Damascene engraving 
on metal, an art which was brought 
to Japan in the second century by 



artisans traveling by camel caravan from Damascus. Japan 
as a whole is in a curious state of transition. The old is 
warring with the new. The conservative element cannot un- 
derstand the new-fangled ideas of the rising generation. The 
progress along all lines during the last three score years is 
amazing, when one remembers that it was only that long ago 
that Admiral Perry sailed into Yokohama harbor — now 
christened Mississippi Bay in his honor — and inserted the 
virus of American “pep” into the dormant monster. 

Japanese diplomats refuse to admit the fact that the gov- 
ernment borrowed educational methods from America, bank- 
ing from England, and the army system from Germany. In 
order to awaken the country at large the people must receive 
a stimulus toward education. The realization of their defi- 
ciencies must be brought home to them, and what better 
way is there than showing the different modes of life of other 
countries, and particularly America? Thus reasoned the big- 
wigs in the government. Through what agency could the 
spirit of competition be aroused? How could the people as 
a whole be awakened to their responsibilities of taking the 
lead among oriental nations in world affairs? The solution 
was found in the cinema. The light 
in ihe projection machine was more 
wonderful than Aladdin’s lamp! 

I he silver screen was in very I ruth 
(lie magical carpet from Bagdad. 
The prophecy of the ancients had 
come true. One had but to light the 
lamp and behold the wonders of the 
world unfold before the eyes. Diplo- 
mat and coolie, schoolboy and phi- 
losopher, merchant prince and pau- 
per, had the lesson brought home to 
them the lesson of progress. 

The government was quick to note 
the wonderful opportunities of offer- 



"The Japanese Carpel of Bagdad" is the 
fourth article in Film play’s series , 
"Around, the IP or Id With the Movies:' 
Philip Kerby , the author , who is well 
known to readers of Filmplay through 
former contributions, is at present in the 
Philippines , and writes that he is complet- 
ing an article on motion pictures in the pro- 
vincial districts of the islands. Next month 
Janet Planner , who has returned to Europe, 
will write of pictures and picture audiences 
in Rome, in a delightful article called 
"Thumbs Down on the Roman Movies" 




June , 1922 



13 




ing sugar-coatecl education to the masses 
and stimulated the interest of the people 
by giving financial aid to various movie 
houses. The four theatres established in 
1910 have grown to nearly four thousand 
in little more than a decade. Since 
America was the cinema capital of the 
world, it was only natural that American 
films and American methods of exploita- 
tion should be adopted. 

Throughout the day the repentant Jap- 
anese attends to his devotions or business 
(both are in many respects synonymous) 
and as soon as the first lanterns are 
lit, puts up the shutters on his windows, 
or says his thousandth Buddha, and hies 
himself to Theatre Street — and to the 
movies. 

The foreigner, in passing from the 
deep silence of the temple to the noisy, 
blatant, shouting excitement of Theatre 
Street in Kyoto, with its myriad electric 
signs all blinking 
the excellences of 
the attractions in- 
side — in curious 
Japanese ideo- 
graphs — tran- 
scends a thousand 
years in about as 
many seconds. 

The artist who 
spends an entire 
day chiseling a 
single blossom on 
a cloisonne vase 
rubs shoulders 
with the ’rickshaw 
coolie as both 
struggle to obtain 
seats to see Pau- 
line Frederick in 
The Loves of Let- 
ty . The student, 
who has passed 
his first matricu- 
lation in The 
Wheel of Life and 
has started on his 
mental voyage of 
discovery along 
the Eight Fold 
Paths to Nirvana , laughs as uproariously as his neighbor — 
the smelly fisherman — at Charlie Chaplin’s antics in The 
Tramp. The merchant prince and the beggar both enjoy the 
long news reels, the former wondering how he can capture 
a little more of the commerce of the far-off empires and the 
latter marveling that there seems to be employment for all. 
The insidious germs of capturing more foreign trade and emi- 
gration thus fall on fertile fields. 

In passing, it might be well to recount the fact that Chaplin 
is by all odds the favorite comedian, Mary Pickford the 
“dream heroine,” Douglas Fairbanks the hero of the 
“Bushido” (the society which numbers 4,000,000 members in 
every village and hamlet, and is organized ostensibly for the 
purpose of learning the manly arts of self-defense), while 
Pauline Frederick and Norma Talmadge are about equal 
favorites in dramatic roles. 

Whether a Japanese belongs to the Samurai (the nobility) 
or to one of the lesser castes, he takes particular pride in 
being up on all the latest movie news. He dazzles one with. 



How American mo- 
tion pi rtn res are ad- 
vertised in Japan. 
Left: t poster an- 

no an ring Jack Pick- 
ford in "Just Out of 
Colleger 

Center: In an- 

nouncement of " The 
Last of the Mohi- 
cans." 

Right: A poster for 
an Anita S ten art pro- 
duction 



statistics anent the private life of his particular favor- 
ite, and in the most exclusive clubs there are often- 
times hot arguments over the intricacies of certain 
productions. 

The argument occasionally waxes so hot, various 
members taking sides with the principals, that in 
order to settle the question without bloodshed a 
search is made for an impartial arbiter — one who has not 
seen the picture in question (this, too, is somewhat of a task 
since, unless the arbiter was sick in bed at the time the picture 
was shown he has little excuse for not seeing it), and the 
whole club attends in a body, or makes arrangements through 
the releasing company to have a special presentation at the 
club. 

The Japanese government also realizes the value of moving 
pictures as a medium of propaganda. Seated in a loge orig- 
inally built to hold six comfortably, I, together with sixteen 
other occupants, witnessed five reels depicting the visit of 
His Imperial Excellency Crown Prince Hirohito to Europe. 
Not the smallest detail in the daily life of the Crown Prince 
was omitted. After watching him enter and leave limousines 
some thirty-seven times, and board and leave various war- 
ships eighteen times, I lost count. Each lime troops or a 
warship was shown die audience went wild with enthusiasm. 

This enthusiasm was aroused not only by ihe long sub- 
titles in Japanese, but also by ihe (Continued on page 52) 






14 



F ilm play 







■J 



P OETRY,” explains the Encyclopedia Americana , “has 
been defined in many ways, and in the nature of the 
case the term means different things under different 
conditions. 

“In general, it may be defined as emotional and imagina- 
tive discourse in metrical form; that is, the representation of 
experience, or ideas with special reference to their emotional 
significance, in language characterized; by imagery and 
rhythmical sound.” * 

The suggestion of “emotional and imaginative discourse” 
interested us most. For, in reading the Encyclopedia’s defini- 
tion of poetry, we were thinking of Doris Kenyon. Doris, 
the featured player in the Broadway success, Up the Ladder; 
Doris, opposite George Arliss in The Ruling Passion ; Doris, 
among those featured in Get Rich Quick Wallingford and 
other equally successful pictures, and stage productions. 
Physically, an expression of poetry, rhythm and beauty 
realized in every movement of her tall, willowy form; emo- 
tionally, finding natural expression through the medium of 
poetry; her eyes — at : times ? blue, then bljie-gray, or violet- 
mirroring the transient or the piercing thought swaying her. 
And there came to mind her happy poem, My Message: 

‘7 will sing you a little song 
Which ' the wind will blow away; 

Will it blow it to you, I wonder? 

I like to feel the wind 
Tear the notes from my lips; 

It is almost as if 
Y ou had kissed them away?’ 

What constitutes the background for this twenty-three-year- 
old featured player and poet, a girl whose published poems 
in many magazines have been assembled in book form and, 
in collaboration with her father, have been published under 
the title, Spring Flowers and Rowen. 

Your instinctive answer upon seeing Doris would be: 
exuberant and moodily imaginative youth. Fundamentally, 
the answer is correct. In its broader scope, it misses the 
mark. vr ~ 



For, thumbing through the twenty-three year pages that 
comprise her life-book to date, we glean only the humorous 
and the tragic incidents of youth, dramatized by a sensitive, 
a vibrating soul. We glean the story of happy childhood 
and sympathetic home life; of joyous-go-lucky school days; 
of her vocal studies, and the girlish misery ever and anon 
of practicing when the outdoors beckoned; we glean the joy 
of a first-night opening on Broadway in Victor Herbert’s 
Princess Pat; the thrill of a motion picture magnate’s offer 
and the ecstasy of accepting. 

Of weeks and weeks of hard work in studios, on the stage, 
with her vocal studies, and “emotional and imaginative dis- 
course” through her poetry. It is a picture fraught with 
pitfalls of disappointments, and the recoil of a wounded soul; 
when flooded with the brilliancy of soaring success and joy, 
only to scoop dizzily into the “indigo regions” of an intro- 
spective mind. 

It is a picture of exuberant and moodily imaginative youth, 
soaring over the mountain peaks and plunging down the val- 
leys of moods. 

It is curious to know that Doris has written many of her 
poems while on location. Emotions seem to geyser within 
her, when mentally she is poised to respond to the mood of 
ihe scene. And in between shots, or while motoring to and 
from location, she jots down the poignant thoughts fretting 
for utterance. 

“I wrote My Message Doris said to us when we dropped 
in to see her the other day, “when riding to location for 
scenes in The Ruling Passion , with George Arliss. I haven’t 
any idea why it came to me, unless, probably, it was the 
crystallization of a subconscious thought.” We hazard a dif- 
ferent opinion. To us it seems the mellowing of the primi- 
tive instinct of the joy of living. 

But a different mood prompted the writing of The 
Despoiler . 

“Again we were on location for The Ruling Passion ” remi- 
nisced Doris. “There were fifty odd people on the side 
watching us take scenes. I didn’t resent their being there. 



June , 1922 



15 





“Is there,” asks Doris, “any sight more beautiful than a 
field of dandelions, gracefully dipping to the whimsy of the 
breeze, forming a golden bed of petals and joyous color?” 
But it is in The Hermit Thrush that the young poet reaches 
a level of ecstatic worship: 

“He sent from out the hollow dusk 
His bell-like vesper call , 

And through the twilight's dews and musk 
Like prayer it seemed to jail. 



“Then the small creatures , born of day , 

Hid in their coverts deep 
While through the evening , cool and gray 
Night brought her gift of sleep." 

“I wrote this,” recalled Doris, “after a night in the Silver 
Lake Adirondacks, jacking deer. Do you know what jacking 
deer is?” 

We did not. 

“It is marvelous,” she breathed fervently. “We left camp 
at twilight. And it is only at twilight that the thrush sings. 
I listened enraptured to the bell-like song of the bird. The 
spell of its exquisite evening prayer, the peaceful lapping of 
the water, the rippleless, powerful stroke of the guide as he 
silently shot the canoe across the water. 

“Then night. Mysteriously dark, with eerie shadows lend- 
ing a gnome-like air to the still waiting. You could have 
heard a pin drop. On my head I wore a light similar to 
that on a bicycle, only much stronger. I turned my head 
continually, lighting the woods in all directions, in the search 
for deer. 

“Suddenly I spotted a deer. My head, thereafter, 
remained perfectly still, while the guide silently paddled 
toward the shore where the deer, his beautiful, humid eyes 
held spellbound 
by the light, 
stood motion- 
less. We were 
so close to the 
deer that by 
stretching out 
my hand I 
could have 
touched him. 

( Continued on 
page 52) 



“It is an undesired, an unsought, picture, and it 
plunges one into such gloom.” 

Even as Doris expresses herself through her work in 
the parlance of Parnassus, so does she joyously convey 
her deep love of Nature. Nature, to her, is fascinating, a 
fearsome Power, yet it draws her with its beauty and repulses 
her with its stark cruelty. The reckless gaiety inspired by 
Nature in the lavishness of her own joy is rompingly uttered 
in Dandelions: 



Laughing and careless as of old. 

The spendthrift summer, through the land. 
Has passed and dropped these discs of gold 
From out his idle hand. 



A serious moment 



Doris in 
a gay mood 



But I must have been a little tired, and fatigue rolled itself 
into this package of revolt: 



“How fascinatingly cruel you are! 

You ivrench my thoughts away from me 
When l try so hard to keep them. 

You hold them up before you like colored toys 
And laugh to bold derision 
When you grind them under your heavy heels. 
In the cool of the evening, l silently steal forth 
And gather them up — 

Poor crushed rose leaves .” 



“Life,” dreamily, “sometimes seems to be a crushing of 
things precious. And it is so harsh to crush what one holds 
dear.” 

Again there is the hint of tears in The Play , a poem written 
when Doris appeared last year on Broadway. 

“Sometimes,” she confessed, “especially when I 
am playing on both the stage and the screen, and 
when I am awfully tired, a veil is rent and in a 
flash I see far below — as though I were a specta- 
tor to a play — the cares and the sorrows that vie 
with pleasure to form the foundation of Life. And 
then I, too, become one with the countless thousands. 

“And still the play goes on, nor ever palls 
Laughter and comedy and mock despair. 

But nightly, as the final curtain falls. 

Mirth doffs her mask to show the face of Care." 



F i l m play 



16 



» 




By Alice Calhoun 



Rambling Impressions 
of California 



Consirasting the bigness of New T ork, with its subways and 
elevated railroads, its skyscrapers and the restless , seeth- 
ing throng, with the bigness of California, its great out- 
of-doors, its quaintness, its fruit and fowers, and its people 



packing houses. I never saw so many in my life before. 
And here we saw the largest apricot orchard in the world and 
many acres or miles, it seemed to me, of grape vines. I say 
vines, but here they do not build arbors and twine or tie the 
vines to it. They are kept closely trimmed each year, I 
believe, and the trunk of the plant or vine becomes more like 
a tree trunk with short branches and looks like a huge spider 
to me. 

We located in Hollywood, a restful, quiet little place, with 
hills all around, some snow-capped. It was with a feeling 
difficult to analyze that I first saw Old Baldy and Mount 
Lowe and Mount Wilson, standing guard like giant sentinels 
in the distance. 

The buildings are not high here. The California bunga- 
low, famed the world over, looked like a veritable doll’s 
house to me. . They are really adorable, many with gardens 
of cactus, some with palms or pepper trees or acacias, but 
all with geraniums and roses — geraniums grown to the roof 
of these one-story little homes — and vines, such as smilax and 
asparagus fern, growing everywhere. As I was walking along 
the street I saw some candytuft all in bloom and it seemed 
almost cruel to see people walk on it. We used it for bor- 
ders in our summer gardens back East, you know. 

California is the land of out-of-doors; sunshine and blue 
skies are the rule, although it rains here, too — but we must 
say since we are now “Californians” it is the “unusual” thing. 

There are no really tall trees — excepting the eucalyptus 
tree. It seemed strange, too, to see golf links without a car- 
pet of green. They are often just fine gravel or sand, or at 
least they look brown in the distance. 

The orange groves are a never-lo-be-forgollen sight. It 
is strange to see trees heavy with their golden burdens, with 
a rich sprinkling of blossoms at the same time. The warm 
sun is so inviting that even l lie trees believe it to always be 
May. 

Los Angeles is a wide-awake, progressive city, whose streets 
arc crowded, whose stores arc well patronized and whose 
people look prosperous and content with their lot. There 
arc no elevated trains or subways. Beautiful buildings and 
lovely parks abound, and there are splendid roads, through 
valleys and canyons, around mountains, along the sea for 
miles, each taking me to a place more lovely than the last. 

The fruit and vegetable stores have much displayed that 
is new to the Easterner. Avacados that sell from 50c to 
$1.00 apiece; pomegranates, figs fresh from the tree, chiri- 
moya, loquals* and a flower-like thing called Roselle , from 
which jelly like that of crab apple is made. I must not 
torgel the poinseltia fields, acres of gorgeous flowers, a wav- 
ing forest of crimson. 

There are no great rivers, no tall trees to speak of, not 
many towering buildings (the mountains take their place), no 
basements to speak of, or furnaces. ( Continued on page 51) 



Alice Calhoun 



I T WOULD seem strange to many, perhaps, to find it pos- 
sible for us to feel “so at home” in California almost at 
once, far from friends, with every view or outlook the 
exact opposite from New York, which has been our home 
so long. 

There the buildings tower to unbelievable heights and one 
has to look up to see the blue canopy that covers us. Multi- 
tudes ol people move incessantly up and down the busy 
streets— a restless, seething throng. Ships from every land 
dot the harbor, and the Hudson river, that marvelous ribbon 
of silver with its skyscrapers on one side and the Palisades 
on the oilier bank, lends an everehanging scene from the win- 
dow in our home on Riverside Drive. Everything is on a 
gigantic scale, fascinating, bewildering sometimes, but 
glorious. 

That is what we left. 

When to all this is added the hosts of friends, old and n6w, 
tried and true, it may seem hard to leave. But did we leave 
them? I doubt it; for are they not lodged in the sacred 
confines of our very hearts, absent, yet ever with us? 

Here! Well, we slopped at the quaint Spanish station at 
San Bernardino just long enough to step out and take our 
first real breath of California air. Above, the sky was as 
blue as a May day’s and this was November. Groups of 
Mexicans, with their huge hats, stood about, lending color and 
picturesqueness to the scene. The stand where magazines 
were displayed was a riot of color that just gave a finishing 
touch. At Riverside, huge drays brought oranges to the 



June, 1922 



17 



Seven Long Rays for Charlie 

THE POPULAR STAR TURNS TO REAL LIFE FOR HIS CHARAC- 
TERS AND THEN MAKES THEM AS HUMAN AS THE ORIGINALS 





Left: More or less as he is off the screen 



A ham actor 
in “The Barn- 
stormer” 



A football 
player in 
“Two Min- 
utes to Go” 



Left: The owner 
of a lunch wagon 
in “The Deuce of 
Spades” 



A straight shooting westerner in 
“The Deuce of Spades ” 



Below: A Bowery tough in “Forty- 
Five Minutes From Broadway ” 



18 



F i Imp l a y 



From Studio to Dead Storage Vault 



THE BIOGRAPHY OF A FILM 



N O MATTER 

how worth- 
less or old a 
hook is, somehow 
you can always find 
a copy of it tucked 
away in a second- 
hand book shop on 
a back street. But 
what becomes of all 
the movies, good, 
bad and indifferent, 
which we see and 
then never hear of 
again? Haven’t you 
often wondered 
what unkind fate 
snatched away from 
mortal eyes the 
aboriginal western 
thriller in which 
the prairie schooner 
and a chase by In- 
dians featured, and 
which you paid 

your nickel to see 
and then went your 
way in the good old 
days before the 
price of living 
soared and the two- 
dollar production 
became the vogue? 

Indeed, do you 

know what will hap- 
pen to the picture 
you are going to see 
tonight when the 
letters on the elec- 
tric sign are shifted 
about again to ad- 
vertise tomorrow’s 
attraction? In compiling this biography, let us go back to 
the actual shooting of the picture in a studio, say in Cali- 
fornia. Usually, two cameras do the work in order that 
there may be two separate negatives, the best for domestic 
use, the other for export to the most important points in the 
foreign market. It is with the former, however, that we are 
most concerned. 

As soon as the first print comes from the laboratory it is 
rushed by .express to the company’s New York office, where 
it is viewed immediately by the executives, sales managers, 
advertising and exploitation men. This audience, or “op- 
tience,” as students of the latest thing in dictionaries are say- 
ing, puts upon the picture an appraisement of how much re- 
turn can be expected from it. This does not mean profit, 
but the actual sum the picture will take in. This . estimate 
usually far exceeds the cost, for producers are only human 
and expect to make money, like the rest of us. It is doubtful, 
however, that an appraisement on a recent million dollar pic- 
ture would even cover the cost, for the highest most produc- 



ers ever dare to 
hope for is $500,- 
000, the average pic- 
lure holding a valu- 
ation of not more 
than $100,000. 

The film may be 
held back for a 
time, contingent up- 
on market condi- 
tions, but as a gen- 
eral rule is given Lo 
the public within 
six or eight weeks 
after its completion. 
It starts its career 
through a prere- 
lease lo some fifty 
of the largest thea- 
tres throughout the 
country. At that 
time it may be seen, 
perhaps, in the larg- 
est theatre in the 
world, a distinction 
belonging to the 
Capitol, New York’s 
most magnificent 
film house, where 
the symphony or- 
chestra introducing 
and accompanying 
the picture is the 
most mammoth of 
its kind in existence. 
If the production 
does not obtain the 
privilege of play- 
ing there, perhaps 
its name will blaze 
forth in thousands 
of electric light 
bulbs at the Criterion on Times Square. These prerelease 
showings at times last a month or more, but there is always a 
day set known as the general release date. 

When this day' comes one hundred prints, the number gen- 
erally made from the negative, will be in active service in 
exchanges covering every state. First runs after the general 
release last one or two weeks on Main Street. The second- 
run theatres will hold a picture two or three days and its 
next stop will be for a one-day engagement at the better -class 
neighborhood house. Prices to the exhibitor are based upon 
his seating capacity, running in a diminishing ratio as the pic- 
ture gradually deserts the higher type of theatre for the 
movie palace in an obscure section of the town. Thus you 
might follow a photoplay making its rounds in a single city 
for two or three months. 

By this time the film is invading the country villages, 
where the method of exploitation often furnishes an amusing 
contrast to that used at the world premier in New York. 
It no longer shines in electric splendor — its advent is now 



By 



Virginia 



Thatcher Morrh 




Daring the first few weeks of its life, the name of the film will blaze forth in thousands 

of lights on Times Square 






heralded by slanting billboards mounted on 
a rickety wagon which is drawn by a de- 
jected native mare. The more modest pro- 
duction does not even enjoy this form of 
advertising and must wait patiently for the 
crowd to arrive through the persuasive 
wording of a “one-sheet,” the smallest size 
poster. When our spool of celluloid is 
working in just such places it is performing 



its greatest service by bringing entertainment and instruction to thousands 
of people whom the most rural stock company would never reach. 

After a year the usefulness of the average picture is exhausted. At the 
end of that time it has moved before some ten million people. I lie usable 
remains of the original hundred prints, many of which are then completely 
worn out, are stored away in the local exchanges which have been handling 
them. Perhaps sonic further use for them will arise — at any rate, storage 
space is cheaper in Oklahoma than in New York City. 

An exceptional feature, however, will boast of a longer period of activity. 
The Miracle Man is renting just as regularly now as it was on it> general, 
release date three years ago. Humoresque is still going strong. Fifty mil- 
lion persons is not a high estimate to set on the ultimate audience of Over 
the Hill or The Four Horsemen of the Apocalypse. 

There is a practically interminable existence for the story with an historical 
or literary value. The exhibition rights for such are often sold to non- 
theatrical companies whose trade embraces schools and churches. From 
such companies it is possible to secure old versions of almost every cla»ic 
ever filmed, and they have all been doue at one lime or another in some hit- 
or-miss fashion. There is always a ready market for a group of the crudest 
conceptions of biblical stories imaginable. In spile of the fact that these one- 
reelers produced more than fifteen years ago would provoke the average 
audience of today to laughter, they are in constant demand simply because 
they have never been replaced by better treatments of the same subject-matter. 

This is the life of the average picture in the United States. The history of 
its foreign exhibition varies somewhat. England is usually the first country 
to use a picture of which a negative for export has been made. The cinema 
in Great Britain does not hold the popular appeal it does here, and consc- 

demand. Pictures pile in so fast from 
an early release date for them, with the 
result that 
they reach the 
British public 
about a year 
and? a half aft- 
er their com- 
pletion. They 
gradually find 
their way 
across Europe, 
until they fi- 
nally reach the 
Orient, at least 
three years 
after we have 
labeled them 
old. Only a 
special type is 
suitable for 
Asiatic use. 
In spite of the 
fact that one 
block in Yo- 
kohama, known as the Cinema Street, contains 
more than twenty-five movie houses, the patrons 
are not at all liberal in their approval and are 
extremely partial to the Eddie Polo or Tom Mix 
variety, scorning all else. 

A film never intended for export may find its 
way to China or South America when it has 
become utterly worthless in this country, and is 
sold by its owner to someone speculating in the 
foreign market. 

Circumstances, too, may recall a picture into 
service in the United States. We are all per- 
fectly familiar with the “revival.” The Birth 
of a Nation , I hope, will enjoy many of them. 
Old screen interpretations of La To sea, Sapho 
and Carmen have recently been re-cut in a new 
scheme to synchronize opera with the filmplay. 
Caruso’s death brought his only work before 
the camera, My Cousin , ( Continued on page 53 ) 



Above: The second stage comes 
when the film is shown at the better- 
class neighborhood houses. 



Right : Later on its advent is her- 
alded on slanting billboards mount- 
ed on a rickety wagon. 



Below: Tin ally it reaches foreign 
lands, where it is welcomed as the 
newest picture from the States 




20 



F ilm play 



What’s Wrong With Your Photoplay Story? 

SOME HINTS TO THE AMATEUR WHO CANNOT 
UNDERSTAND WHY HIS PHOTOPLAYS ARE REJECTED 

By Jerome Lachenbruch 



U NCLE SAM reaps a good harvest in stamps every year 
from the thousands of authors who are convinced that 
they have written the one great photoplay of the year. 
Many of them have what patronizing instructors in schools 
of journalism call “promise.” But most of them haven’t 
any conception of dramatic values. To be more particular, 
they do not understand the difference between a story that is 
melodramatic only and one that contains a germ of valid 
dramatic conflict. 

This conclusion was formed after consulting some two 
hundred amateur manuscripts that had been submitted to the 
Goldwyn Pictures Corporation, and from going through the 
files of that organization’s reading department to find out 
exactly how manuscripts are read and reported upon. Stories 
submitted to all large companies are divided into two classes, 
amateur and professional. The former consist of those writ- 
ten by authors whose work has not been published in book 
form or in magazines. In the professional class the readers 
include work by authors whose stories are known to have 
been published, whether or not the particular manuscript 
submitted has already been printed. 

The completeness of the record kept at the Goldwyn office 
is amazing to the layman. Not only are nearly all American 
magazines combed for photoplay material, but foreign pub- 
lications also are read. As a consequence, thousands of 
stories pass through the hands of the reading department 
every year. Yet, in the past six months, not one amateur 
manuscript has been considered worthy of production. 

A VERY careful record is kept of every manuscript sub- 
mitted; and during the past year about seven thousand 
amateur stories have been rejected for one reason or another. 
The amateur, reading this, will say, “Surely, there must have 
been at least one story that was as good as some of those 
that were accepted from professional writers.” The answer 
is that there were, perhaps, a few. But the amateur, in order 
to break into the ranks of the professional, must write some- 
thing better if he wishes to attract attention to himself ; and 
he hasn’t done so. Furthermore, the professional writer, 
whose work has been published either in book or magazine 
form, has a prestige that public print has given him. The 
amateur can surmount this only by exceptional work. 

Every American magazine and every novel is read as soon 
as it is published, so eager are photoplay producers to find 
acceptable material. An examination of the Goldwyn files 
reveals the fact that thirty-five American monthly maga- 
zines are read with religious regularity. Besides these, ten 
weeklies and five semi-monthlies are scanned for stories. 
Among foreign publications, about ten French, German and 
Italian magazines are read every month. 

One of the favorite plots that most amateurs embroider 
upon is the tale of the pretty little country girl who leaves 
her home to come to the great city in search of work. Of 
course, she leaves home because her parents are very “mean” 
to her, and she “flees at night.” Parenthetically, the author 
states that the heroine doesn’t know how wicked the big 
city is. 

Other favorite stories relate the adventures of the innocent 
country girl and the wicked city man. Sometimes — somehow 
— the country girl acquires great wealth, spurns her city 
“pursuer” and goes home to marry her country-boy lover. 



These simple tales are. told and retold with a naivete that is 
astounding; and the authors persist in assuring the producers 
to whom they submit their manuscripts that their work is 
absolutely original. 

A particular “masterpiece” — many unscreened authors refer 
# to their work as “masterpieces” — consisted of a four-line 
synopsis, followed by a scenario in thirteen scenes. The 
usual number is about two hundred and thirty for a five-reel 
picture. In the postscript the author stated: “I hope you 

will except my story as I did not have my mind down to rite 
when I wrote it.” 

Other authors seem to take it for granted that their manu- 
script will be accepted, and put a price tag on their work. 
A writer who signed himself “master,” wrote two letters, 
every other line of which told the scenario editor that he 
would not accept a check, but cash only! 

S TRANGE as it may seem, about forty per cent of those 
who submit manuscripts to photoplay producers represent 
various stages of illiteracy. 

Despite the painful ignorance of photoplay demands dis- 
played by the authors of most amateur scripts — certainly a 
pardonable ignorance — one wonders what our schools have 
done to our American children to fail utterly in equipping 
them with a language in which to express their thoughts 
intelligently. Old American names are signed to scripts and 
accompanying imperative letters that are scarcely understand- 
able. One can forgive a haltingly written manuscript from 
an immigrant, but the “literary” work of unequipped Ameri- 
cans, as evidenced in the manuscripts submitted to photoplay 
companies, is the most damaging indictment of our rural and 
city school systems that has come to the writer’s attention. 

However discouraging this may be, it will not deflect the 
thousands of aspiring authors who are convinced that they 
have written the only stories worthy of screen presentation. 
The most evident deficiency in their work is a lack of origi- 
nality. They are guilty of unconscious plagiarism. They go 
to their local photoplay theatre, see a thrilling picture, go 
home, mull over its incidents until these have become per- 
sonal, and then sit down to write the same story in the belief 
lhat it is their own. This is the unconscious process that pro- 
duces most amateur manuscripts. 

O CCASIONALLY, the author has a single incident which 
he surrounds with a volume of melodramatic nonsense. 

A writer of experience may have no better ideas than the 
untrained writer, but he avoids the pitfalls of the amateur 
through his knowledge of craftsmanship. 

If a catalogue of Donts will do any good to those who. are 
striving to have their photoplays produced, here are a few 
which, if followed, will bring the blessings of every photo- 
play reader upon the head of the embryo genius of the motion 
picture. 

1. Don’t write your manuscript in pencil. Have it type- 
written. Your predecessors have made the readers take 
to wearing glasses. 

2. Don’t point out the excellence of your script. The reader 
has had years of experience, and has read thousands of 
stories before yours came to his desk. Give him credit 
for a little perspicacity and judgment. 



June , 1922 



21 



3. Don’t write a scenario. This is the technical form in 
which a story is cast for the director. Specialists in this 
form of writing take your synopsis and arrange it into 
scenes. A scene usually changes whenever the position 
of the camera must be shifted. Only a man who has 
worked in a studio may be expected to know this. 

4. Don’t write your story in 100 words. Make it from one 
to three thousand words, and in your eagerness to talk 
about the story, don’t forget to tell it. 

5. Don’t forget that a single idea isn’t a story. 

6. Don’t delude yourself into thinking that a photoplay com- 
pany is waiting for your particular manuscript and is 
interested in your ideas. A letter to the effect that you 
have some good ideas may be very interesting, but the 
picture companies haven’t any time to bother with your 
ideas. They’ve been fooled too often that way. Now 
you’ve got to suffer for the thousands of times that your 
literary ancestors have cried: “Wolf!” Get your ideas 
into story form and send them in. 

7. Don’t try to hold up a company. Be satisfied to have 
your story accepted. Terms can be arranged later. 

8. Don’t ever get the idea into your head that a motion pic- 
ture producer is waiting to steal your story. Did you 



ever stop to think that it would be cheaper to pay you 
several thousand dollars for a story than to have you 
bring suit for the theft of your effusion? Remember, 
that the photoplay producer knows the damning value of 
unsavory publicity. 

9. Don’t think that your story is worth more than one by 
Rupert Hughes or Mary Roberts Rinehart. Be modest. 

10. Don’t write a line until you have learned to express 
your ideas in untrimmed English. 

To these few precepts should be added a word of advice 
to the effect that would-be photoplaywrights should read 
more widely, see more photoplays and discover for them- 
selves how rich a literature has already been translated into 
the language of the screen. Originality is not, as some have 
maintained, a gift that a few have and the rest of us have 
not. It is knowing what has already been done and then not 
doing it again. There may be a limited number of funda- 
mental plot situations, but they permit of inexhaustible varia- 
tions. The more one reads, the less presumptuous one be- 
comes and the less eager to shout about one’s genius. There 
are still millions of original stories left in the world. Surely 
the reader can find one! 



The Board 


* 

of Censors 


By Themselves 


[Plus A. D.] b 


The Chairman: The Secretary: 


My name is Isaac Upright Spink; 


I’m Florizel Bianca Smythe; 


I used to sell light wines and beer 


I ivrite the records of the meetings. 


In Pinkhamville. I didn’t think 


My stupid colleagues make me writhe 


That when the judge gave me a year 


With, silly jokes and vapid bleatings. 


For selling minors on the sly , 


My word, they make some awful slips — 


That I’d be sitting here like God, 


They thought a titled Spanish don 


T o say what’s fit for the infant eye . . . 


Wrote that “Horsemen of the Apocalypse” 


The ways of politics is odd! 


When a fool would know it’s by St. John. 


The Vice-Chairman: The Treasurer: 


And I’m Euphemia Touchstone Smart % 


I’m Hiram James, a nephew of Jesse ; 


I put the kibosh on “ The Sheik.” 


I never did a good day’s work in my life, 


I’ll tell you why: it wrung my heart — 


But it happens the Governor’s third maid, Tessie, 


Put me in mind of Minnie Meek, 


Is a second cousin of my first wife. 


A girl I knew who fell in the hands 


So here I sit on the Censor Committee — 


Of a camel-driver in T imbuctoo . . . 


Can’t tell a fillum from potato blight. 


I’m agin all travel in foreign lands — 


Thought Jesse Lasky a gal in a ditty . . . 


See Niagara Falls — or Kalamazoo. 


But I sign the checks ev’ry Saturday Night. 



22 



¥ i l m p l a y 



Bill Duncan’s Early Training for the Screen 

AN AUTOBIOGRAPHICAL SKETCH BY THE POPULAR PLAYER 
WITH CARTOONS BY THE AUTHOR 



I S predestination or environment the controlling influ- 
ence in a man’s life? I have often heard the question 
discussed. Owing to the varied kinds of pietures in 
which 1 have appeared, including sensational .serials and fea- 
ture productions, I have been fre- 
quently asked to answer it. 

In my own particular case, I 
have decided that the forming of 
my career was due purely to 
force of circumstances. It has 
been my fortune to experience 
dangerous situations in the mak- 
ing of pictures and so far to es- 
cape without any serious results. 

Still, I feel that the performance 
of these stunts comes more as 
the result of an acquired accom- 
plishment rather than from any 
natural gift. 

In my early years I enjoyed, 
two s particular distinctions — a 
talent for drawing and a remark- 
ably retentive memory. 

Owing to the natural religious 
tendencies of the Scottish people, 

I spent considerable . time in 
churchy Sunday school, bible 
classes, and; in the usual reading 
of certain biblical chapters each night at home. Constant 
perusal of these passages resulted in my being called upon 
to recite entire chapters without reference to the book. 
In time I was able to quote from memory. 

From the foregoing it would seem as if I were destined 
either to become a minister or an artist. Suddenly I was 
lifted out of this environment entirely. My father, who had 
been in the United States for a couple of years, decided to 
send for his family. After due preparations we sailed — 
eventually landing in New York, and were duly installed in a 
flat on Long Island. 

Those flat buildings were a distinct novelty, as we always 
had lived in a home of our own. They were five stories in 
height^ and the fact that six stood in a row naturally brought 
me into contact with more children than hitherto had been 
my boyish lot. 

In this connection, I first acquired one of those accomplish- 
ments that figure so handily in my present work. Those who 
have seen my pictures probably will recall that I have done 
considerable swimming, diving and other aquatic work. 

One day I made my way to the roof by means of a scuttle 
hole. I discovered that I was on one of the highest buildings 
in town. In the center of the roof stood a large tank. I 
heard peculiar noises emanating from the tank’s interior. 
Walking around to the opposite 
side, I investigated. At the foot 
of the ladder, which reached to 
the top of the tank, there were 
numerous small bundles of 
clothing — shirts, trousers and 
shoes. I climbed the ladder and 
looked into the tank, discovering 
that a number of boys were in- 
side swimming around. I didn’t 
stop to figure that this water was 
the sole domestic supply for the 



tenants, but assumed that it merely was another one of those 
wonderful conveniences, in this instance a boys’ swimming 
pool. Immediately I divested myself of all clothing and 
climbed to the edge of the tank. Upon being asked if I 

could swim, I replied that I 
wasn’t so sure, but thought that 
I could. The other boys swam 
to the tank’s edge so that I might 
have plenty of room to dive, 
which, without hesitation, I did. 

Struggling to the surface, I 
found that I could not swim. 
Flopping about wildly, without 
thought of anything further than 
keeping my head out of the wa- 
ter, I forgot all about trying to 
reach the side of the tank. The 
rest of the boys evidently be- 
came panic-stricken. I was mak- 
ing considerable noise, and the 
expected appearance of the jani- 
tor no doubt had something to do 
with their hasty exit. 

Somehow or other I managed 
to make the side of the tank, but 
did not have sufficient strength to 
pull myself out. When possibly 
five minutes later the janitor ap- 
peared he found me hanging there, half full of water, but 
still able to call for help. The janitor escorted me down to 
our flat, gave the details to my mother, and later, when my 
father came home, the situation was also explained to him. 
I dislike to dwell upon the termination of what had promised 
to be a perfect afternoon. I got all that was coming to me, 
but I had learned to swim. 

Since that time I have experienced no fear of the water, 
but do not recommend my introduction to the sport and 
would warn the novice not to make it necessary for flat 
dwellers to use the outside hydrant while the tank supply is 
being replenished. 

Another outstanding feature of my pictures has been the 
result obtained by use of high explosives. It has been neces- 
sary to make quite a study of this tricky factor in the pro- 
duction of spectacular films. Frequently, in this connection, 
we have obtained results rather out of the ordinary. 

I can remember distinctly where the interest for that sort 
of thing originated in my mind. Our family had been in the 
United States but a short time when the Fourth of July came 
round. I hadn’t the slightest idea of what the Fourth was all 
about, any more than the average boy knows about the na- 
tional holidays of European countries. But it occurred to 
me that here was an excellent opportunity to indulge in all 

the noise-making festivities pos- 
sible. 

Awakened by the booming of 
cannon, the reports of pistols, 
firecrackers and the noise of 
various other explosives (in 
those days they celebrated the 
Fourth as it was intended to be, 
celebrated), I arose hastily, 
jumped into my clothes and, 
without waiting for breakfast, 
went out to see what was going 




‘7 heard peculiar noises emanating from the tank's interior 



Most of us have seen William Duncan on the 
screen playing the reckless hero in a thrilling 
serial. Apparently Bill’s childhood was as 
exciting as the adventures of any character he 
ever played. His own story of some of the 
incidents of his boyhood makes most amusing 
reading. Incidentally, Bill is an excellent car- 
toonist's the illustrations for liis article prove 



June , 1922 



23 



on. I found some of the larger boys dodging behind tele- 
graph poles, in doorways and various other places, all their 
eyes concentrated upon a good-sized brass cannon, lying out in 
the street. It seems that after they had rammed a full charge 
into it and lit the fuse they had scampered to places of safety, 
awaiting the discharge. Some defect in the timing fuse used 
for such purposes had caused it to go out and, while they 
were morally certain, they were not taking any chances by 
going too close. They had been there before. I inquired 
as to the cause of this lull in the proceed- 
ings and when it was explained to me 
offered to take the stick of punk and re- 
light the fuse. 

The punk was gladly handed to me. I 
approached the cannon and discovered 
the usual touch-hole, with a small heap 
of black powder surrounding it and the 
smallest fraction of a fuse protruding 
therefrom. I leaned over and did my best 
to ignite the fuse. The loudest explosion 
I have heard, before or since, occurred 
directly under my nose. 

For the next hour my eyesight was 
blurred. My jaws had been jammed to- 
gether so violently that I felt as if every 
tooth in my head had been loosened. I 
have heard of people having the taste 
knocked out of their mouth, and, if that 
is possible, such was my predicament in 
addition to everything else. Eventually, 

I regained sufficient interest to lend fur- 
ther efforts toward the celebration of the 
glorious Fourth. Borrowing a small, 
single-shot blank cartridge pistol, I pro- 
ceeded to add to the terrific din. I hadn’t 
the slightest idea that this method of celebration was contrary 
to any city law or ordinance. It was a great surprise when, 
as I was about to shoot, the boys discovered a policeman 
coming, and each immediately assumed a nonchalant attitude 
and seemed uninterested in my operations. They told me to 
get the pistol out of sight. 

Following instructions to the letter, I sat down on a door- 
step with the small pistol in one hand, already cocked, cov- 
ering it with the other and trying to look unconcerned. In 
the effort to exaggerate my attitude of indifference I evi- 
dently fingered the cocked trigger a trifle too carelessly. At 
any rate, when the policeman was within ten feet of me and 
apparently about to pass by without notice, I shot myself 
in the hand with the 22 blank. Visions of arrest flashed 
through my mind. The policeman did nothing further than 



order me home to have my hand thoroughly cleaned, lest I 
might get lock-jaw. 

Later in the afternoon I again regained my enthusiasm and 
found some of the larger boys shooting real pistols, with real 
bullets, no doubt using some judgment in the direction in 
which they were shooting. A gun was handed to me upon 
request. As a target, I used a very nicely painted and highly 
varnished grocery wagon, standing idle at the curb, owing to 
the holiday. At the first shot I noticed a small, neat hole 
in the side of the wagon, never giving a 
thought as to where the bullet that made 
it had proceeded to. Neither did I notice 
another point that evidently afforded the 
other boys real enjoyment. It was the 
fact that, while the hole I mentioned was 
very neat and clear-edged on the outside, 
on the inside a large chunk had been 
knocked off, which evidently had flown 
across the empty space in the wagon and 
snapped off half a board. The boys en- 
couraged me to continue shooting, which 
I did, with rare enjoyment. Finally, 
after the wagon looked like a sieve, I 
searched for a fresh target and found it 
in the tail-gate of the wagon, as yet un- 
touched by my fusilades. The tail-gate, 
unlike the sides of the wagon, was rein- 
forced in places by heavy scrap iron. My 
first shot struck one of these metal strips, 
rebounded and popped me squarely in the 
middle of the forehead. 

Again I recovered, and when the big 
Fourth of July parade, in which the vari- 
ous business men’s clubs, politicians, la- 
bor unions and secret orders were repre- 
sented, came along, I stepped into the ranks and marched as 
proudly as any native-born American. 

Having been in the country but a short while, and never 
having been more than a few blocks away from our flat 
dwelling, I probably used bad judgment in following the 
parade without a thought as to where it would take me. But 
a man who was quitting the parade handed me a torch he 
had been carrying and advised me to take his place. 

This torch appealed to me as by far the most wonderful 
contrivance I had ever seen, and I carried it, it seemed, for 
hours. 

The parade finally disbanded in that section of Brooklyn 
called Green Point, quite a few miles from where I had 
joined it. I didn’t see a soul I knew and hadn’t the slightest 
idea whether to turn north, south, (Continued on page 55) 




“I joined the parade” 




Left: “The loudest explosion I have ever heard occurred directly under my nose” Center: “I shot myself in the hand” Right: “My first shot 

struck one of these metal strips and rebounded ” 




24 



Film play 



How Polish Is Pola? 

BEING A FEW REMARKS ABOUT AN ERSTWHILE SHOP- 
GIRL NAMED PAULA NEGRI 



I KNOW quite a 
few sophisticated 
people, and some 
who are ultra-sophis- 
ticated. It was one 
of these ult-sophs who 
heard me say some- 
thing about Pola Ne- 
gri being Polish, and 
a scornful laugh 
laughed he. 

“Polish as sauer- 
kraut,” he scoffed. 

I didn’t give him 
much of an argument, 
since even I have 
learned to take with 
a grain of salt what 
some of these press 
agents dish up. But 
I wish I had known 
then what I do now, 
because nothing de- 
lights me more than 
to deflate some of 
these lads with an 
excess of synthetic 
sophistication. 

The films starring 
Pola Negri, vaguely 
and indefinitely char- 
acterized as “conti- 
nental,” were obvious- 
ly, to the discriminat- 
ing, “made in Ger- 
many.” Her director 
was a German. She 
worked in a studio 
near Berlin. Wasn’t 
it natural to assume 
that she was also Ger- 
man, inspired infor- 
mation to the contrary 
notwithstanding. Her 
name, of course, was 
not Germaine, but wliat do names indicate among players? 
When Gladys Smith dissolves into the celluloid of Mary 
Pickford, and Olga Kronck emerges as Claire Windsor, and 
Elsie Ferguson is really Mrs. Thomas Clark, Jr., what’s in a 
name? Pola Negri suggests Poland, but that is all the more 
rea^pn for r peering through the professional name at the un- 
varnished name she had at birth. 

“Polish as sauerkraut,” he laughed, and more than half 
convinced me with his derision. Truth is sometimes much 
too true to be believed. 

In my attempts to find out the real nationality of Pola 
Negri I went around to the offices of the United Polish Socie- 
ties and the Polish Chamber of Commerce and then I stopped 
in to see the Polish consul in New York. 

“Pola Negri? Ah, she is the heroine of the Polish peo- 



ple,” responded the 
head of the United 
Polish Societies. “Of 
course she is Polish. 
Born and reared in 
Poland, she is loyal 
to her native land 
even though many of 
her pictures have 
been filmed in Ger- 
many. Among the 
Polish people in 
America she is the 
most popular of all 
film players.” 

If she comes to 
America delegations 
from the Polish so- 
cieties will go down 
the bay to welcome 
her, and the Polish 
Chamber of Com- 
merce is planning to 
honor her with a din- 
ner and dance. At 
the Polish consul’s 
office ihey had a sur- 
prise for me. “Of 
course she’s Polish,” 
they said, “and I’ll 
tell you just how 
Polish she is. While, 
for business reasons, 
she has had to work 
in Germany, there be- 
ing no film produc- 
tion in Poland, she 
has sent back lo Po- 
land each month a 
part of her salary to 
be devoted lo the 
cause of Polish free- 
dom. That’s how she 
loves Poland.” 

When her d ireclor, 
Ernest Lubitsch, arrived from Germany, I asked him about 
Pola Negri. Somehow I didn’t seem to get very far in our 

conversation through the interpreter, for my English meant 

nothing to him, and his German meant little to me. Mention 
of Pola Negri made his face light up, but what the interpreter 
said he said about Pola Negri did not mean much. 

Now Lubitsch has gone back to Germany and is directing 
Pola Negri in a new picture, which will keep her busy in 
Europe for many months. After that she may pay a visit 
lo America, and then again she may not. 

The Hamilton Theatrical Corporation, to whom Miss Negri 
is under contract to make Paramount pictures, plans to keep 
her pretty busy for a while, according to Ralph A. Kolin, 
treasurer of the Hamilton Corporation, who saw Miss Negri 
in Paris last month. (Continued on page 53) 



By Glendon Allvine 







Pola Negri and Ernest Lubitsch, her director , on location at San Moritz , Switzerland, 










Photograph by Victor Georg , TV. Y. 



MABEL BALLIN 

The lovely wife of Hugo Ballin, artist and motion 
picture director , who is soon to he seen in the leading 
role of his production , “ Other Womens Clothes 99 



F wenty-jive 








Photograph by Freulich, L. A. 

HOOT GIBSON 



A star in Universal’s western thrillers whose 
popularity continues to grow with each new release 



T wenty-six 




Photograph by Alfred Cheney Johnston. N. Y. 



, MARIE PREVOST 

Lately a bathing girl in Mack Sennett 
comedies and now a Universal star 



Tuenty-seven 




Photograph by Campbell Studios, N. Y. 




DOROTHY PHILLIPS 

« 



A summery portrait of the star of “Soul-Seekers ” a 
production directed by herjmsband , Allen Holubar 




Photograph by Donald Biddle Keyes, L. A. 



BEBE DANIELS 



Looking very charming in a gingham frock which is not one of 
her costumes for “Blood and Sand” a story of the bull ring 



T wenty-nine 








MAE MURRAY AND CREIGHTON HALE 



In “Fascination” Miss Murray has the most varied role of 
her career as well as the greatest variety of male support 



Thirty 





Photograph, by Kendall Evans, N. Y. 



MAE MURRAY AND ROBERT W. FRAZER 



It is difficult to recognize the blonde star as 
the charming Spanish heroine of “ Fascination ” 



Thirty -one 




r 




Photograph by Paul Grertbeauz, L. A. 



SESSUE HAYAKAWA 



One of the screen s most finished actors who has 
recently been seen in “The Vermilion Pencil” 



Thirty -two 











June, 1922 



A Most Familiar Face 

LONG BEFORE SHE WENT INTO MOTION PICTURES THE WORLD KNEW 

EDITH JOHNSON AS THE KODAK GIRL 

By Harold Howe 



T HE most familiar face 
in the world! That is 
what I thought the 
first time I saw Edith John- 
son on the screen, yet I 
could not recall where I had 
met her. 

I knew Edith Johnson! 

She was — that is, her face 
was as familiar to me as my 
own mother’s, yet I could 
not place her. Having been 
a close observer of the 
screen and screen players, I 
knew that I had never seen 
her before on the silver 
sheet, so it was not through 
motion pictures I recognized 
her. As far as I was con- 
cerned hers was a new 
screen countenance. 

Then I suddenly remem- 
bered. 1 had seen her 
photograph in every maga- 
zine 1 had read for months. 

It had gazed at me from 
billboards; it had peeped at 
me from pages of news- 
papers. Edith Johnson was 
the girl chosen by one of 
the greatest manufacturing 
companies to advertise their 
product. As the Kodak girl, 
her face had smiled at read- 
ers in every corner of the world. No wonder I thought 1 
knew her when lier face first flashed upon 1 lie silver sheet. 

It was a perfectly natural thing that Miss Johnson should 
find her way into motion pictures. Her photographic quali- 
ties attracted the attention of producers and film offers fol- 
lowed. After one or two minor engagements she went to the 
West coast to act as leading woman for William Duncan in 
Vilagraph serials. 

In explaining her total “greenness” as to what was re- 
quired of a serial actress, she recently told me: 

“When I first joined Mr. Duncan in serial making I had 
no idea what the work involved. I thought that all the 
‘stunts’ were photographically faked — that it was only a mat- 
ter of reading a script and passing before a camera. I be- 
lieved that action of a hazardous nature would be taken care 
of in some strange manner. I soon learned how terribly 
wrong I was. 

“The first day out on exteriors a scene demanded that I 
jump off the side of a bluff into the water, a distance of 
twenty feet. Mr. Duncan gave instructions. ‘I want you 
also to swim under the water as far out as possible,’ he told 
me, ‘so that you can’t be shot. These chaps are supposed to 
dioot at you and you stay under to avoid bullets.’ 

“I was so frightened I nearly fainted. Then, as I stood 
on the edge awaiting the word, it came to me that I had told 
Mr. Duncan 1 could swim and dive, which was true, but I 



hadn’t counted on swimming 
under water or jumping off 
heights. As I looked at the 
lake it seemed a thousand 
feet away. To make a long 
story short, I shut my eyes, 
caught a sob in my throat, 
stifled a scream and dived. 

I swam under water until I 
thought my lungs would 
burst and then came to the 
surface. Mr. Duncan was * 
delighted. He didn’t know 
that the swim back was a 
thing of agony. I thought 
every moment was my last. 
But I managed to muster a 
smile when I reached the 
dock and no one realized 
how scared I really was. 

“Another ‘stunt’ that fol- 
lowed shortly after nearly 
paralyzed me with fear. I 
was put into a bosun’s chair 
and hoisted to ihe top of a 
lofty California redwood 
Iree in which a hut had been 
built. I remember waving 
my hand in a nonchalant 
manner, a farewell to the 
staff remaining below, as I 
began to ascend. Mr. Dun- 
can had preceded me and 
called to me encouragingly 
as I swung upward. 1 know lliat I would have fainted if 1 
had looked down. So I kept my eyes on him, my face 
frozen in a slock smile. He assisted me over ihe rail and 
into the tree hut. I then felt decidedly more comfortable 
and began to look about. The view was beautiful and you 
could see for miles around. In ihe distance the tops of the 
Sierra Nevada range shone like diamonds in the sun. The 
staff below looked like liny ants moving about. 

“A camera man was in an adjoining tree to make close-ups 
so I was up ihere for some time. From our tree an aerial 
trolley line stretched some hundred feet or so across a chasm 
to a tree top on the other side and, according to script, Mr. 
Duncan and I were to make our escape across the valley that 
way from the scoundrels who were supposed to cut down 
the tree in which we were hiding. I managed to gel through 
with all the preliminary details that led up to the ‘stunt,’ but 
when it came to the aerial trolley trip I felt all the sensation 
of mortal fear. 

“Mr. Duncan saw my face turn white even under the 
makeup, but assured me the trip was as simple as taking a 
ride on terra firnia in my own car. I shut my eyes as he put 
me into Lhe loop, then he followed, tightly grasping me about 
the waist, and we began to slide through the air. It was over 
in a minute and I recall only faintly being lifted off onto the 
ground. I had thought we were going to land in the tree 
lop opposite, but the aerial line (Continued on page 55 •) 




Edith Johnson 





34 



F Umplay 



Introducing the Norrises 

CHARLES G. AND KATHLEEN, BOTH NOVELISTS OF REPUTE, BRING 
HOPE FOR THE FUTURE OF THE SCREEN 



W E confess that we 
still take a childish 
delight in surprises, 
and we cannot imagine any- 
thing much more pleasur- 
able than to have published 
a novel without once having- 
thought of the motion pic- 
ture possibilities of the tale 
and then have an agent in- 
quire of us how great a sum 
we wished for the picture 
rights. 

Charles G. Norris, whose 
novel, Brass , has been one 
of the outstanding fiction 
successes of the year, told 
us the other day that he had 
just had that delectable 
experience. 

Mr. Norris explained how 
he had worked for months 
on this latest story of his at 
his home in Saratoga, not 
far from San Francisco. It 
is a place of pleasant retire- 
ment, where one so inclined 
may count the world more 
or less lost. And not once 
during those months did the 
thought of what manner of 
picture his novel might 
make cross his mind. 

Brass , as you who have read it will know, is an intimate 
study of married life; a novel of characterization rather than 
action. It would ordinarily pass unnoticed as available pic- 
ture material. 

Consequently, Mr. Norris’s surprise was great when one 
day he had a wire put in his hand from his literary agent in 
New York asking his price for the picture rights to Brass. 
So great, indeed, that Mr. Norris wired back, “Anything 
over five dollars.” 

Perhaps that was said in jest, perhaps not. We shall leave 
the producer, who subsequently wrote Mr. Norris a cheque in 
five figures, to worry over that. And since the cheque has 
been cashed and the amount 
invested, it will not do him 
any good to worry himself 
into the role of Indian giver. 

Since the heyday of the 
Edgerton Castles and the 
Williamsons there has been 
no case which comes to our 
mind of both husband and 
wife being successful in the 
writing of fiction compar- 
able to the Norrises. For a 
number of years, while he 
was still engaged in editorial 
work, Mr. Norris no doubt 



appeared to many people as 
filling the dubious role of 
the husband of a well-known 
wife. The name of Kath- 
leen Norris was familiar to 
everyone who took any in- 
terest in current fiction; but 
it was not until Mr. Norris’s 
novels, The Amateur and 
Salt , were published that he 
began to build a separate 
literary name for himself. 

Indeed, he perhaps la- 
bored under a double disad- 
vantage; for he was also the 
brother of Frank Norris, 
whose death, while he was 
still in his youth, certainly 
robbed us of a writer who 
was far on his way toward 
a pre-eminent position in 
American fiction. Who to- 
day can read The Pit , or 
MacTeague, or Vandover and 
the Brute without again ex- 
periencing the vivid feeling 
of how keen a loss that was? 

But no one who knew the 
Norrises in those earlier 
days thought for a moment 
of Charles Norris as playing 
second fiddle in the family 
literary orchestra. For they 
knew how fine was the relationship between them. They 
knew what an integral part Mr. Norris was playing in his 
wife’s success. And they loved and respected him for it. 

Perhaps it is wandering a little afield to talk about the 
early trials and tribulations of a fiction writer in a report 
that supposedly has to do with motion pictures; but Mr. 
Norris’s recounting of his experience in marketing the first 
short story which Kathleen Norris wrote seems to us such 
a nice example of tenacity and editorial fallacy that it should 
be of interest anywhere. 

In those days Mrs. Norris was reporting for a San Fran- 
cisco newspaper, exploring the highways and byways of that 

amazing city, and putting 
her pen point to the delinea- 
tion of such of life’s little 
tragedies and comedies as 
crossed her path. Material 
for fiction was there, and 
Mr. Norris urged her to get 
some of it onto paper. And 
when the first of what was 
to be a long series of short 
stories was written, Mr. Nor- 
ris put it into an envelope 
and sent it off to a magazine. 

To talk with him is to 
realize that whatever he set 



By Arthur Denison 




Charles G. Norris 



Since the heyday of the Edgerton Castles and the Williamsons 
there has been no case which comes to mind of both husband 
and wife being successful in the writing of fiction comparable 
to the Norrises. Mrs. Norris's work has already reached 
the screen. In a few months her husband’s novel/ 1 Brass’’ wilT 
grace the screen's of the land. They both believe in the future 
of pictures. They both think that a great step toward pre- 
serving the author’s intentions on the screen will be made 
when the author is allowed to work in association with the 
producer , taking part in consultations over the adaptation , 
and working in harmony with the director while the picture is 
being produced. The Norrises promise to be one of the big- 
gest factors in the forwarding of pictures to their logical goal 



/ u n e, / 9 22 



35 




his hand to would be done in a systematic, orderly fashion. 
And in this instance, he was efficient to a point which would 
delight the heart of our modern business expert. He pre- 
pared a list of possible magazines, twenty-six of them, 
arranged in alphabetical order. 

Consequently, the All antic Monthly headed the column, 
and it was to Boston that Mrs. Norris’s story journeyed first. 
Presently, back it came. But if here was a disappointment, 
I here were twenty-five chances left, and away the tale went 
again seeking a home in the printed page. But once again 
llie fat envel- 
ope made its 



Happiest Night of Her Life . > And that is rather remarkable 
when you think of the fact dial her novels are not primarily 
stories of action, but rather studies of character and of peo- 
ple. Perhaps Mrs. Norris’s greatest gift is that the people 
she draws are so universally recognizable. The things they 
do are so humanly natural. A certain character comes to life* 
out of her pages, and you quite instinctively say, “Oh, there’s 
Cousin George!” Or one of her people does something 
which betrays some little human weakness or some little 
human strength and you say, “Why, that’s just the way 

Frank Sim- 
mons does that 



appearance m 
the Norris’s 
morning mail. 

And so it 
went. The list 
of available 
m a g a z i n e s 
grew shorter. 

The pile of 
those inhuman - 
1 y polite, 
printed rejec- 
t i o n slips 
mounted. And 
one fine day, 
the story came 
back, declined 
by the twenty- 
sixth editor. 

Here comes 
in the touch of 
genius. Some 
writers would 
have been dis- 
couraged and 
given up after 
the tenth re- 
jection, say. 

Most would 
have stopped 
at the twen- 
tieth. Certainly 
any, other than 
Mr. Norris, 
would have 
been resigned 
at the twenty- 
sixth. But not 

he. Instead, he pulled out a fresh 
envelope and sent it back to the 
Atlantic Monthly! 

Irrational? Yes, but successful. 

The editor was delighted with Mrs. 

Norris’s story and would print it 
gladly in an early issue. And short- 
ly after it appeared there came a let- 
ter from the editor of McClure's say- 
ing how much he enjoyed the story and how happy he would 
have been to have printed it. Did Mrs. Norris have anything 
else which he might see? 

Mr. Norris admitted that there was a certain grim satis- 
faction in referring to his list and writing the editor of 
McClure's that this particular story had been sent him on 
May 10th and returned on May 29th. 

That was only the beginning. Other stories followed, and 
then novels. You have seen many of them in pictures: The 
Story of Julia Page, The Heart of Rachel, Harriett and the 
Piper. And now the Goldwyn company, which has produced 
a majority of Mrs. Norris’s tales, has bought Sis and The 



The Morris home is 
a place of pleasant 
retirement inhere one 
so inclined may 
count his world more 
or less well lost. 
Witness Mr. and Mrs. 
Norris and their boys 



very thing.” 
Such is the 
quality that 
Mrs. Norris’s 
people have, 
and when the 
producers do 
succeed in 
catching it and 
vitalizing it on 
the screen, it 
is the thing 
which makes a 
picture real 
and vivid rath- 
er than stupid 
and artificial. 

Unfortunate- 
ly, it is not 
easy to do, and 
more than once 
Mrs. Norris has 
had to suffer 
through the 
bungling adap- 
tation and di- 
rection of some 
one of her 
stories. 

When we 
wandered away 
from a dinner 
table to have a 
bit of a talk 
with Mr. Nor- 
ris, seeking 
some facts on 
which to base 
this report, Mrs. Norris warned him 
to be cautious; told him to remember 
that pictures were a source of bread 
and butter to them. She did not 
mean to gloss facts so as not to run 
any risk of killing the goose which 
lays the golden egg. She is too fine 
and direct a woman to take refuge 
in that sort of subterfuge. She no 
doubt feels that if she takes the producer’s cheque with the 
knowledge that she has of his ways, she has rather barred 
herself from violent objections when he continues to run 
true to form. 

But she has a right to be annoyed. It must be an enor- 
mously trying thing to pour your imagination and your obser- 
vation into a character or an incident until you have made 
it as truthful as you can, and then sit by and watch some 
shoddy-minded soul, whose chief claim to directorship is 
that he wears leather puttees, play havoc with your labors. 

Mr. Norris told us two instances of this which had hap- 
pened to stories by Mrs. Norris. (Continued on page 53) 



great was M r. 
Norris's surprise 
when he was asked 
his price for the pic- 
ture rights to “ Brass ” 
that he wired back. 
“ Anything over five 
dollars ” 






36 



Film play 



The Serious Side of the Women of the Screen 

The Third Article of the Series by Gladys Hall 



When I waved my wand at her and besought her to discuss 
profundities , Madge Kennedy said: “The so-called ‘new’ 

ivoman is the ‘old’ woman, the woman we have always known, 
the ivoman of all the ages, with a few more shackles thrown 
off, and with her eyes looking more clearly to the light’’ 

I N other words, Miss 
Kennedy does not be- 
lieve that the Feminist, 
or Modernist, or ‘New’ 

Woman is a departure from 
her sister- women, from her 
predecessors, but simply an 
evolution. There is no dif- 
ferentiation of species ; 
there is normal develop- 
ment — growth. 

With Miss* Kennedy fem- 
inism is neither a fad, a 
cult, a theory nor a sect. It 
is a part of herself — of her 
beliefs. And she lives, as 
few people do, harmonious- 
ly with her beliefs. Come 
to think of it, she is about 
the most harmonious person 
I know. Harmonious. . . .1 
have happened upon the 
adjective, and I find it sin- 
gularly appropriate. 

As a matter of fact, she 
is one of the women who, 
more than any other, could 
sow belief in feminism even 
in the fields of the enemy. 

That is because she is ra- 
tionalistic. She has no 
trace of the extremist, no 
trace of the faddist, no ear- 
mark of the Modernist. 

When she explains her 
viewpoint, you see her 
viewpoint. You may not always agree with it, although you 
almost always do, but you see it, at any rate. She is thor- 
oughly normal, wholly tolerant, catholic in her sympathies 
and tastes and judgments, informed as well as informative. 
There is thought back of her talk. 

Religion back of her reason. 

Backbone to her beliefs. 

I attacked origins and sources. I asked her about her 
early influences, environment; the forces bending the twig 
that so might the tree incline. 

“My mother,” Miss Ken- 
nedy said, “did a very pre- 
cious thing for me. She gave 
me self-confidence. Self-reli- 
ance, §he made me see that 
life, arid what I made of it, 

’ was up to me. No one else. 

From my earliest childhood I 
knew, and grew to know bet- 
ter, that I must depend upon 
myself. In other words, that 
/ was 1, an entity. 

“I had responsibilities 



placed upon me. I think I always felt quite as responsible 
for my mother, for her safety and well-being and comfort as 
she did for me and mine. My father died when I was 
extremely young, and mother and I were very much alone. 
Her whole life was lived for me; we were confidantes, pals, 

friends, as well as mother 
and daughter. 

“We always talked things 
over. She never issued an 
order. She simply stated 
her opinion, upon which I 
could form my own. 

“My conclusions were 
my own. 

“She made me feel that 
she trusted me. She made 
me know that there is a 
right way and a wrong 
way, and that she knew I 
would adhere to the for- 
mer. 

“Well, that is one thing 
— self-reliance. 

“Another important fac- 
tor in the development of 
any person, it seems to me, 
is the elimination of fear. 
Fear is one of the great 
handicaps. Fear of little 
things. Futile fear. Fear 
of this thing happening, or 
of that thing happening. 
Most of them nameless, 
formless things. Most of 
them things which never 
materialize save in the rid- 
den mind of the individual. 
People are constantly fear- 
ing something that may 
happen. 

“When it became neces- 
sary for me to go on the 
stage in order to earn my living — and it was necessary — I 
found my early training stood me in good stead. I have 
never had a chaperone. 

“Mother has often gone with me on tours and such things, 
but only because she wanted to go so that we might be 
together, and never because she felt that she should. 

“I’ve made my own contracts, accepted or refused my own 
offers. I’ve also made my, own mistakes. 

“Sometimes I think that something beautiful has taken 

care of me — perhaps it is a 
trace of mysticism,- so much a 
force since the war, that 
makes me feel this way. My 
marriage, for instance — some- 
thing beautiful must have 
kept me for that. Most girls 
—boys, too, I suppose — pass 
through a very dangerous 
age. Between seventeen and 
twenty, let us say. 

“Girls fall in love, or 
think they fall in love. They 
con- (Continued on page 56) 




Photograph by Kenneth Alexander 

Madge Kennedy — A Film Feminist 



Film-fans and theatregoers en masse have associated the 
players of the silent and spoken drama with the superficial 
sparkle of life — or with the parts they have played. The 
Thinker back of Terpsichore has seldom been made mani- 
fest. But , as a matter of fact , there are a great many 
sincere and thoughtful and earnest persons on the Screen 
today ; women who have labored ivith brain as tvell as 
body , who have thought and philosophized and developed , 
vitally and significantly. Among these, one of the most earn- 
est, the most thoughtful, the most conscientious, and the 
mtist worth-while, sociologically, personally and profession- 
ally is Madge Kennedy, in private life Mrs. Harold Bolster 





June, 1922 



37 



Rex Ingram Films a Famous Romance 

ANTHONY HOPE’S NOVEL, “THE PRISONER OF ZENDA,” IS SCREENED WITH A CAST INCLUD- 
ING LEWIS STONE, ALICE TERRY, ROBERT EDESON, STUART HOLMES AND BARBARA LA MARR 




Left: The com par- 
ions of King Ru- 
dolph of Ruritania 
meet Rudolph Ras - 
sendyl, a your.g 
Englishman , and 
are struck by his 
resemblance to 
their sovereign 




Right: Rassendyl . the mas- 
querader, is crowned amid 
public rejoicing and the first 
to give him the oath of alle- 
giance is the king's cousin . 
Princess Fla via, with whom 
he falls madly in love and 

. to whom he announces his 
betrothal at a royal ball 

t 




Above: The King drinks a 
glass of wine which has been 
drugged by an agent of 
Black Michael, who plans to 
pass off Rassendyl as the 
King and seize the throne 
for himself. Stupefied , the 
King is imprisoned in the 
hunting lodge at Zenda 










38 



F ilm play 



What a Lucky Chap I Am 

HERE AT LAST IS A PLAYER WHO DOES NOT BELIEVE THAT IIE IS 
ENTIRELY RESPONSIBLE FOR HIS OWN SUCCESS 



By Edward J. Burns 




O NCE, only once, have 1 
played the part of the 
minister on the screen. 

It was in Male and Female . 

As a result, within the next 
month, I had at least a dozen 
requests to perform marriages, 
twenty-six offers to conduct 
christenings and two appeals to 
deliver the final ceremonies at 
funerals. The proponents of 
these various requests were 
good enough to say that 1 was 
the ministerial type so true to 
life on the screen that they 
naturally thought I was an or- 
dained clergyman, a compli- 
ment that I do appreciate de- 
spite the embarrassing compli- 
cations that resulted. However. 

I have not played in a minis- 
terial role since and I 
do not anticipate do- 
ing so again in the 
near future. For one 
thing my face has 
grown a hit too round 
since the time I 
played in that Cecil 
B. DeMille produc- 
tion, and for another, 

1 have a sneaking 
feeling that if I were 
to don the garh I 
should appear loo 
hale and healthy for 
one supposed to have 
been worn to the mar- 
row by a life of serv- 
ice and seif sacrifice 
for others. 

I mention this fact 
by way of explanation 
for my initial venture 
into print. This is 
the firs! article I have 
ever written for any 
publication and it was 
only after much per- 
suasion that I dared 
to try my hand at it. I fear that if I should have to make 
literary efiort a practice I would be shown up in an ill-filled 
rote. 

Looking back on my earlier years in the Philadelphia 
schools and in the Orpheum Stock Company, I can appre- 
ciate the good fortune the years have brought. Only re- 
cently I ran across a former schoolmate whom I had not 
seen for a decade; and when I described my present work 
opposite such stars as Katherine MacDonald, he exclaimed 
involuntarily : 



“Gee, what a lucky chap you 
are!” 

He’s right. There was a lot of 
hard work in that preliminary 
training course in stock and in- 
tensive study. While we were 
playing East Lynne one week, we 
would be rehearsing The Lion and 
the Mouse for the next, and at the 
same time reading script for pro- 
ductions to be selected for two 
weeks later. We left the theatre 
long after the last theatre-goers 
had bolted the windows and put 
out the lights of their homes and 
had to be on deck a little before 
the first noontime edition of the 
afternoon dailies. 

Behind that work was undoubt- 
edly a lucky star, because others 
who have worked just as hard 
have never had the 
same opportunity to 
get ahead. 

When the chance 
came I broke into mo- 
tion pictures because 
it seemed that the 
screen was an unde- 
veloped prodigy with 
immense latent power. 
Nothing that has oc- 
curred since has 
caused me to alter 
this belief, and even 
today I am convinced 
that, despite the mag- 
nitude of the motion 
picture industry as it 
exists, it is only a 
forerunner of what it 
is going to be. 

Since that lime fol- 
ium' has been kind to 
me. I have drifted 
front one role right 
into another. Each 
part has called for 
distinctive characteri- 
zation, and this wide 
range ol experience has been a boon that could not have been 
purchased at any price. I have already spoken of my tute- 
lage under Cecil B. DeMille. Then I supported Wallace 
Keid in The Love Burglar, played the part of a doctor in 
To V lease One If oman , had a leading role as publisher’s son 
in The IToman's Side, starring Katherine MacDonald, and m\ 
latest picture is with George Arliss. 

In all my screen career I have had an aversion to playing 
only one kind of character: the man who won't stand up for 
his convictions. I can't act the (Continued on page 52) 



Amove: Kduatd Bums. Below: Mr. Burns amt Katherine MacDonald in a scene 
from "The If minin' s Side " 




June , 19 22 



39 



\ 




Upper Left: Guy Bates Post as Leder , 
■who impersonates Chilcote. Upper 
Center: Barbara Tennant as Robins , 
Leder* s landlady. Upper Right: Guy 
Bates Post as Chilcote , arrogant , /as- 
tidious , powerful. Center: Mr. Pas/ 



and Marcia Manon , as Chilcote and 
Lady Astrupp. Lower Left: Kenneth 
Gibson as Blessington, Chilcote* s secpe-' 
tary. Lower Center: Ruth Sinclair as 
Eve, the. wife. Lower Right: Herbert 
Standing as Fraide, leader of the 
House of Commons 



The Characters in “ The 



Masquerader Sketched by Frank Geritz 



40 



F ilm play 




By Arthur Denison 



W E SEE that the generous editor has given us an 
elaborate heading all our own this month. The only 
difficulty with the drawing is that there are too many 
sheep and too few goats. If things keep on at their present 
rate, we shall have to consult the artist and have the sheep 
pen cut down to about the size of a bird-cage, while the 
hostelry for the goats will have to have annexes built which 
will extend across this page and the next. 

We have seen ten feature pictures and two comedies this 
month. The comedies are quite all right. One feature, Gypsy 
Passion , has reason to hold up its head unashamed. And 
that is a foreign production. One other feature, Man to Man , 
might possibly slip by on the score of its swiftly moving 
physical action. As to the others, we can see no possible 
excuse for their ever having been made. 

After watching The Crimson Challenge and Find the 
Woman during the same morning we were barely able to 
crawl to the hospitable house of a friend of ours who had 
the foresight to observe the impending shadow of Mr. Vol- 
stead and to be warned by it. Thanks to his kindness we 
were able to get home. 

We thought that we had touched bottom last month, but 
apparently the abyss of producers’ stupidity has no bottom. 
We have gone down so far that last month’s resting place 
seems a most desirable and elevated spot. 

Who knows what the matter is ? Have the producers come 
to the ends of their pitiful strings? Or are they waiting for 
Mr. Hays to tell tj^em what kind of pictures to make? We 
don’t know. 

Gypsy Passion — Vitagraph 

Probably, when all is said and done, the story of Gypsy 
Passion is not of any great importance. It is a literal enough 
tale; but since it deals with a kind of life with which we are 
not very familiar in this country — gypsies and their back- 



ground of legend anu superstition — we are inclined to look 
upon it as a figment of a romantic imagination. 

Indeed, it came out of the romantic mind of Jean Richepin, 
and it is bolstered with improbabilities and coincidences 
which somewhat strain credulity. The story relates how a 
gypsy woman of great age and great learning in her peculiar 
lore lives a hand-to-mouth existence among the ruins of a castle 
on the estate of a French nobleman. With her are her grand- 
daughter and an uncannily human bear — the remaining sym- 
bol of her nomadic, fortune-telling days. 

They are permitted to continue in this haphazard tenantry 
because of the nobleman’s scholarly interest in gypsy matters. 
And also because he has, on behalf of learning, surreptitiously 
borrowed from the old woman a number of ancient manu- 
scripts which were her most prized possessions. 

That is the background for the story’s action which has to 
do with the recovery of her treasured writings and the ulti- 
mate marriage of her granddaughter to the adopted heir of 
the nobleman’s house, a conclusion against which the gypsy 
woman battled with all her wits and her fury until a confes- 
sion from the count established the youth as himself a gypsy, 
and the translation of some esoteric ciphers proved him the 
appointed leader of the old woman’s gypsy tribe. 

Romantic enough as a story, yes. Unbelievable, perhaps, 
if one does not go in for fancy. But the whole of it is made 
extraordinarily vivid and impressive by memorably fine 
acting. 

Richepin himself, turned actor for the moment, plays the 
count, and he is definitely and authentically the aristocrat. 
He is charming to look at and delightful to watch, with his 
nervous gestures, his intelligent, eager response to the emo- 
tional demands which the part makes upon him. Ivor 
Novello, a young Englishman whose present chief claim to 
fame is that he wrote Keep the Home Fires Burning , and a 
dusky Latin beauty, rather ridiculously named Desdemona 




“Man to Man” 



Re jane, “Gypsy Passion” 



“ Find the Woman” 




June, 19 22 



41 



Mazza, play the young lovers in a pleasingly restrained 
fashion. 

Bui what illuminates ihc whole picture is the acting of 
Madame Rejane as the old gypsy. 

There is a certain extrinsic, sentimental interest in the fact 
that she died a few days after the completion of this picture, 
and that just as the phonograph can still make your rooms 
ring with the living voice of Caruso, so, too, can the pictures 
bring before you the almost perfect semblance of a living, 
breathing woman who is now vanished from the world. 

But Rejane’s performance is not in need of any such facti- 
tious support. It is a thing of rare beauty; elemental in its 
grasp and portrayal of the old woman’s tragedies and her 
joys. You will seldom see such perfect mastery of the art 
of pantomime. What hands she had, expressive beyond 
words; what a face, what eyes, and what a smile! 

If you find pleasure in sitting before an actress who has 
mastered her art, here is a joyous opportunity for you. And 
we wish lhat all those blond flappers who, because they 
chance to have a pretty face, imagine themselves actresses, 
might go again and again to this picture and try and absorb 
a little of Madame Rejane’s abundant artistry. It is rather 
tragic that she made only this one appearance in pictures 
when there is such need of her example. 

The Heart Specialist — Realart 

The Heart Specialist is a trivial little picture which prob- 
ably will not hurt anyone very much. The attitude of its 
producers must be rather like that of the makers of those 
muchly-advertised pre-digested breakfast foods. They appar- 
ently decided to take all the mental cereals which were to go 
into it and do all the hard digestive work themselves, leaving 
only the little simple, obvious result for future audiences to 
swallow. That was kind of them, but we don’t imagine that 
it was particularly difficult. There must have been a blight 
abroad in the land where those cereals were grown. 

Facetiously, we say that it probably will not hurt anyone. 
And it will not so long as one maintains the ability to dis- 
miss this kind of froth with either a laugh or an exclamation 
of disgust. Seriously, we say that this story and all of a 
kindred falsity have the capacity for working a great deal of 
evil. 

For we doubt if any mind can be continually saccharine- 
proof, and it seems to us only a question of time before the 
sloppy, sentimental, muddled thinking, the unreal people and 
their unreal actions, of such pictures as this, must have their 
devastating effect on the minds of their beholders. 

This particular picture is all about a young newspaper 
reporter of the allegedly gentler sex who pretends lhat she 
escaped from a harem so lhat she in igi.t gather a feature story 
for her newspaper. 

It would be excellent entertainment for morons. 



Pay Day — First National 

We yelled our head off in riotous laughter at Mr. Chaplin 
in Fay Day. And we thought how genuine, how great an 
artist he is. How much better one’s time was spent in 
watching this short comedy than in the seeing of those reels 
after reels of pretentious piffle which make up the average 
so-called feature picture. 

So we decided that we had best write a little piece to go 
in this space about Mr. Chaplin as an artist. A piece to 
prove that, although he was vulgar, his was a kind of vul- 
garity of which the world was in great need. To prove that 
when people referred to him as being merely ridiculous it 
was because they could not distinguish between ridicule and 
buffoonery. 

But then we chanced to read an article by Heywood Broun, 
in some more or less current magazine, dealing with Mr. 
Chaplin, in which he said that it was high time that people 
who wrote criticisms and reviews left off trying to add proof 
to the fact that Mr. Chaplin was a great artist. 

That statement of Mr. Broun’s made a particular appeal to 
us at the moment. For we had just come from a meeting of 
the Association Against National Prohibition and had listened 
for three weary hours to impassioned orators furiously trying 
to prove how iniquitous the Volstead act is. That did not 
need any demonstration to us. We should not have been 
there if we had not already believed so. 

So we shall restrain our impulse to plunge into adjectives 
and prove Mr. Chaplin an artist. When a fact is as firmly 
founded as that, there is no need of our trying to construct 
critical flying buttresses with which to prop it. 

Pay Day is a vastly entertaining picture full of healthy 
laughter. Yes, full of healthy guffaws. 

Bought and Paid For — Famous Players 

If we did not know that William deMille was beyond 
accepting a subsidy from anyone, we should suppose that his 
mpost recent picture had been bought and paid for by the 
Anti-Saloon League. For if the story means anything — and 
we imagine that it is meant to — it is an argument against the 
drinking of hard liquors. 

You are asked to believe that a physically attractive and 
prodigally wealthy young man, already the president of a 
railroad, offered marriage to an empty-headed but most 
attractive telephone operator, who had watched life go by 
from the vantage point of the switchboard in a metropolitan 
hotel. She was a nice girl, to be sure; one who lived in a 
two-by-four Harlem flat with a hard-working sister; one who 
cast envious eyes upon the approaching wadded bliss of that 
sister and her fat, semi-comic, commercial salesman beau; 
one whose idea of Midian luxury would have been a small 
string of Tecla pearls. 






42 



F ilm play 



You are asked to believe that, although there was no other 
prospect upon her marital horizon, it was with difficulty that 
she brought herself to accept the proposal of the young gen- 
tleman, remembering always that no suggestion of demerit 
was attached to that worthy person. 

You are asked to believe, after the young lady became his 
wife and simultaneously the proud possessor of all the dia- 
monds and real pearls, all the genuine Jacobean furniture, 
all the celadon vases, all the grand pianos and lingerie, the 
butlers and the ladies-in-waiting that were not at the moment 
working in other pictures, that she still maintained an aloof 
and unwifely attitude toward the patient husband. 

You are asked to believe that she did so because she did 
not “love” him, whatever that may mean. Whether she lived 
with him as his wife was not made clear. At all events, she 
did not “love” him. She said so. 

You are asked to believe that because of her unfriendly 
demeanor the young man sought a little conviviality and com- 
panionship in a* bottle of gin. (The only believable thing 
to date.) 

You are asked to believe that on coming home one night 
a little squiffy — but never more delightful; witness the 
^charming scene in which he played with the sister’s baby — 
the wife had near hysterics because she had married a drunk- 
ard and locked her bedroom, door agaiiist him. Upon which 
the infuriated husband seized a poker about as substantial as 
a large knitting needle and attacked the massive, oaken door. 

You are asked to believe that after a vicious jab or two 
the panel was burst through, revealing that what was sup- 
posedly the stoutest of wood bore a strong family resem- 
blance to a piece of Beaver Board. After having entered in 



this ungentlemanly fashion, the husband muttered something 
about having bought and paid for the lady and that by good- 
ness gracious he was going to have her. This so annoyed the 
icicle wife that she handed him back his wedding ring and 
other jeweled knickknacks, put her toothbrush in a black 
seal traveling bag and went home to her sister. 

Finally, you are asked to believe that after a few weeks of 
moping about on the part of both of them, they engaged in 
the interchange of some affectionate falsehoods which cul- 
minated in the husband promising to give up alcohol if she 
would be a good little girl and bring her toys and play in 
his backyard again just as she used to do. Having had her 
own way about the tippling, she quite naturally agreed, which 
was the welcome last course of this little domestic table 
d’hote. 

To all of which, except the bit about the gin, we say: 
Bunk! 

Jack Holt played the husband, supposedly as Mr. deMille 
told him to play it. Consequently one cannot blame him 
for having made the character a courteous, thoughtful gen- 
tleman, when, if the story was to have any validity, he should 
have made him bestial and unattractive. 

Walter Hiers was comical to the extent that you find fat 
men with funny faces amusing. 

Agnes Ayres wore some beautiful, revealing clothes. 

This picture alarms us somewhat. It would seem as if 
William deMille had borrowed a page or two and some of 
the illustrations out of one of his brother Cecil’s false 
primers. We wish that he would rummage in his own library 
and find another Miss Lulu Bett. (Continued on page 51 j 



These Also Ran 



“THE GREEN TEMPTATION.” Betty Compson shows 
more signs of having some individuality than she has in any 
picture since The Miracle Man. But she is again weighed 
down with an absurd story about the pursuit of a stolen jewel; 
a story cluttered up with bogus Belgian princes and Scot- 
land Yard detectives and which ends in a blaze of imitation 
glory at a masked ball, where a lot of elderly ladies and gen- 
tlemen who ought to know better run about waving Japanese 
lanterns and shouting, “So this is Bohemia!” 

“THE BIGAMIST.” An English production starring one 
Ivy Duke, who at times almost lived up to the producer’s 



assertion that she is the world’s most beautiful woman. But 
the story, Oh the story! It made us wish that Mr. Harding 
had written something about the Limitation of British Sce- 
narios into the conclusions reached by his .Conference. It 
went on forever. It was still going on when the picture 
stopped. We think the Germans had some inside informa- 
tion about this story when they pleaded Gott Strafe England. 

“THE CRIMSON CHALLENGE.” Next to the worst pic- 
ture we ever saw. 

“FIND THE WOMAN.” The worst picture we ever saw. 



Your Best Friend 



A Rhymed 



Come listen , my children , and you shall hear 
Of the quaintest photoplay of the year; 

“ Your Best Friend ” is the fetching name of it , 

And far from us is the wish to make game of it; 

But its roster of actors is strictly one-sided , 

A state of affairs this reviewer derided; 

Never yet was a film , in appearances facial , 

So appallingly , starkly , oppressively racial. 

We looked and we looked and at last were rewarded 
With one gentile face , quite faintly recorded; 

But that lonely infringer, in manner enclitic. 

Was soon lost in a swarm completely Semitic. 



Review 

The story, a dramatical film arabesque, 

A stepchild, forlorn, of the fine “ Humoresque ,” 

Has a moral of treacly and unhealthy sappiness. 

One old and well proven: That Riches ain't Happiness; 
That one should not seek to find gay, wild abandon 
In glasses of sparkling, bright Moet and Chandon , 
When all that one needs for a happy career 
Are pretzels and steins of good eight per cent beer. 

And, much as it hurts us to make this confession. 

The film also proves that an endless procession 

Of close-ups of Miss Vera Gordon a-weeping 

Make wakefulness pain, but lend pleasure to sleeping. 

A. D. 



June , 1922 



43 




Dear Readers of Filmplay: 

This month I am going to write about hats. If I covered 
the subject completely I would have to use all the pages of 
an entire issue of Filmplay — or even more — for this season 
there are so many styles of hats that to describe them seems 
an endless task. Therefore, I am only going to tell you about 
some hats that I have seen recently which have appealed to 
me as being very lovely and in extremely good taste. 

Before I actually get down to particulars, let me indulge 
in a few generalities. Of late I have seen hundreds of young 
girls wearing exactly the same kind of hat. They are the 
type called the “flapper,” and they affect a style in dress and 
hats that marks them as thoroughly as if they wore a uniform. 
Their present choice of a hat is a small, soft felt shape, 
untrimmed except for a binding of braid on the edge of the 
upturned brim. The hat is worn far down over one eye, 
somewhat after the manner in which their male counterpart, 
the “flipper,” wears his crushed-in fedora. Occasionally I 
have seen a girl to whom this style is becoming. But for 
every girl who wears the “flapper” hat successfully I have 
seen ten others who looked absolutely ludicrous. If they 
had sought for a comic effect they could not have been more 
successful. On the stage their very appearance would have 
sent an audience into gales of laughter. Of course, they do 
not realize how funny they look, for they know they are 
fashionable. 

But is one ever in fashion when they are wearing things 
which are in bad taste? I don’t think so. My only object 
in beginning my chat on hats, by speaking of the selection of 
a popular style, regardless of whether it becomes you or not, 
is to aid you in choosing your hats so that they will always be 
becoming. When you go to a milliner’s, study your face and 
head. Try on many hats. Don’t choose the first thing that 
comes along or decide before you ever enter the shop that you 
must have a certain hat just because your friend has one 
which looks well on her. Be individual. Don’t sink your 
personality in a popular mode, which will probably make 
you so like the crowd that new acquaintances will not remem- 
ber you. Wear the things that express your own individual- 
ity. This is especially necessary in the matter of hats, and 
this season there are so many styles, all of which are in excel- 
lent taste, that one is merely careless if she does not find the 
hat that best sets off her own type of beauty. 

Personally I prefer small hats because I am small and can 
carry them better. Of course, I have a few large ones for 
summer wear, but I always think of them as sunshades rather 
than hats. I think most women, unless they are very tall, 
look better in a close-fitting hat. For dress wear, however, 
a large hat is often more effective. 

Let me tell you about a few of my own hats for spring. I 
have one which I like particularly. It is one emerald green 
felt, and it turns up most engagingly in the front. There is 
no trimming on it, with the exception of a band of the green 
material around the crown. I also have several small hats 
of different colors, all made on the same model. They pull 
down very closely about my head and have a soft brim which 



turns up just as I 
want it to. They 
are made of silk, twisted into 
a soft rope and sewed round 
and round, just as a straw 
braid would be sewed. They 

are the most comfortable hats I have ever owned. 

My observation of small hats this season is that 
they are all trimmed on one side, if they are trimmed 
at all. This one-sided trimming is always so cleverly 
arranged, however, that the balance of the hat is not dis- 
turbed. One of the loveliest hats I have seen recently is 
made of brown Milan straw with a wide brim rolling up from 
the face. On the right side it has a large flaring bow of 
brown moire ribbon faced with satin. 

Another charming hat is of soft gray felt, with a brim 
which comes down over the eyes. On the right side of the 
brim it carries a cluster of tiny gray birds, beak to beak, as 
if they were all feeding from the same dish. Still another 
delightful hat is of black taffeta, with an almost negligible 
brim that is faced with red straw. To this brim clin'gs an 
exotic bird the plumage of which is made entirely of glit- 
tering jet sequins. 

In the realm of large hats the brims seem to be as broad 
as can be worn with ease. As one dressmaker in Paris 
argues, since dresses have increased in length hats may 
increase in width. One lovely thing which a friend of mine 
wears with huge success has a brim which resembles nothing 
quite so much as a large pinwheel. It is circled in tones of 
red velvet, vivid at the crown and shading into black at the 
brim’s edge. 

As the rims grow wider so do the crowns grow higher. One 
hat of black straw has a brim of surprising width and the 
height of the crown, which is of red satin and velvet and gold 
galloon, is raised by a bunch of black ostrich feathers which 
spring from it. Another large hat of straw is completely 
red except for the black cherries which mingle with the cock 
feathers that entirely encircle the high crown. 

Olive green straw is the material for another hat of 
extremely wide and extremely straight brim. Its only trim- 
ming is an occasional long green leaf which sprouts out over 
the brim from a twist of green velvet which encircles the 
crown. 

Between the brimless and almost brimless hats and those 
whose brims are of the most extreme width lie hundreds of 
styles which may suit you. Every woman owes it to herself 
to make the utmost of what Nature has given her. There- 
fore, she must study herself with infinite patience. Then, 
when she knows what she can wear and what she cannot wear, 
let her make her deci- 
sion. And let her re- 
member that her hat 
is the first thing seen. 

I think the hat is 
often the keynote of 
the costume. 




44 



F ilm play 




Will Mr. Hays be the David to overcome the Goliath 
of Censorship or a Moses to lead Producer and 
Patron to the Promised Land? Read below his reply to 

Filmplay’s Open Letter 



to him in the April number . The discussion 
on opposite page is oj timely interest — alto- 
gether making an auspicious opening of 
Filmplay' s new department 



I N ITS issue for April Filmplay published an Open Letter 
to Mr. Will Hays. The letter, written by Arthur Deni- 
son, called to the attention of Mr. Hays the very great 
opportunities and the equally great responsibilities which lie 
before him as the newly chosen executive head of the Motion 
Picture Producers and Distributors of America, a position 
in the motion picture industry analagous to that which Judge 
K. M. Landis holds in the realms of organized baseball. 

Apparently Mr. Hays was interested in what Mr. Denison 
had to say. At his suggestion the editor of Filmplay visited 
him at his office and together they talked over what Mr. 
Hays hopes to accomplish. 

“I have come into the field of pictures,” Mr. Hays said by 
way of preamble, “only after a very long and very serious 
consideration of the change I was making. As Postmaster- 
General of the United States I had a big field of endeavor. 
Motion pictures seemed to me a larger field. The poten- 
tialities of motion pictures are tremendous. I believe that 
they have not been developed. It is tpy aim to develop the 
moral and artistic possibilities of the screen to the greatest 
degree. It is with the understanding that I should be per- 
mitted to attempt this that I became associated with pictures. 
My contract carries such a stipulation. 

“What I do not know about pictures at present would fill 
many large volumes. But I am said to have the ability to 
grasp a situation quickly and already, in the few weeks I 
have been in my new position, I have learned many things. 
I believe that producers are ready and anxious to make pic- 
tures as fine artistically and as clean morally as they can be 
made. I believe that as pictures are improved within, the 
need of any outside censorship will vanish. I am going to 
devote the next few years — my best years — to bringing the 
standard of pictures to a higher level. 

“There are many millions who go to pictures each day. 
It is for them I am working. It is for the children who go 
to picture theatres. Pictures and picture people are very 
real to them. 

“Let me give you an example. Recently I took home 
three cowboy suits, one for my boy, the others for two of 
his friends. They started to put them on. I heard a tre- 
mendous argument. They were arguing to see which one of 
them would be Bill Hart. One of them finally said, ‘Well, 



you be Bill and I'll be Doug!’ That shows the part pictures 
are playing in our daily life. A few years ago those boys 
wouldn’t have thought of Bill Hart or Doug Fairbanks. They 
would have argued over which one was to be Custer, or 
Buffalo Bill, or General Sherman, or some other figure of 
history. It is for the people that I’m going to work.” 

Perhaps part of the speech Mr. Hays made at a great 
dinner given in his honor recently also answers the question 
as to what he is going to do. At his own suggestion it is 
quoted here. 

“The motion picture industry accepts the challenge in the 
demand of the American public for the highest quality of 
art and interest in its entertainment. The industry accepts 
ihe challenge in the demand of the American youth that its 
pictures shall give them the right kind of entertainment and 
instruction. We accept the challenge in the righteous 
demand of the American mother that the entertainment and 
amusement of that youth be worthy of their value as the most 
potent factor in the country’s future. 

“By our opportunities are our responsibilities measured. 
From him to whom much is given much is required. The 
potentialities of the motion picture as a source of amusement 
which is necessary, and as a moral influence and educational 
factor, are limitless. 

“If this is so, and it is undeniable, then just as that oppor- 
tunity is great, so in like measure is the responsibility. That 
responsibility is accepted. Our association is dedicated to 
the aid of the industry in the discharge of these obligations. 
It is a task that commands the best efforts of everyone. 

“With an appreciation of this industry’s importance in the 
business world and a full knowledge of its own great future, 
yet in the spirit of humility which recognizes difficulties and 
limitations, this association takes up its work in the confidence 
born of the knowledge of its earnest purpose, and with the 
conviction that we will have the sympathy and co-operation 
of all those connected in any way with the industry itself and 
the co-operation and sympathy of the public, whose servant 
the industry is.” 

To sum it all up, Will Hays, by his own statement, is going 
to supervise “a house cleaning” in the motion picture indus- 
try, a “house cleaning” which the picture-going public 
demands. 



June , 1922 



45 



What W ould You Do if You Had Mr. Hays Job? 



The Forum Editor of Filmplay: 

As I understand Mr. Hays’ job from the rather meager 
reports of what he has been chosen to do published in the 
daily press, his powers are limitless. He is the head of the 
fourth greatest industry. What he says goes. 

If I had Mr. Hays’ job and it is all I think it is, I would 
first of all strive for good taste in pictures. By good taste 
1 mean much more than the phrase generally implies. I 
mean good taste in stories, good taste in their adaptation for 
the screen, good taste in their acting and direction. I would 
make an effort to see that stories reproduced life as it is, 
not as it exists in the mind of some director or scenario 
writer. I would abolish impossible situations; I would 
demand real actors; I would — and this is the most important 
thing, the keystone of all my demands— I would keep in 
mind the fact that screen audiences have intelligence; that 
they can’t be fooled all the time. I would not forget that 
pictures are made to make money, 
but I would keep to my belief that 
they will not make money if they 
are made with no other end in 
view. George K. Ransome. 




Forum Editor Filmplay: 

If I had Mr. Hays’ job I would 
see to it that the small towns 
which (although they never get 
pictures until the big cities have 
tired of them) are just as loyal 
patrons of the movies as are to be 
found anywhere, got prints of the 
pictures that were in good condi- 
tion. It is very annoying to see a 
picture which has done service for 
many months and which has been 
so cut and scratched that often it 
resembles the flickering films of 
ten years ago. But it is more 
annoying to see a picture in which 
perhaps a whole episode of the 
action has been cut out simply because it was torn or cut 
and the projection machine operator, instead of returning it 
to the makers for repairs, has merely joined up the part 
before the injured section with the part after it. If I were 
Mr. Hays I would see that all film patrons saw the picture 
they paid to see. Mary Emma Ryan. 

**♦ 

Dear Forum Editor : 

If I were Mr. Will Hays, and had it in my power to cor- 
rect all the faults of motion pictures, I would make my first 
attacks on press agents who make false statements about 
pictures. I recently went to see a picture which was billed 
as a super-production, an original story, etc., etc., etc., only 
lo find that I had seen the same story infinitely better acted 
two or three years ago. Again I was taken in by the absorb- 
ing stories about a super-thriller, and on spending my fifty 
cents to be thrilled found the situations in the picture so silly 
(although they were supposed to be taken seriously) that the 
audience, instead of rocking with excitement, swayed with 
derisive laughter. Let the ad writers and the publicity men 
tel! the truth. If Mr. Flays were the head of a company 
making “flivvers” he would not permit them to be described 
to the public as Rolls-Royces. If any of the producers with 
whom he is associated make “flivvers,” let them advertise 
them as “flivvers.” And, judging from the pictures T have 
seen recently, “flivvers” arc all the go. II I were Mr. Hays 



I’d work for truth in publicity. Audiences will turn down 
bad pictures, but there isn’t much they can do in the matter 
of false advertising. Louis R. Jacobs. 

v v *> 

My Dear Sir : 

What would I do if I had Will Hays’ job? That is quite 
a question for a layman, whose only experience with pictures 
is as an observer. Yet since it is hoi polloi who pay the 
money, perhaps we have the right occasionally to raise our 
voice. 

My program would be simple and would fall into five 
divisions, as follows: 

1. I should place an immediate ban on all those stories 
which deal with unrelated sex as an end in itself and appar- 
ently produced to gratify a cheap desire for exhibitionism; but 
I should bar no story which was truthful and honest, no mat- 
ter whether pleasant or unpleasant. 

2. I should prohibit any fur- 
ther splurges from the common 
garden variety of press agent. 
Their tawdry and false sensation- 
alism has, I think, done more 
harm to pictures than any other 
single cause. I refer to such pat- 
ent rot as a picture I saw the other 
day of Guy Bates Post putting on 
his grease paint to the accompani- 
ment of a five-piece orchestra. 
Perhaps that was intended to stim- 
ulate interest in Mr. Post. In me 
it aroused only nausea. 

3. I should exert myself in 
every reasonable way to make it 
possible and agreeable for authors 
to work in close collaboration 
with scenario winters and directors 
in the production of their stories. 

4. Which would mean that I 
should have to clear the scenario 
departments of their vast numbers 
of incompetents; and 

5. I should have to make the earnest effort to induce men 
and women of taste, intelligence and creative ability to 
become directors, so that the field of directorship might no 
longer be what it is at present, a kind of Artistic County 
Farm where earnest, but creatively poverty-stricken souls are 
made welcome and comfortable. 

That is a large program, but once it got swinging into 
action, I think the improvement would be noticeable and 
immediate. Franklin Lancaster. 

Forum Editor : 

Dear Sir: If I had Mr. Will Hays’ job I would attempt 

the impossible. I would endeavor lo curb the yellow jour- 
nals of this country in ibe matter of llic material they publish 
about picture stars. I would try to make it impossible for 
them to make a scandal out of whole cloth. I would try to 
stop them from maligning certain players in films simply 
because the actions of a few members of the screen colony 
in Hollywood are no better than they should be. I would 
lake llic slain off the motion picture profession as a whole 
and I would keep it off. I admire Filmplay for llic stand it 
has taken in presenting llic truth about Hollywood and the 
movie colony. If ihe people who run lo read llic scandals in 
l lie movie world would look about them they would probably 
find just as much lo interest their peculiar types of mind in 
theii: own circles. Laura B. Benson. 



In order to make The Forum interesting 
and important , Filmplay will conduct a 
monthly Contest, open to all readers. 
Topics will be suggested for each month , 
the one for July , “ What Would You Do If 
You Had Mr. Hays’ Job?” and for August , 
“ Things I Don’t Like in Moving Pictures” 
— such as story , scenes, titles, characters, 
or any phase of this great and intimate 
industry. ( See page 56.) For the best arti- 
cle we will pay $5.00, to the second $3.00, 
and to the third $2.00, and to all others 
accepted and used will pay $1.00 each. 
Write clearly on one side of sheet only. 
Unused articles returned only when re- 
quested and accompanied by self-addressed 
stamped envelope. Address Forum Editor 
Filmplay, 15 E. 40th St., New York City 



46 



F ilm play 



Out of the West 



\ 



I 




Bert Lytell becomes a sailor 

T HE most welcome news, particu- 
larly to the players, which can he 
reported from Los Angeles for 
this month, is that the long- threatened 
resumption of activity seems to be at 
hand. A lot of our better -known pic- 
ture actors and actresses have been out 
of jobs for so long a time that 
they will have to be personally in- 
troduced to a pay check or they 
will never recognize it. 

But relief is in sight. At the 
beginning of this month the Uni- 
versal studios had thirteen com- 
panies at work — and no one 
looked upon that fact as a jinx, 
either — eleven companies were 
busy at the Lasky plant, seven at 
Fox, five af Ince, four at Vita- 
graph and proportionate numbers 
at the smaller studios. This be- 
gins to look like the halcyon times 
of two and three years ago. 

Mary Pickford and Douglas 
Fairbanks have returned from 
New York, where they went to 
defend the suit which a Mrs. Wil- 
kenning brought for the third time 
attempting to collect a commis- 
sion which she claimed was due 
her for obtaining a starring con- 
tract for Mary several years ago 
when she was still a star for 
Famous Players. This time the 



WHAT’S GOING ON IN THE HOLLY- 
WOOD STUDIOS 



By Dennis McCauley 

case was tried ‘in the Federal court and the decision was in 
Mary’s favor. 

With her legal complications safely packed away in moth 
halls, Miss Pickford at once turned her attention to her next 
production, which will be a new picturization of one of her 
earlier successes, T ess of the Storm Country . It will be directed 
by John Robertson, perhaps the most uniformly successful 
director that the Paramount company has. He has been loaned 
for this one production only. 

Fairbanks is already hard at work on the preliminaries for 
his romantic story out of the middle ages, in 
which he will play an heroic role, which is 
a combination of the Earl of Huntington 
and Robin Hood. It is said that the sets for 
this film will be even larger than those for 
Intolerance , which cluttered up the great- 
er part of Hollywood’s natural scenery 
for many years, or for Universal’s 
Foolish Wives , which similarly de- 
faced the hills at Del Monte. And the 
production and costuming will exceed 
the lavishness of the Three Musketeers. 
All the members of the cast are learn- 
ing to fence and act and talk like a lot 
of robbers out of Sherwood Forest. 
Among them are Enid Bennett, who 
hasn’t been seen in pictures for a long 
time, and who will play Maid Marian; 
Wallace Beery, who should make a 
doughty Richard the Lion Hearted; Sam 

Center: George Walsh meets Charlie Paddock , 
champion sprinter. Below: Baby Peggy and 
one of her supporting company 



June, 1922 



47 




the first of these will commence immediately after the 
publication of the tale in novel form. 

After having played a featured role in Bought and Paid 
For, Jack Holt is again to be starred individually. He 
will appear in North of the Rio Grande, a picturization 



de Grasse, and Paul Dickey, the playwright, who will give up 
writing stage villains and act one for pictures. He will be the 
evil Guy of Gisborne. 

Speaking of Mr. Fairbanks reminds us that Marguerite de la 
Motte, who played leading roles so effectively with him in 
The Mark of Zoro and the Three Musketeers, is a star in her 
own right now. She has just finished The Brotherhood of 
Hate and is beginning A Man of Action, both of which are 
being made at the Ince studio. If she doesn’t go the way of most 
star flesh, Miss de la Motte ought to be an extremely interesting 
feature player. 

Clara Kimball Young, who has been traipsing about the coun- 
try making personal appearances in connection with her pic- 
tures, has returned to Hollywood and has made arrangements 
with the Metro company to release her future stories. It is 
generally the rule that making personal bows just before your 
film goes on is the last refuge of the defeated player. But 
apparently Miss Young plans to stage a come-back. Given the 
proper kind of stories, there is no reason why she should not. 

Anita Stewart, accompanied by her husband and a handbag 
full of excess baggage checks, has gone East on a vacation. 
They, including the checks, will lake a brief look at the gayelies 
of New Orleans and Palm Beach before going to 
New York. Miss Stewart has just finished Rose 
of the Sea, in which her husband played the 
leading part. It was directed by Fred Niblo, 
once upon a time the brother-in-law of George 
M. Cohan, but more recently the husband of 
Enid Bennett. Kathleen Norris alone could 
keep the Goldwyn company in stories if I hey 
do not produce any faster than they have in 
the past year. However, willi the reorgani- 
zation of that company, which was recently 
accomplished, a revival of production is 
looked for. The most recent purchases 
from the Norris library are Sis and The 
Happiest Night of Her Life. Filming of 



Center: Arthur Rankin and Jackie Cvogan. Be- 
low: Johnny Harr on and Marjorie Daw tell Marshall 
Neilan that they are not engaged 



Jack Dempsey is introduced to Robinson 
Crusoe ( Harry Myers) 



of the Vingic Roe novel Val of Para- 
dise. Bebe Daniels, no longer a star 
since Realart Pictures died a welcome 
death, plays the supporting part. 

William deMille is back in town- 
after his fourth trip to New York 
in as many months. He brought 
with him the completed film ver- 
sion of the successful Rachel 
Cr others play, Nice People. Bebe 
Daniels will play the role made 
famous on the stage by Francine 
Larrimore, along with Wallace 
Reid, Conrad Nagel and Wanda 
Hawley, also salvaged from the 
wreck of the Realart program. 

While her husband labors daily 
on the film version of The Mas- 
quer ad er . Mrs. Guy ’Bates Post, 
otherwise known as A dele Ritchie, 
declines to sit quiescently at home. 
Each evening she journeys to Pasa- 
dena, where she has joined the 
Community Players, and will make 
her bow to Pacific Coast theatre- 
goers as Annabel le, in Clare Kum- 
mer’s graceful comedy, Good Gra- 
cious Annabelle. 

The famous Mr. Valentino is 
making his gory way through a pic- 
turization of Ibanez’s Blood and 
Sand. June Mathis, who made the 
adaptation of the Four Horsemen, 
in which (Continued on page 56) 



48 



F ' ilmplay 



East Coast Activities 



By Leo Leary 




screen 



Vincent Coleman and Mae Murray stage a 
scene which will never reach the 



T HE past month has been a gay 
one for all the motion picture 
celebrities in New York. A 
series of dances and dinners, all of 
them of peculiar interest to members 
of the industry, have brought them to- 
gether on several momentous occasions. 

Of chief interest was the great din- 
ner given to Will Hays, at which the 
former Postmaster-General was wel- 
comed to his new post as executive 
head of the industry. The great ball- 
room at the Hotel Astor was crowded 
to the walls with more than 1,100 
diners. At the speakers’ table were 
many men prominent in public life as 
well as representatives of the world of 
films. An innovation was the presence 
at the speakers’ table of several women 
screen stars, among them Mae Murray, 

Constance Talmadge, Corinne Griffith 
and Betty Blythe. John Emerson acted 
as toastmaster.* 

In the list of those who made 
speeches welcoming Mr. Hays were 

John F. Hylan, Mayor of New York; William Randolph Hearst, 

Adolph Zukor and Arthur Brisbane.* Another party which brought 
together all of the movie celebrities in and about New York was the 
ball given by the Paramount Club of the Famous Players-Lasky Cor- 
poration, at the Hotel Commodore, to celebrate the tenth year of the 
feature motion picture. One of the most interesting features of the evening 
was a speech by Adolph Zukor, which was distributed by radio to all of the 



other Paramount Clubs throughout the country. These clubs 
are located in all Paramount exchanges, and they all had par- 
ties on the same night. 

Practically the same crowd which attended the Paramount 
Ball and the Hays dinner was present at the Sixty Club Ball, 
given for the benefit of the Actors’ Fund, which provides for 
the care of aged and disabled players. Mary and Doug, who 
were in town at that time, were prominent in a box, which they 
shared with Mary’s mother. 

All of the screen world, as well as those who are interested 
in pictures without actually being members of the industry, 
have been finding great enjoyment in Charlie Chaplin’s book, 
My Trip Abroad , which has just been published by Harper’s. 
In it Charlie tells, in his own cheerful way, the story of his 
recent trip to England, his old home, and intersperses the nar- 
rative with incidents of the trip which are as droll as any of 
his comedies. Through the pages flash the great ones of the 
screen as well as the leaders in the fields of 
art, literature and politics. All of them 
are presented in such an intimate way 
that they at once become very human. 
Incidentally, it gives the most com- 
plete picture of Charlie himself that 
I have ever come across, presenting as 
it does his serious side as well as the 
side which the public knows so well. 

A new leading lady recently 
appeared on the screen. She is 
Pauline Garon, who plays opposite 
Richard Barthelmess in Sonny, the 
adaptation of George V. Hobart’s 
play, which he has just completed. 
She has done some screen work be- 
fore and has been seen all of this 
season in the stage play, Lilies of the 
Field. 

One often thinks that it would be 
a fine thing to be a movie star, but 
( Continued on 
page 51) 



Above: Corinne Griffith 
leaves a greeting. 
Right: Pauline Garon , 
Dick Barthelmess 9 neu 
leading lady 



June , 1922 



49 




RULES FOR MOVIE FANS 



THE BOX-OFFICE GETS OUR MONEY WHEN— 



1. If there is a long line at the box-office, pay for your seats with 
a twenty-dollar bill — and keep ’em waiting. 

2. If you sit in an end seat, keep both feet out in the aisle. Some- 
body may trip and break his neck, but his relatives are sure 
to see the joke. 

3. Dig your knees hard into the seat in front of you. The occupant 
of the seat probably needs chiropractic treatment anyway. 

4. Always read the sub-titles aloud. Possibly there are blind people 
in the audience who will appreciate it. 

5. If you come to the show late with a party of fifteen, stand up 
in front of your seat until your whole party is comfortably seated. 
The lad in back of you can find out the story of the film from 
the usher as he leaves the theatre. 

6. If you’ve read the novel from which the picture was adapted, keep 
saying at intervals of thirty seconds, “Why, it isn’t a bit like the 
book!” Your neighbors will be interested. 







The New York movie censors banned a picture showing two long- 
shoremen eating their lunch, because the censors said they could not 
tolerate scenes that showed knives being used. 

4* 4* 4* 

Opportunity knocks but once. 

Opportunity should be a moving picture critic! 

4* * * 

THEIR FULL NAMES 

William Wallace Reid 
William Shakespeare Hart 
Cecil Blount DeMille 
William Churchill deMille 
Mae Murray Leonard 



The cast of “Nice People” 
Pollyanna. 



will not, thank goodness, include 
♦> 4* 



A Podunk exhibitor advertises “ ‘The Miracle Man’ with the Orig- 
inal Cast.” 




Some day we’re going to write a novel about a Swede who became 
a movie, star, and call it “Yens of the Lens.” 

4* 4- 4* 

Charlie Ray has just completed “Gas, Oil and Water.” 

Next we may expect 



Wally Reid in “Hart, Schaffner and Marx” 
Doug Fairbanks in “Light, Wines and Beer.” 



Rudolph Valentino rolls those Sicilian eyes 
Mae Murray dances 

Doug cleans up his daily dozen of villains 
Betty Compson vamps coyly 
Bull Montana is billed in the cast 
Ditto Lon Chaney. 




In her new picture Eileen Percy plays the role of an actress who 
is flat broke. ' 

We know lots of stars who could take on the part without a 
make-up and feel perfectly natural in it. 




AH THERE, MR. LONGFELLOW! 

Ads of movie stars remind us, 

We can waste a lot of time 
By just hangin ’round behind a 
Lengthy ticket-office line. 

4* 

WHAT EVERY MOVIE FAN KNOWS— 

That movie “villains” are always very kindly people in private life, 
and innocent-eyed ingenues are really very fast and sophisticated off 
the stage; 

That all screen comedians are grouchy old crabs when you get to 
know ’em; 

That it is impossible for a very good-looking girl visitor to walk 
through a motion picture studio without being offered an engagement 
and thus starting on the road to stardom; 




That movie stars always read all the mail from the fans, because 
pictures are shown in the magazines catching them in the act of 
doing it. 

4* 4* 4* 

’Tis rumored that Theda Bara is to return to the screen for one 
picture. 

In other words — back for a short vamp. 

❖ 4* ❖ 

We had a nightmare the other P. M., in which we dreamed that 
Ben Turpin played in a picture opposite Marion Davies, with Elsie 
Ferguson as commedienne. 

4* 4* 4* 

Rupert Hughes’ new novel is called “Souls For Sale.” 

Don’t you think some of the movie titles are too sensational, Mr. 
Hughes? 

4* 4* 4* 

Hollywood has just opened its first ten-cent store. But of course 
none of the stars will be found in it. 





50 



l i l in p l a y 




( Dad will be glad to 
tell you everything he 
knows about film plays and film 
players , provided your questions 
ivill prove of general interest to 
all readers. Address all com- 
munications to “Dad” Filmplay, 
15 East 40th Street , New York City) 



Jessie Alexander .-*- Jackie Saunders is now 
married and has left the screen. Theda Bara 
is not acting in the movies at present, al- 
though it is rumored she may soon return to 
the screen at the head of her own company. 

Olive. — Smilin' Through , taken from the 
stage play of the same name by Jane Murfin, 
is Norma Talmadge's latest picture. In it she 
has two leading men, Wyndham Standing and 
Harrison Ford. 

United . — Anita Loos is the wife of John 
Emerson, with whom she has collaborated on 
so many screen successes. Their most recent 
pictures are Red Hot Romance and Polly of 
the Follies, in which Constance Talmadge is 
starring. 

Dadson . — Address Pauline Frederick care 
R-C Studios, Hollywood, Cal. 

John Martin . — Bert Lytell has taken a va- 
cation from pictures and is now appearing in 
New York in a new play by Owen Davis, 
called Up the Ladder. 

Maddo . — Mary Hay, who is playing in 
Marjolaine , a musical version of Pomander 
Walk, is Dick Barthelmess’s wife. 

Margaret Haymore . — Filmplay has never 
published an interview with Wallace Reid by 
Gloria Swanson and vice versa. You have 
confused this magazine with some other one. 
I am glad you like Filmplay and I think you 
are going to continue to like it, for the editor 
has some treats in store for you. 

Grayce . — Call you Gracious the Pest, say 
you? Well, almost. Where did you get the 
ink? And your friend Bunny must be a 
mural painter. Your taste as to stars — Miss 
Swanson and Mr. Valentino — strikes us as be- 
ing quite all right. Not very original, perhaps, 
but unquestionably good. You will see them 
together soon in an Elinor Glyn picture called 
Vengeance Is Mine. 

Just a Western Girl . — Now you be a good 
child and take down your Webster and look 
carefully under West, etc. You can address 
Tom Mix and Buck Jones in care of the Fox 
Studios; Hoot.Gibson at the Universal Studios, 
all in Hollywood; and Jack Uoxie in care of 
the Arrow .Film Company, New York. 

Toddie . — John Bowers plays most frequent- 
ly in Goldwyn Pictures and 1 think that a let- 
ter addressed to him at that studio in Culver 
City, California, will reach him. His most 
recent picture which T have seen is The Silent 
Gall. 

Marian . — You can sec Reginald Denny to 
your heart's content if you will hunt up a 
theatre which is playing the Universal series 
called The Leather Pushers. You will find a 
review of one of that series in this issue. 

Pauline • — Yes, the winners of these beauty 
contests sometimes find their way into pic- 
tures. You will find two such in a picture 
called Beyond the Rainbow. Go see them and 
then be assured how much better off you will 
be if you slay contentedly at home and help 






your mother with the dishes. That may not 
be quite as exciting as having a director shout 
at you all day, but at least you won’t be 
ashamed to tell your grandchildren about it. 

Tom . — Vivian Martin is not appearing in 
pictures at present. You are right in thinking 
that some of her earlier pictures had great 
charm, but bad stories and bad direction killed 
most of her later efforts. We too wish she 
might come back in some pictures properly 
suited to her. She is starring in a play in 
New York now, and has been for a year. 

Ann . — Jack Holt will continue to star for 
Paramount. He is the featured player with 
Agnes Ayres in Bought and Paid For, and in 
his next picture will be starred alone. Yes, 
he began with the Universal Company as did 
so many others who have since become promi- 
nent. 

Gerard . — Bertram Grassby is married. His 
chief interest, aside from pictures, is his gar- 
den, which is one of the loveliest in Holly- 
wood. His most recent picture is For the De- 
fense, which stars Ethel Clayton. 

E. B. L . — You can address Edward Suther- 
land at the Los Angeles Athletic Club. He is 
a nephew r of both Blanche Ring and Thomas 
Meighan. The last picture we saw him in 
was Nancy From Nowhere , in which he sup- 
ported Bebe Daniels. 

Dramatist . — Somerset Maugham did one orig- 
inal story for pictures w r hen he was in Holly- 
wood last year on his way to the Malay Archi- 
pelago. It will probably be filmed shortly. 
His play. Our Betters, w r as never done in pic- 
tures and probably never will be so long as 
we submit to the inanities of censorship. 

Frances. — Yes, the Rush Hughes who ap- 
pears in The Wallfloiver is the son of Rupert 
Hughes wdio wrote the story. He played this 
part while in California last summer at home 
from college. Yale, I think. So far as I 
know he has not appeared before in pictures. 

Minty . — Bert Lytell is in New York at pres- 
ent taking a vacation. I saw T him for a few 
minutes at the Paramount Club ball and he 
said he would return to Hollywood in a few 
w r eeks. Address him at the Metro Studios. 

Roberta . — Pola Negri is at present working 
in Berlin, but it is rumored that she will pay 
a visit to the United States in the near future. 
Her director, Ernest Lubitsch, has only re- 
cently returned to Europe after a short stay 
in this country. He is at present directing 
Miss Negri in a new production. 

Helene . — Valentino is lo be a Paramount 
star, having signed a contract with Famous 
Players to llial effect. He is at present work- 
ing on Blood and Sand, a screen version of 
the novel by Blaseo Ibanez, whose The Four 
Horsemen furnished Rex Ingram with such re- 
markable screen material. 

George . — Anna Q. Nilsson and Aim Forest 
have both returned from England, where they 
were working at the Paramount Loudon Stu- 
dio. At present they are in New York, but 
will return to the coast in the near future. 

Jenny. Address Rudolph Valentino at the 
Lasky Studio, Hollywood, Cal. 

Fritzel . — Priscilla Dean's most recent pic- 
ture is Wild Honey. Her next release is Thai 
Lass o' Laurie's. 

Swedish . — Gloria Swanson's next picture 
will be The Gilded Cage. She is still wurking 
on the West coast. 



Maurice . — Vera Gordon, whose performance 
of the Jewish mother in Humoresque estab- 
lished her as one of the finest character ac- 
tresses of the screen, came to films via the 
stage. She first acted in Russia and later 
appeared on the Yiddish speaking stage in 
New York. Her next release will be Your 
Best Friend. She may be addressed in care 
of her producers. Warner Brothers, 1600 
Broadway, New* York City. 

Martin . — Olga Petrova is still acting on the 
speaking stage in The White Peacock, a play 
from her own pen. Whether or not she will 
return to pictures in the near future is a 
question, although she has never lost her in- 
terest in the screen, and some day plans to 
return to films. Her home is at Great Neck, 
Long Island, N. Y. 

G. G . — Fritzi Ridgeway is leading woman 
for Earle Williams in Bring Him In, his new 
Vitagraph picture. The story, which is one 
of the Royal Canadian Northwest Police, is by 
H. H. VanLoan. 

Tom . — Mae Murray is again at work on a 
picture which has been tentatively named 
Broadway Rose. Robert Leonard is, of course, 
her director. The picture will be a Metro 
release. She may be addressed at the Am- 
sterdam Studio, West 44th Street, New York 
City. 

Ruby . — Betty Francisco, as you have cor- 
rectly guessed, was formerly a Follies girl. 
She began her picture career about two years 
ago, I remember, in a small part in one of 
William deMille’s productions, the part of a 
nursery governess. Now she has progressed 
sufficiently in her w r ork to be cast for impor- 
tant roles. One of her recent is the leading 
feminine part in Vitagraph’s A Guilty Con- 
science, in which Tony Moreno is starred. 

Harrison . — Douglas Fairbanks’ next picture 
is to be an adaptation of the Robin Hood 
legend. In the cast will be Enid Bennett as 
Maid Marian; Wallace Beery as Richard the 
Lion Hearted; Sam de Grasse as King John, 
and Paul Dickey as Guy of Gisborne, the 
villain. Doug himself will play the Earl of 
Huntington, who becomes Robin Hood. 

Curious . — Will Hays’ official title is Presi- 
dent of the Motion Picture Producers and Di- 
rectors Association. Inc. His position in the 
film industry is analogous to that held by 
Judge K. M. Landis in organized baseball. 
The directors of the association include Wil- 
liam Fox. 1). W. Griffith, Mr. Hays, Carl 
Laemmle, Marcus Loew, Lewis J. Selznick 
and Adolph Zukor. 

Maggie . — It was Ferdinand Earle who pro- 
duced the screen version of the life of Omar 
Khayyam. The picture is now- being edited. 
Mr. Earle plans to mdkc a film version of the 
Faust legend as his next production. 

Indiana. -Many of Booth Tarkinglon’s 
stories and plays have reached the screen. T 
am surprised that you have never seen any of 
them. One of t he most recent screen pro- 
ductions was The Conquest of Canaan. Mr. 
Tarkinglon’s play Clarence has recently been 
purchased by Famous Players and will be 
produced under the direction of William 
deMille. 

Jessica . — In .spile of the fact that Bill Hart 
threatened to leave the screen when he mar- 
ried Winifred Westover, rumor lias it that Jie 
will resume work at his studio before many 
weeks have passed and that his first produc- 
tion will be a Revolutionary War story. 



June , 1922 



51 



VIEWS ABOUT PREVIEWS 

(Continued from page 42) 

The Leather Pushers — Universal 

We saw one episode of this serial and it 
seemed to us, aside from Gypsy Passion, vastly 
better stuff than any feature picture we wit- 
nessed this month. 

We have never cared for serials and conse- 
quently we have not seen many, but this is 
a new kind to us. Each episode is a complete 
short story in itself, although they are all 
peopled with the same chief characters. So 
you can watch the tenth with pleasure and 
understanding and not be at all confused 
through your having missed the first nine. 

The pictures are adapted from short stories 
by H. C. Witwer and have to do with the 
trials and tribulations of a gentleman prize- 
fighter. 

This particular episode relates how the 
young lightweight loses the hand of the girl 
he loves, but wins a battle with an East Side 
heavyweight, knocking the big bruiser out in 
the third round, only to find that his over- 
zealous manager had wagered the gate that 
he would make the heavyweight take the 
count in the second. 

Reginald Denny gives a thoroughly good 
performance as the lightweight and seems to 
battle pretty well for an actor. 

We wish we knew the name of the girl who 
sat at the ringside cheering for her heavy- 
weight. She was not on the screen for more 
than a minute altogether, and that in a series 
of brief flashes. But she gave one of the best 
performances we have ever seen in pictures. 

We recommend The Leather Pushers to any- 
one who cares for a little real life on the 
screen. And hunt up the second episode and 
watch for that girl. She’s marvelous. 

Man to Man — Universal 

Man to Man is frank, out-and-out Western 
melodrama, full of cattle stealing and mort- 
gages on the ranch, culminating in what was 
meant to be a thrilling fight between the hero 
and the villain among some precipitous rocks. 
We thought for a moment that they were going 
to vary the formula and have the hero go 
crashing over the precipice, leaving the villain 
to marry the shrinking heroine, but they ran 
true to form. 

Through some remarkable bit of Arizona 
jiu-jitsu, the hero got himself into the position 
of vantage and it was the villain — or was it 
perhaps a dummy stuffed in semblance to 
him? — who went hurtling the hundreds of feet 
down to destruction. 

Perhaps our appetite is jaded. Perhaps we 
have seen so many bad pictures this month 
that we don’t know a good one when it is 
unreeled before us. But the climax of this 
drama seemed just about as convincingly 
fraught with danger as was Eliza's Flight 
Across the Ice when we witnessed that ter- 
rifying spectacle several years ago under the 
auspices of the McClintock Repertory Com- 
pany in Darby, Montana. Perhaps not quite 
so convincing for, while there was no par- 
ticular danger that the cotton wool ice would 
give way under Eliza, it was about a four-to- 
onc bet that the stage would. 

I he producers of Man to Man sought to add 
a little variety to the proceedings by having 
the story begin in Tahiti, where Harry Carey, 
as a derelict of t lie South Seas, look under 
his protection the small child of a dying dance 
hall girl who had been fatally wounded in 
a saloon brawl. But the minute he got tin; 
child back to these United Stales lie clapped 
her into a convent, where she remained until 
along toward the end of the last reel. And 
when the poor little girl did come out of her 
cloistered seclusion, it was only to have some 
unkind person open another door and lead her 
into the dark recesses of a ranch house from 



which she did not again emerge. So it was a 
little obscure to us just what connection she 
had with the plot. 

Harry Carey has a likeable personality, di- 
rect and honest, and he is more than an ordi- 
narily good actor. 

But we couldn’t care for his picture. 

. Is Matrimony a Failure? — 
Famous Players 

We are not prepared to answer that ques- ' 
tion, for we have never tried it. But this pic- 
ture is. 

The central idea is amusing. A young bank 
clerk and the daughter of one of a small 
town’s most respected families elope on the 
silver wedding anniversary of the bride’s 
mother and father. They obtain their license 
from a deputy county clerk who holds down 
the chief clerk’s job each November wdiile 
that worthy is off duck hunting. Presently 
they learn that the deputy had no authority 
to issue their license and that, although well 
begun on their honeymoon, they are not in 
reality married. 

We said the idea was amusing, didn’t we? 
So we had better hurry on to the point, which 
is that on investigation it is discovered that 
not only the bride’s parents, but practically all 
their friends who are gathered at their anni- 
versary dinner, were likewise married with 
licenses got in the month of November. Con- 
sequently, all these supposedly respectable folk 
have been living together for years in an illicit 
relationship. And the discovery gives every 
husband the chance he has been howling for to 
abandon the wife who has long since nearly 
bored him to extinction. 

We never saw 7 the play by Leo Ditrichstein, 
from which this picture was taken, but we 
suppose that it utilized some of the playful, 
ironical possibilities which reside in such a 
predicament. 

But the adapters and the director of this 
film apparently would not know an ironical 
situation if their most trusted friend gave them 
a letter of introduction to one. 

They have turned the whole story into a 
low comedy brawl. Every figure in it. aside 
from the wife, played by Zazu Pitts, and the 
bride of Lila Lee, is made into the most 
ridiculous caricature. 

Here is a story which cries aloud for the 
most delicate, intelligent handling, and they go 
to work at it with pick axes and shovels. And 
with minds whose education in comedy must 
have been restricted to Joe Miller's Jest Rook. 



An Aria in Ray 

O N HIS first strip to New York Charles 
Ray had a hotel suite right near a 
would-be prima donna who had no con- 
sideration for her fellow guests when it came 
to exercising her lungs at all times of day and 
night. The strain had been almost intolerable 
for the young film star by the morning 
Arthur S. Kane called around for him. Mr. 
Kane called just as the singer was starling on 
her most strenuous selection. 

“What is it — aria?” Mr. Kane asked. 

“No, lonsilitis,” Ray replied. 



When Monte Blue appeared in Allan 
Dwan’s production “A Perfect Crime,” one of 
the stage hands called Jo. who wore spec- 
tacles. persisted in mistaking the leading man 
for a Mr. Grey, who frequently came to the 
studio. 

“Poor old Jo,” Mr. Dwan sighed. ‘Tie's so 
colorblind lie can't tell ’em apart any more.” 



Raoul A. Walsh, who was a painter before 
he became a motion picture director, says that 
the only comparison between the two is that 
both draw money. 



EAST COAST ACTIVITIES 

(Continued from page 48) 

one seldom realizes just how hard the players 
must work. Recently, Mae Murray and the 
company which supported her in Fascination 
w r ere forced to spend an entire Sunday pos- 
ing for special pictures. At the end of the 
day they were all tired and in moods which 
were not exactly gay, when suddenly Vincent 
Coleman danced onto the stage in a dress 
which he had found in one of the dressing 
rooms. Immediately he and Miss Murray- 
staged a little - scene which was not in the 
picture, a domestic drama entitled, “Who 
Wears the Trousers?” The big moment of the 
piece is reproduced herewith. 

There is great activity at the Cosmopolitan 
Studios, where Marion Davies is making 
IF hen Knighthood Was in Flower. The cos- 
tuming of the piece, the action of which takes 
place in Tudor England, is as elaborate as 
any ever conceived in an American studio, all 
the dresses being copied from portraits by 
Holbein, court painter to Henry VIII. You 
will remember that the same source furnished 
the splendid costumes for the European-made 
picture Deception. 

Charles and Kathleen Norris, husband and 
w r ife, both of whom are novelists of impor- 
tance, are at present in New York. Mr. Nor- 
ris’s most recent novel. Brass, has been pur- 
chased by Warner Brothers, and will be pro- 
duced in the near future w r ith the author 
working in close collaboration with the di- 
rector. 

The eastern studios are in general as quiet 
as they have been during the past year. 
Rumor has it that all Selznick production 
work will soon be transferred to the West 
Coast, and that will mean that Hollywood will 
be more than ever the center of the film uni- 
verse. Fox is still active in the East, and is 
turning out its usual number of pictures. 

With the resignation of Samuel Goldwyn 
as the active hedd of the company bearing his 
name comes the rumor that Goldwyn will 
abolish its distribution organization and will 
release all its productions through First Na- 
tional. Another recent change in the organ- 
izaiton of producing companies is that made 
by R-C Pictures, an organization formerly 
backed by British capital to a large extent, 
and now controlled by American money. These 
changes affect the headquarters staffs. Wheth- 
er or not R-C will continue with its announced 
production program remains to be seen, but 
i lie announcement that Pauline Frederick, one 
of its stars, would retire from the screen seems 
to indicate that radical changes are planned. 

As yet Will Hays has made no definite an- 
nouncements of the policy lie is to follow, but 
as soon as lie gels a firm grasp of the situa- 
tion some interesting announcements are to 
be expected. Mr. Hay;- is installed in his of- 
fices and is studying the problems before him 
with great care. 

RAMBLING IMPRESSIONS OF 
CALIFORNIA 

( Continued, front page 10) 

A fireplace suffices. It is the land of out of- 
doors, of eternal Maytime, orange blossoms 
and roses. 

The people are less formal, neighbors wel- 
come you, and one can be one’s self at all times 
— dig in a garden or hang out the wash with- 
out losing any social prestige. 

People are largely the same the wide 
world over, some seeking the glamour and the 
frivolities of life, while others like the moun- 
tains and the pleasant valleys, heavy with the 
perfume of blossoms, the blue sky, the sun- 
sets and twilight; and here, as elsewhere, one 
can find whatever one seeks. 



52 



F ilm play 



THE JAPANESE CARPET OF 
BAGDAD 

(Continued from page 13) 

sing-song voice of the Japanese interpreter 
occupying a diminutive pulpit at one side of 
the stage. The latter acted out, both by voice 
and gesture, every phase of the picture and 
maintained a continuous running comment on 
each scene which, translated, ran something 
like this : 

“Now the Imperial One is alighting from 
his glorious limousine. See the four rows of 
decorations across his left breast which he 
wears as testimony of his great bravery. 
{Cheers.) Now he is condescending to ad- 
dress the President of France; now he is 
walking with the President and members of 
the latter’s supreme council toward the monu- 
ment where he will lay the decoration — the 
greatest honor which the Land 'of Nippon can 
bestow on a foreigner — on the grave of an 
unknown French soldier! See, now he places 
the decoration. ( More cheers .) Let us trust 
that the ancestors of the soldier are duly 
grateful for the supreme honor conferred upon 
their representative by Our Mighty One! 

( Tremendous applause.) Now he is going to 
the harbor. There in the distance are the 
mighty dreadnaughts of the Japanese fleet. 
Are you not proud of them? See how their 
guns gleam in the sun — they reflect the glories 
of our flag. Three cheers for the flag! {They 
are given.) How fitting it is that our battle- 
ships should be in a foreign port ; are you not 
proud?” (So on ad lib. for nearly two hours.) 

Not to be outdone by the Western World, 
there are two Japanese producing companies 
located in a suburb of Tokyo. Their pictures- 
however, lack the narrative qualities of our 
productions and are more or less illustrated 
subtitles. Their camera work is not as fine, 
but attention to detail much superior. The 
Japanese public’s taste has been whetted by 
the fast moving drama (fast in comparison to 
their own productions) and therefore have 
not merited the success they deserved at the 
hands of their own people. Another great 
factor in the success of the American pictures 
is the foreign locale. The Japanese know 
their own country, and therefore, unlike Amer- 
icans, rejoice in new scenery, new life, new 
customs, and a new people. If they wish their 
own drama or a historical pageant they prefer 
attending the legitimate theatres or a “recita- 
tive”' of history, acted out in one of the large 
multi-colored tents found in nearly every large 
city. 

The “Little Brown Brother” is certainly a 
movie “fan” raised to the nth degree. He is 
greatly encouraged by his government, who 
realizes how greatly he is benefiting thereby. 
The land of Lafcadio Hearn is swiftly passing 
into the oblivion of the years, giving place to 
a keen, wide-awake, progressive nation. 

The cry of “Buddha! Buddha! Let not my 
spirit become a fish!” is the one link that 
binds the past and present together. 



WHAT A LUCKY CHAP I AM 

( Continued from page 38) 

part. A man who is ashamed of his parents, 
who won’t fight for the woman he loves or 
who cringes beneath an insult represents a 
character that it has been impossible for me 
to assimilate. Since the portrayal of alien 
emotions is part of the art of acting, I sup- 
pose I must plead guilty to a failing here. 

There’s not much else to tell. I love a 
beautiful home with plenty of lawn and am 
fortunate enough to have one in Hollywood. 
I have a weakness for a high-powered auto- 
mobile and a fondness for dogs. My pro- 
pensity for afternoon teas is negligible. Out- 
side of that I hope I am a normal, healthy 
American. 



MY SISTER CONSTANCE 

(Continued from page 7) 

dances swept her into a prominent place in 
the critics’ reviews. . 

Along about this time we both went into 
pictures. Our first work before the camera 
was under the direction of Maurice Tourneur. 
One day at tea Constance met Henry Hull, a 
young actor who had made a great hit in 
The Man Who Came Back , a play which ran 
for a long time in New York. She discovered 
that she had known him long before he had 
even thought of going on the stage — when he 
had been a law student and had been working 
in our father’s law office. He told her that 
a playwright named Rachel Crothers was look- 
ing for a girl to play the leading feminine 
role in a play called 39 East. He himself was 
to play the hero. He suggested, although he 
warned Constance not to build up her hopes, 
that there might be a chance for her to play 
the part. Of course she rushed off to see 
Miss Crothers, beautifully dressed, as she al- 
ways is. In spite of the fact that the girl in 
the play was a plain little creature. Miss 
Crothers at once visualized Constance in the 
part and tried her out in it. Everybody knows 
the result. 39 East established my sister as 
a popular leading woman and the next logical 
step was her starring contract in pictures. 
Next year she hopes to give to the stage, but, 
inasmuch as she loves pictures, she will never 
entirely desert them. 

Just now we are having a perfectly good 
time together. It is almost thre^ years since 
we have been able to live under our roof, for 
Constance has been on the coast making her 
pictures, and I have been working here in the 
East. I don’t like the coast and I don’t be- 
lieve I shall ever go there to stay. 

You have no idea how r fine it is to have 
Constance at home. We live in a big, com- 
fortable house — an old New York house which 
has been remodeled and brought up-to-date, 
but which still retains all of its roominess — 
and we are playing to our heart’s content. 
Constance loves dogs, and we have two. Her 
special pet is Sonny, a huge English sheep 
dog, that looks like a gigantic poodle and is 
so playful and skittish that his size makes him 
look silly. He was brought from England by 
our uncle, Basil Miles. The other dog is a 
very dignified, very lazy terrier, who is as 
serene as Sonny is excitable. They make an 
ideal team of pets. 

As you might infer when I speak of our 
English uncle, we are English descent. Our 
English blood comes from our father’s side of 
the house. In fact. Constance was named 
after Constance Hopkins, an ancestor who, as 
the records show, came over on the May- 
flower. On our mother’s side we inherit an 
Italian strain. Constance and I are hoping to 
go to Europe this summer, and if we do we 
shall visit, among others, our cousin, the 
Princess Camporeale, who is lady-in-waiting 
to the dowager Queen of Italy. We are looking 
forward to enjoying some of the Italian fes-. 
tivals and court gaieties, but Constance, who 
has been about much more than I have, in- 
sists that there is no place like America, and 
I’m sure I’ll agree with her. I almost al- 
ways do. 

THE POETRY OF DORIS KENYON 

(Continued, from page 15) 

“I was compelled to hold my head abso- 
lutely immobile. If the light shifted for the 
fraction of a second the spell would have 
been broken, and the deer, released from the 
hypnotic light, would have sprung into the 
boat, upsetting us. I wasn’t out to kill, so 
after a moment the guide quietly paddled 
back. As soon as I moved my head the deer 
bounded around and crashed through the 
woods. 



“We went home in the early dawn,” mused 
Doris, “and I wrote The Hermit Thrush. 

Even as she associates Nature with our hap- 
pier moods, she links our more philosophical 
ones, too. 

“Most of us,” musingly, “have an ambition 
in life. Even then, we seem to be seeking, 
seeking, seeking. Just what, we don’t know. 
Maeterlinck dramatizes this in his beautiful 
fantasy, The Blue Bird. But when we seek 
in real life it is not a fantasy. It is a discord- 
ant part of us. 

“The pity of it is that we attribute the ‘it’ 
we long for to be in the powers of others to 
give. And when they fail us, unless we are 
introspective and see clearly, our disappoint- 
ments tend to form a barricade, distorting the 
clarity of our vision and raising mountains 
that wear us out. And so, after having the 
man in The Seeker disappointed through life, 
I find 

“ Then to the desert turned his weary feet 

The unattained still luring all his soul , 

9 Till his trained eyes athwart the dazzling heat 

Beheld at length his goal. 

“And there he digged with heart grown old 
and seared , 

Until he found the spring , when lo! he stood 
Ringed around with mountains he himself had 
reared , 

And perished in the solitude.” 

Doris’ grateful appreciation of those who 
take an interest in her welfare finds adequate 
expression only in the music of poetry. One 
of her happiest poems is that to Louise Von 
Feilitzch. 

“Madame Feilitzch,” said Doris, “has done 
more to make me what I am than anyone else. 
When I first went to Madame to study voice, 
I had crooked teeth. I don’t know what got 
into them to come that way, but they did. 
And I declared a flat NO to all entreaties to 
go to a dentist. 

“Of course, no one with crooked teeth could 
be a success either as an actress or a concert 
singer. At least, I don’t think so. But despite 
my dreams, the dentist was too much of a 
reality. They would have to dissolve and float 
into the Land of May Have Been. 

“Then Madame took me in hand, and in 
that firm, kindly way of hers, had me going 
to a dentist before I knew quite what it was 
all about. What I suffered those four years 
nobody will ever know. But at least the im- 
possible was surmounted. I owe everything 
to Madame,” mused Doris. “Her spirit and 
her teachings have encouraged and inspired 
me through years of study and work, eyen 
as they do today.” 

And this is her appreciation : 

“Oh thou who in the shadow of an hour 
When in the doubtful scale of blame or praise 
Ambition quivered to defeat, couldst raise 
A voice of cheer to give a faint heart power; 
Oh thou who boldest as a priceless dower 
That golden largess which, forsooth, outweighs 
The richest gains of those whose empty days 
Are passed in ignorance of Truth's white 
floiver — 

Receive this song as a poor testament 
Of what I feel, though yet it can but fail 
To give e'en faintest voice to ardors blent 
With gratitude, and hope no longer frail ; 

For that to me the sweeter faith is lent 
Of fullest recompense beyond the Vail.” 

So, in glimpsing the background that 
enables Doris Kenyon to express herself in 
“emotional and imaginative discourse,” one 
cannot but think that it is exuberant and 
moodily imaginative Youth, abetted with a 
rich, sincere nature and a sensitive soul that 
vibrates and sings its reactions in the language 
of Parnassus. 



June, 1922 



53 



INTRODUCING THE NORRISES 

(Continued from, page 35) 

In one uf them she had pictured a quiet, 
respectable church fair. But the prospect of 
anything as unexciting as a religious bazaar 
made no appeal lo the movie powers that be. 
So, to Mrs. N orris’s horror, she beheld in- 
stead a mad county fair, rural and blatant, 
with pigs dashing in and out, upsetting pop 
stands, against a background of hol-dog 
emporiums and hayseeds innocently buying 
gilded bricks. 

In another scene two brothers had quar- 
reled, and the younger, wishing to do his self- 
conscious best to smooth things out, reached 
out a timorous hand, picking at the sleeve of 
I lie annoyed brother. That had no effect. 
And so, in a bolder attempt, he gradually ran 
his lingers up the brother’s sleeve, hoping 
against hope that that little act of timid 
friendliness would attract the other’s attention. 

That is a little thing, to be sure. Unim- 
portant, to a mind without imagining. But, 
properly done, it might be both moving and 
effective. But it was all too subtle for the 
scenario editor, who incidentally used to teach 
the gentle art of dramatic construction lo 
students at Columbia. It occurred to him 
that the brother's attention might be much 
better attracted by having a girl near by play- 
ing with a frog, which, with a little urging, 
might be induced to jump kerplunk onto 
brother’s neck. 

Small wonder that there are gray hairs in 
Mrs. Norris's head. 

However, they both think and hope that 
things are on the mend, so far as faithfulness 
to an author's intentions are concerned. They 
believe that a great step in that direction will 
be made when the author is allowed to work 
in close association with the producer, taking 
part in the consultations over the adaptation, 
and working in harmony with the director 
while the picture is being produced. 

Mrs. Norris did just that during several 
months last winter, and she plans to follow 
the same course when she returns to Holly- 
wood again in the near future. 

. So far as Brass is concerned, Mr. Norris 
seemed hopeful. He feels that the material 
for a picture is there, although the customary 
amount of incident and action may be lacking. 
But he had just come from a talk with the 
man wdio w ill produce it and he was heartened 
at the intelligence and the insight which the 
producer had shown. That gentleman seemed 
to realize that a picture might be based on 
characterization and, with luck, a definite 
spiritual quality, rather than on incessantly 
jumpy physical action. 

In an ability to do that very thing, Mr. 
Norris sees hope for pictures in the future. 
Since we believe the same thing, we cheered 
loudly. 

HOW POLISH IS POLA? 

(Continued from, page 24) 

In fact, she was his guide through Paris. 

And Pola knows her Paris, forward and 
backward. She knows all the haunts of the 
French aristocracy, for she is herself a count- 
ess, although she has discarded the husband 
who made her the Countess Dimorski. She 
knows the humbler haunts of the French capi- 
tal, and she understands the emotions of hoi 
polloi, for she was herself a shopgirl not so 
many years ago. 

In Wertheim’s department store, on the Leip- 
ziger Platz in Berlin, back in the days when 
there was still a German Empire, there used 
to be a little black-haired girl at the ribbon 
counter named Paula Negri. Every week she 
collected her wages of fifteen marks. That 
used to amount to about four dollars in reg- 
ular money. Now fifteen marks would not 
buy this magazine on the newsstands. 



Paula had come to the big city from her 
home in Posen, in Poland. As a youngster 
she had learned to dance and lo play the 
violin, but her accomplishments were so slight 
that selling ribbons seemed lo be a more 
secure method of making a livelihood. She used 
to wish that she could get into the movies, 
and where is the girl who does not? 

When the armistice plunged the Germans 
back into the peaceful pursuits of making en- 
tertaining films, a Berlin shopgirl,. Paula Ne- 
gri, was one of the first to apply at the 
Lubitsch studio for a job. Paula became Pola 
on the screen. Her meteoric plunge across the 
cinema heavens carried both her and Lutitsch 
to world fame. She isn’t exactly beautiful, 
but her acting electrified us all in Passion. 

It brought her wealth and a titled husband, 
and the longest and heaviest rope of real 
pearls Ralph Kolin has ever seen- 

“She’s more like an American than any Eu- 
ropean I met abroad,” said Mr. Kolin. “She 
resembles American women in that she knows 
how to dress. She’s learning to speak English, 
and will be able to carry on a conversation 
before long as well as she does in French or 
German. But, of course, it seems most nat- 
ural to her to speak in Polish, her native 
language. 

“Her eyes are pitch black, and her hair is 
black with a greenish sheen. Her hats are 
always white, and usually have feathers on 
them, so that she is a study in black and 
white. 

“She is unassuming, unspoiled, and makes j 
excellent company. Of course, she likes at- 
tention, and she doesn’t care how many men 
there are around, since they always admire her ! 
and make a fuss over her. Let her appear 
publicly in Paris, Berlin or New York and 1 
everybody will realize that a personage is | 
among those present.” 

FROM STUDIO TO DEAD STORAGE 
VAULT 

(Continued from page 19) 

into circulation again at good rentals. Prob- 
ably the most frequent reason for digging up a 
picture long dead and buried is commercial 
greed, in an attempt to benefit by another’s 
advertising or reputation. A notable example 
of this was the revival of The Three Musket- ! 
eers made years ago when the publicity cam- 
paign for the Fairbanks picture was launched. 
The same thing occurred when D. W. Griffith 
presented W ay Down East, and when a repe- 
tition of it threatened The Tivo Orphans he 
changed the title to Orphans of. the Storm. 
The one-reel stories which Mr. Griffith made 
for Biograph were put out again and his name : 
exploited when subsequent effort had estab- ! 
lished him as the master director. 

Shortly after the movies were born, William 
S. Hart made a lot of poor-grade Western stuff 
when he was a much less finished actor, when 
his salary was paltry and his name unknown. ! 
Today, when he is at the pinnacle of his fame, 
his latest production may be running on 
Broadway, while a cheap downtown theatre 
is showing three ancient films recut and titled 
to make one story of feature length. His 
name here figures as prominently as else- 
where, with nothing to indicate that the pic- 
ture wasn’t photographed after the one on 
Broadway. Legislation should right these 
wrongs. 

Four thousand features apart from scenics, 
educational, and the like, have been produced 
in the last five years. How many can stand 
the test of time? With the advancement of 
the mechanics and the art of the cinema, let 
us hope that some day the screen will have 
its classics and film libraries will be instituted 
so that what we strive to make perfection 
today will be enjoyed by others a hundred 
years hence. 



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54 



Film play 



THE RECONSTRUCTION PROBLEM 
OF THE MOVIES 

(Continued from page 10) 

their own. One American concern entered 
the Australian field six years ago with six 
per cent of the total film business. Today 
it has more than sixty per cent of all the 
film business and is making plans for a great 
expansion in its activities in that field. 

Coming nearer home, one finds the American 
picture completely enthroned in South and 
Central America, although portions of this 
section of the globe are yet to be exploited 
in any important degree. Brazil, Argentina, 
Chile and Uruguay are important buyers of 
American films. Four years ago this market 
was dominated by French and Italian com- 
panies, but the war opened the door of op- 
portunity for the Americans by putting a 
damper upon the activities of the European 
exporters. 

What few American films had reached this 
market in the days before the war had made 
a sorry showing w hen compared with the Euro- 
pean pictures, due chiefly to the fact that South 
America was looked upon by American firms 
as a dumping ground for their cheap and 
worn-out films. Most of the pictures offered 
for sale in these markets could easily be 
classified as junk without danger of libel. 
The styles worn by the women players were 
old and out-of-date, inasmuch as these were 
films which had long since ceased to pos- 
sess a market in the United States. As the 
gowns and hats worn by the feminine players 
are abvays the center of interest with the 
senoras and senoritas, these old American 
productions made a sorry showing. 

During the war it occurred to a few Amer- 
ican companies that South America offered 
an unrivaled field for the exportation of the 
best and most modern pictures, and began 
shipping their latest features to Rio de 
Janeiro, Buenos Aires, Montevideo and San- 
tiago. These productions caught on quickly 
and as the supply of European productions 
gradually waned there was a quickened de- 
mand for the highest grade American pic- 
tures. Since that time American films have 
predominated and today, with Europe back in 
the export field, are so. solidly entrenched as 
to defy the efforts of outsiders to displace 
their hold upon the market. Leading Latin- 
American exhibitors have been quoted freely 
as saying that they would not change back 
to European productions on any terms. The 
great majority of houses show American 
pictures exclusively. 

This state of affairs so depressed an old- 
time exhibitor of Buenos Aires that he de- 
termined to restore the good old days when 
European films were the feature in every show. 
He opened his own theatre and announced 
that that portion of the populace which had 
grown tired of seeing the American pictures 
could now see European pictures exclusively 
in his theatre. He did not stay in business 
very long, however, as the motion picture pop- 
ulace showed little or no disposition to bring 
back the old times. 

One of the chief reasons for the success 
of American pictures has been the quickened 
interest felt in American affairs by South 
Americans, brought about when the war be- 
gan throwing the commercial interests of the 
two hemispheres more closely together. An- 
other is the lavish manner of producing pic- 
tures, the beautiful gowns and clothing worn 
by the woman players, and the smoothly mov- 
*■ ing, rapid-fire type of story/ The. Latin- Amer- 
ican just now .is keenly interested in learning 
more about his northern brother, and is a 
keen student of all films portraying condi- 
tions in domestic and business life. Wild 
West stories, Indian life and the crude melo- 
dramas of bygone days are no more the pop- 



ular pictures in the South American markets. 
Instead, the story of big business or high so- 
ciety life has established a great vogue. The 
South American has discovered that film 
styles in America are just as good as those 
exhibited in the French films, and this has 
been an important factor in the tremendous 
growth of the export business with South 
America. 

South America has approximately 1,200 mo- 
tion picture theatres today. These are con- 
centrated in Brazil, Argentina and Chile to 
a large extent. The northern half of South 
America has scarcely been touched, and this 
applies largely to all of Central America. 
Lack of proper transportation facilities has 
been a big handicap to the exploitation of 
this territory on a profitable basis. Theatres 
are few and far apart, but this condition will 
be remedied somewhat within the next few 
years. 

While it is impossible to estimate accurately 
the present needs of Central and South Amer- 
ica in the way of theatres, there is no doubt 
but that several hundred new theatres are re- 
quired and will be built within the next few 
years. Any serious attempt to open the un- 
developed territories will, of course, make 
necessary the building of scores of other 
theatres. 

Because of the tremendous profits made by 
exhibitors in America and Europe, capital has 
not been wanting to further the ambitions of 
the motion picture industry. Hundreds of 
millions will be expended within the next 
ten or fifteen years for the erection of theatres 
here and abroad. 

The elimination of the old-fashioned, hap- 
hazard system of doing business in favor of 
a more sedate and orderly arrangement, has 
enabled the industry as a whole to place it- 
self on a sound financial footing. Hard- 
headed business men are running the film 
business today, and it can truthfully be said 
that the industry’s business methods have been 
revolutionized in the last few years. 

Now that the best business minds of the 
European countries are engaged in the ardu- 
ous pastime of balancing budgets and cutting 
down governmental costs, there is little oppor- 
tunity for the physical development of the 
motion picture industry. England has made 
excellent progress in the work of reducing its 
expenditures to conform to its revenues and 
will undoubtedly take the lead in the con- 
struction of new theatres. France is expected 
to follow this leadership and the other nations 
will fall into line as their respective problems 
are solved. 

Central Europe, including Germany, has 
approximately 6,000 theatres, catering to a 
population of more than 200,000,000. It will 
be many years before the full tide of pros- 
perity is restored in the numerous small na- 
tions developed by the treaty of Versailles, 
but the day is not far distant when theatre 
building will be undertaken in a limited way. 
Czecho-Slovakia, one of the soundest and 
most prosperous of the new countries, is ex- 
pected to take the leadership in this work. 

Eager eyes will be turned toward Russia 
and its 150,000,000 people once peace and 
order are permanently restored. Hundreds of 
theatres will be required to heal the mental 
scars of the years of famine, pestilence and 
gloom into which the once great nation was 
plunged by its adventures into sovietism. 
When he has the time and mood the Russian 
stands second only to the American as a mo- 
tion picture fan. Today he is too busy ward- 
ing off hunger and disease to pay a thought 
to his amusements. 

Although the movies have penetrated into 
every civilized corner of the globe, their con- 
quest of the world is far from complete. The 
potential possibilities of the future are, as one 
can readily see, sufficient to stagger the im- 
agination of the industry’s leaders. 




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June, 1922 



55 



A MOST FAMILIAR FACE 

( Continued from page 33) 

as planned gave considerably and by the time 
we had crossed the chasm it just cleared the 
ground with the loops in which we sat. 

“There was an immediate close-up to regis- 
ter relief on Mr. Duncan’s part and me al- 
most overcome with fear and faintness. I did 
not have to act. One of the camera men said 
that I did a pretty piece of dramatic acting, 
but he didn’t know, nor anybody else, that I 
simply was being natural. 

“Since those first days I have done many 
‘stunts.’ I have dived off a bridge into the 
water a distance of many more feet than 
tw T enty. But 1 have never gotten over the first 
momentary feeling of fear. On the other 
hand, I have ridden my horse at a mad gallop 
at full speed along a narrow path blasted into 
the side of a mountain, with a yawning abyss 
a few feet off. One misstep meant death, yet 
I never felt the slightest qualm because it 
was exciting. You can never really tell 
though when you are going to be afraid. But 
the life is a thrilling one and makes you ath- 
letic and healthy. It is also wonderful to go 
out on location in beautiful sections of the 
country and camp for days. My mother loves 
to go with me for really it is vacationing.” 

“Are you glad to rest from serial work?” 
I asked. I referred to special five-reel pro- 
ductions which Mr. Duncan and Miss Johnson 
have been doing lately. 

“No — ,” she hesitated, “I don’t look at it 
exactly that way. I shall always enjoy serial 
work, but this is a change and an enjoyable 
one. Mr. Duncan still keeps on supplying 
thrills. In Where Men Are Men , he and 
Sailor Tom Wilson fought. It -was awful the 
way they cut each other up. Mr. Wilson end- 
ed in the hospital with broken ribs and Mr. 
Duncan had two black eyes and a mashed 
thumb. I had to stand there through it all. 
I would much rather have jumped off a cliff. 
And then in Steelheart, Mr. Duncan fought a 
bear. The creature scratched him consider- 
ably and tore his riding suit to pieces. “Oh, 
yes,” she laughed, “serials are not the only 
exciting form of screen drama.” 




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BILL DUNCAN’S EARLY TRAINING 
FOR THE SCREEN 

(Continued from page 23) 

east or West in order to return to my home. 

I actually was lost, and this, on top of my 
various and numerous mishaps through the 
day, caused me to feel quite panicky. When 
the ebb tide of my feelings had been reached, 
a man came along who lived next door to us. 

I told the man that I wasn’t exactly sure 
how to get back home and would appreciate 
returning with him. He agreed and invited 
me to have some ice cream. 

In Scotland we hadn’t been given much to 
luxuries, and the only time that I had ever 
tasted ice cream was in the form of “hokey 
pokey,” served from a street wagon. So, upon 
entering one of the gorgeous American ice 
cream parlors, I was astounded when a fifteen- 
cent dish of ice cream was placed before me. 
It looked sufficient for a dozen people. I 
struggled and eventually finished it, but am 
sorry to state that I carried it as far as the 
street only. By this time I was a forlorn- 
looking object, still retaining, however, my 
marvelous torch. We proceeded homeward. 

Entering the flat quietly, I stepped into the 
bathroom to deposit my torch, which I then 
blew out and placed under the bathtub. Re- 
turning to the dining room and mingling with 
the rest of the family, various remarks were 
made concerning my absence. An explana- 
tion was asked relative to the huge bruise 
upon my forehead. I do not recollect how 
this was explained. 

Sufficient to say that in a short while every- 
one had settled down and I fell to thinking 
of my. torch once more. I must have another 
look at it. So, possessing myself of some 
matches, I went to the bathroom and lit the 
torch, turned out the light and sat on the edge 
of the bathtub in blissful contemplation of it. 

By this time practically all the oil had been 
consumed and the torch was beginning to 
smoke badly, no doubt casting a smudge odor 
throughout the flat. I was just debating on 
how I could secure a fresh supply of oil when 
I heard my father approaching the bathroom. 

I blew the torch out. My father opened 
the door, looked in and remarked, “I thought 
so. Come out of there.” I didn’t realize it 
at the time, but the fact that the oil was all 
gone put the wick in such a condition that 
when I blew the light out a red, fiery end 
glowed in the darkness. I couldn’t under- 
stand what father wanted and hastily con- 
cealed the torch under the bathtub and went 
to him. 

“Give me those cigarettes,” he demanded. 

I couldn’t understand where he had gained 
the impression that I was smoking and pro- 
tested that I had no cigarettes. He insisted 
that I had. 

After quite a heated session, during which 
my mother came in and wished to know the 
particulars, my father told her that he had 
seen the glowing end of a cigarette when he 
opened the bathroom door. 

Immediately it dawned upon me that it was 
my torch. I proceeded to the bathroom and 
returned with the torch, thus proving one of 
the few real alibis of history. This resulted 
in my almost getting another chastising be- 
cause I might have set the house afire. 

I went to bed that night sore both in body 
and mind. But youth recuperates quickly and 
in a few days I was figuring how long it 
would be before the glorious Fourth would 
roll around again. To that eventful day, my 
first Fourth of July in America, I attribute 
my interest in the science of explosives,, which 
has proved of great value to me in my present 
business. Also, I attribute to that day and to 
my father’s efforts the fact that I never have 
adopted the practice of smoking cigarettes. 

I smoke cigars. 





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PLAN YOUR OWN PICTURES! 

Here's the opportunity the picture lover has needed to tell pro- 
ducers the kind of moving pictures 'wanted and not wanted 



THE FORUM — Filmplay’s New Department 

Beginning in this issue — -See page 44 



CONTEST 

Not only do you have the opportunity to Plan 1 our 
Own Pictures , but to make it more interesting we will 
have a monthly contest beginning with the July issue 
; on the theme, “IV hat Would You Do If You Had Mr, 
Hays' Job?" 



CONDITIONS 

For the best article we will pay $5.00, for second $3. 00, 
lor third $2.00, and others accepted and used $1.00 each. 
Articles limited to 200 words. Write clearly on one side 
ol the sheet. Unused articles returned only when ac- 
companied by sell-addressed stamped envelope. 



Subject for THE FORUM - -August Issue— “Things I Don't Like in Moving Pictures 99 
Address, FORUM EDITOR FILM PLAY, 15 East 40th Street, New York City 



THE SERIOUS SIDE OF THE 
WOMEN OF THE SCREEN 

' (Continued from page 36) 

found emotionalism with love, that is be* 
cause they have ne^ been laught to expect 
physicid alt ruction, px attractions. And so, 
when lliey /do jmcounler it, as they do, of 
course, they Jjelieve it to be love, no matter 
in j^om -iris first made, manifest to them. 
Often a girl of seventeen will believe herself 
in love with, marry, the first boy whose 
adolescent kisj^ happens to thrill her. She 
experiences a corresponding emotion, and sup- 
poses it to be love! Surely a thrill is not love. 
Love is a very different thing. It is more 
of the tiling we feel, or should feel, for our 
fellow-mien, for Humanity — a desire to help ; 
kinship, sympathy, a profound, inalienable 
friendship. 

“If Youtli could weather those dangerous 
years, marriage would become a more solid, 
a more sincere, a more dignified state than it 
is, as a whole, today. 

“I believe in every woman having a profes- 
sion, or having to have to work. I also be- 
lieve in the economic independence of women. 
I think that any condition tending to develop 
the individual as an individual is for good. 
I am- thoroughly an individualist, but I think 
there is a wiser, more comprehensive and more 
tolerant definition of individualism than the 
one in common usage. 

“Women are apt to stagnate. Housework 
is never exhilarating at best, and any woman 
chained to domestic routine is bound to dull, 
to fade, if not physically, then mentally, which 
is worse. 

“But, after all is said and done, it seems 
to me that too much stress is laid on the 
‘new’ woman — as though a new race had been 
born. The new woman is own sister to the 
old woman. The woman of Today iS absolute 
kin of the woman of Yesterday. The war, for 
one thing, has simply helped her to loosen her 
fetters; to try her own mettle; to realize her 
own strength. She has always had this 
strength; she simply has never used it before 
quite in the same way. She has seen the 
light, and she has proven her courage — for 
she is not afraid to look at it.” 



OUT OF THE WEST 

(Continued from page 47) 

Valentino won his first big success, has made 
die film version of this novel also. For years 
.Miss Mathis has been the mainstay of the 
Metro studio, and it must seem odd to her 
to be doing continuities for anyone else. 

Another stage play which will shortly find 
its way into pictures is the Fay Bainter play, 
East Is West. Joseph Schenck has bought the 
rights to the play for Constance Talmadge. 
It is said that the picture will be made jointly 
in California and China. But we have heard 
that story before, and from past experience 
with such statements we suppose that a 
Chinese street behind the fence of some Hol- 
lywood studio is about as close to the Orient 
as the company will get..* 

Cecil DeMille is back at the Lasky studio 
after a hunt with falcons in North Africa, 
which resulted in his catching a rotten attack 
of inflammatory rheumatism. He will begin 
Work shortly on a story by Miss Macpherson, 
suggested by a novel by Alice Duer Miller. 
Since the little huff which overtook Miss 
Fanny Hurst because of what they did to her 
Star Dust, the wary scenario writers have hit 
upon the brilliant idea of having their 
scenarios “suggested” by the novels they are 
adapting. It*s a good idea. 

Jackie Coogan is going to do a version of 
Oliver Twist. Lasky did it several years ago 
with Marie Doro as the wayward Oliver. 
Jackie will be considerably less mature a pick- 
pocket in training, but it will be interesting 
to see what he can do with the role. That 
excellent character actor, Lon Chaney, will act* 
Fagin. If our memory serves, Theodore Rob- 
erts played the part in the earlier production. 

Marshall Neilan announces the completion 
of his latest picture, which is to be called 
Fools First. It has an important cast, includ- 
ing Richard Dix, Claud Gillingwater, Claire 
Windsor, Raymond Griffith and George Seig- 
mann. 

Mr. Dix seems to have forsaken Goldwyn 
pictures for the moment. He will appear next 
as one of the leading men in Betty Compson’s 
latest picture. 

Edna Purviance is shortly to appear as a 
star on her own hook. No one deserves it more 
than she. And from advance reports it looks as 
if Mr. Chaplin were to be the impressario. 



STATEMENT OF THE OWNERSHIP. MAN- 
AGEMENT, CIRCULATION, ETC., RE- 
QUIRED BY THE ACT. OF CON- 
GRESS OF AUG. 24, T9 1 > 

Of Filmplay Journal, published monthly at In- 
dianapolis, Ind., for April 1, 1922. 

State of Indiana ) 

County of Marion J ss * . 

Before me, a notary public in and for the State 
and county aforesaid, personally appealed Wm. J. 
Dobyns, who, having- been duly sworn according 
to law, deposes and says that he is the business 
manager of the Filmplay Journal, and that the 
following is, to the best of his knowledge and be- 
lief, a true statement of the ownership, manage- 
ment (and if a daily paper, the circulation ), etc., 
of the aforesaid publication for the date shown 
in the above caption, required by the Act of Aug. 
24. 1912, embodied in Section 443, Postal Laws 
and Regulations, printed on the reverse of this 
form, tb-wit: 

1. That the names and addresses of the pub- 

lisher, editor, managing editor, and business man- 
agers are: Publisher, The Magazine Corporation, 

Indianapolis, Ind. : Editor, Harold Harvey, New 
York, N. Y. : Managing Editor, none ; Business 
Manager, Wm. J. Dobyns, Indianapolis, Ind. 

2. That the owners are: 

Cornelius Printing Company 

Geo. M. Cornelius, Indianapolis, Ind. 

William .J. Dobyns, Indianapolis. Ind. 

A. M. Cornelius, Indianapolis, Ind. 

Geo. M. Cornelius. Indianapolis, Ind. 
William J. Dobyns, Indianapolis, Ind. 

Geo. H. Cornelius, Indianapolis, Ind. 

3. That the known bondholders, mortgagees, 

and other security holders owning or bolding 1 
per cent or more of total amount of bonds, mort- 
gages, or other securities, are : None. 

4. That the two paragraphs next above, giv- 
ing the names of the owners, stockholders, and 
security holders, if any, contain not only the list 
of stockholders and security holders as they ap- 
pear upon the books of the company, but also, 
in cases where the stockholder or security holder 
appears upon the books of the company as trustee 
or in any other fiduciary relation, the name of 
the person or corporation for whom such. trustee 
is acting, is given ; also that the said two para- 
graphs contain statements embracing affiant’s full 
knowledge and belief as to the circumstances and 
conditions under which stockholders and security 
holders who do not appear upon the books of the 
company as trustees, bold stock and securities in 
a capacity other than that of a bona fide owner : 
and this affiant has no reason to believe that any 
other person, association, or corporation has any 
interest direct or indirect in the said stock, bonds, 
or other securities than as so stated by him. 

WILLIAM J. DOBYNS, 

Business Manager. 

Sworn to and subscribed before me this 31st 
day of March, 1922. 

[Seal] ANNA M. MORGAN, 

Notary Public. 

My commission expires Jan. 27, 1924. 



f 



Menu of Anniversary Number 

July Filmplay 

From “Soup to Nuts” — A Mental Banquet 
for Every American Home 



■ * -*v 



IN COURSES 



Served 

or 



A LA CARTE 



Screen Stars 

By Those Who Know Them Best 

A study of the lovely star, Florence Vidor, writ- 
ten by her husband and director, King Vidor. 

Around the World 

With the Movies 

Janet Flanner’s breezy article on the picture 
situation as it exists in Rome in Thumbs Down 
on Roman Movies. 

Fashions 

As Mae Murray Sees Them 

Timely suggestions on this world-old subject 
and very popular with feminine readers. 

Film Feminists 

One of a Series 

Gladys Hall’s fourth article on the serious- 
minded women of the screen, in which Lillian 
Gish tells her views. 

Editorial 

And Editor's Pages 

Filmplay readers look forward with keen 
interest each month to these pages. Timely 
movie topics are carefully discussed. 



A “ Cut-Back ” 

On Douglas Fairbanks 

Being the personal reminiscences of Virginia 
Thatcher, “who knew him when ” 

Ask Dad 

He Knows 

He is kept busy by his Filmplay friends and 
has some very hard “nuts to crack,’’ but does so 
with interest to all readers. Try him and see. 

* • 

East and West 



■ $ f. 



& 



Studio Activities 

Newsy, concise previews, telling of what is in 
the making, news of favorite actors and 
actresses, etc. 

The Movie Crowd 

Being a study of the audiences which pack the 
picture theatres. You, perhaps, have studied 
them yourself — you will enjoy this article. 

Views About Previews 

Filmplay endeavors each month to separate the 
“sheep from the goats” in this department, 
covering the more prominent releases — know 
before you go. 



EIGHT FULL PAGE PICTURES OF SCREEN FAVORITES 

And Several Special Articles of Interest 

Don’t Miss “The Forum 99 in which Filmplay’s Readers 

Discuss Important Screen Problems 



Filmplay —The Screen’s Distinctive Magazine 



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